Shannon Weinstein
Keep What You Earn
Keep What You Earn is the podcast for aesthetics and wellness practice owners who want to scale profitably and build a business that is actually worth something. Hosted by Shannon Weinstein, CPA and Fractional CFO, this show is designed for med spa owners generating $1–5M in revenue who are ready to move beyond reactive decision-making and into disciplined, strategic growth. If you're trying to break past the $2M ceiling, improve cash flow predictability, increase margins, open additional locations, or prepare your practice for a future sale, this podcast gives you the financial clarity to do...
Koniecznie odwiedź stronę podcastu i wesprzyj twórcę: www.keepwhatyouearn.com
Autor
Shannon Weinstein
Kategoria
Strona podcastu
Ostatni odcinek
29 wrz 2026
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Odcinki
Everything You Need to Know About Sending and Receiving 1099s 10.01.2024 20:09
Welcome to episode 470 of Keep What You Earn, the podcast where we break down complex financial concepts for entrepreneurs. In this episode, Shannon shares the ins and outs of 1099s. She covers everything from who needs to file them and who needs to receive them, to what to do if you receive a 1099 from a customer. Whether you're a seasoned business owner or just starting out, this episode has eve...
Why Sales is a Wealth-building Tool with Ro Shah 09.01.2024 32:21
In today's can't-miss episode, we've got an exceptional conversation lined up with our esteemed guest, Ro Shah. Today, we're unlocking the secrets of sales as a wealth-building tool and why mastering it is non-negotiable for your business's growth. Ro, known for her expertise in coaching women in the financial industry, will share her insights into how overcoming the fear of selling and choosing...
Maximizing Finances: Tax & Accounting Synergy 08.01.2024 16:42
Today, Shannon discusses the importance of having a strong collaboration between tax and accounting professionals in order to maximize finances. She explains the distinctions between tax professionals and accountants, emphasizing the need for bookkeeping and financial statements to be properly managed and shared with the tax pro. Shannon highlights the value of consistent financial updates through...
How to Play in the Gray When it Comes to Your Taxes 05.01.2024 18:48
Today I'll be diving into the world of playing in the gray areas of tax codes. I'll be sharing some valuable insights on how to navigate potential gray areas in taxes, along with offering examples and advice on making a solid business case for deductions. Throughout the episode, I'll provide practical strategies for entrepreneurs looking to maximize tax advantages while staying compliant. Tune in...
Integrating AI Into Your Team and Processes with Mike Abramowitz 04.01.2024 42:28
Today, we're diving in with the innovative Mike Abramowitz. Prepare to be inspired as Mike walks us through his own transformation, embracing AI for unprecedented time and financial freedom. We'll learn creative AI uses, such as crafting customized grocery lists, and dissect the 10-80-10 approach that's reshaping task delegation. As we navigate the potential of AI in simplifying and enhancing...
Minimizing Tax Season Anxiety with Three Simple Steps 03.01.2024 19:23
Navigating tax season may not be the highlight of your year, but fear not! In this episode, I unveil three invaluable tips that can transform this mundane task into a stress-free experience. Brace yourself for a spoiler – it's not about burdening yourself with additional tasks; rather, it's about smart strategies that alleviate the pressure without adding more to your plate. What you'll hear in...
Keeping Your Customers to Drive Growth with Ali Cudby 02.01.2024 38:20
Join us as Ali illuminates the essential strategies for keeping your customers loyal and driving business growth. Discover why nurturing customer relationships extends well beyond the initial sale and learn how truly understanding your customer base can lead to unparalleled success. From tackling the misconceptions of the "customer is always right" philosophy to defining and engaging with your m...
How to Set a Pattern of Success for 2024 01.01.2024 12:18
Hey there, on today's episode of Keep What You Earn, I'm excited to unpack how to set up for a successful 2024. I'll be diving into four key strategies to help you achieve your goals, from committing to your priorities and holding yourself accountable, to surrounding yourself with the right people and influences. Join me as we explore how to cultivate authentic relationships, seek valuable support...
How to Stop Feeling Unprepared For Tax Time 29.12.2023 14:55
Today I'm diving into the crucial steps entrepreneurs can take to eliminate tax season stress. As a CPA and business owner, I'm sharing practical tips to ensure a smoother tax preparation process. From the importance of proper bookkeeping to setting clear expectations with your accountant, these insights offer valuable guidance for business owners. You will also find a valuable tool for organizing...
How to Use HSAs to Save on Taxes with Austin Preece 28.12.2023 28:04
Welcome to another exciting episode of Keep What You Earn! Today, I am bringing you all the insider insights into Health Savings Accounts (HSAs) and how they can be a game-changer for saving on taxes. Joining me is none other than Austin Preece, a certified financial planner and enrolled agent, who's here to share his wealth of knowledge on all things HSAs. In this episode, Austin and I get down...
Why Just Bumping Up Prices Doesn't Cut It 27.12.2023 10:25
Ever been told you should charge more? Yeah, we all have! The pressure to hike up prices for better revenue is real. But guess what? It's not always the magic fix. In this episode, I dive into why there's more to boosting your income than just jacking up prices and spill the beans on ways to tweak your revenue game for the long haul. What you'll hear in this episode: [1:13] How can I bo...
2023 in Reflection 26.12.2023 15:55
Today we're taking a look back at 2023, and setting the stage for 2024. I'm reflecting on the milestones and challenges of the past year, giving a shout-out to the amazing team behind the podcast and their successes, such as securing the Keep What You Earn trademark and expanding into a dedicated team. I am also sharing my personal theme for the year, "ownership," and revealing the new focus for 2...
How to Create More Accurate Forecasts 22.12.2023 16:56
In this episode I dive into the world of forecasting, outlining the differences between cash flow forecasts, budgets, and projections. I'm sharing valuable insights on creating more accurate forecasts, and emphasizing the importance of being directionally correct rather than perfect. I am also discussing the significance of considering sales pipelines, anticipating revenue, and factoring in perso...
Why Financial Independence Seems Impossible for Women But Isn't with Millen Livis 21.12.2023 43:28
In this empowering episode, I am joined by the remarkable Millen Livis , a holistic financial independence mentor with an inspiring story of overcoming adversity. Together, we unpack the often daunting challenge of financial independence, dissecting the mental blocks and subconscious barriers that hinder financial success. As we champion the goal of living life on our own terms, free from the...
Shannon's Content Efficiency Hacks - Interview on Amanda McKinney's Show 20.12.2023 45:48
Joining me in this episode is Amanda McKinney, a distinguished thought leader and coach specializing in Accidental Entrepreneurship. Amanda is the brilliant mind behind "Why Not You? An Accidental Entrepreneur's Guide To Success" and the charismatic host of "The Unapologetic Entrepreneur Podcast." In our conversation, we delved into the significance of taking a moment to savor success. Amanda...
How to Have a Successful Podcast 19.12.2023 15:43
In this introspective installment, I take you on a profound journey through my path of self-discovery, grappling with imposter syndrome, and unveiling the three pivotal keys essential for podcast triumph. Rooted in personal experiences and the evolution of the "Keep What You Earn" show, these invaluable insights are illuminated as follows: Content: Unpacking the significance of content, I debunk...
The Best Hiring Skill You Need 18.12.2023 17:09
In today's episode, we discuss the essential skill of marketing in recruiting. Shannon shares her experiences with successful hiring strategies, emphasizing the importance of being intentional in job descriptions to attract the right candidates. She highlights the need for companies to authentically showcase their values and expectations in their job postings, allowing them to attract like-minded...
Unlocking Business Success: Mastering the Art of the Accountable Plan 15.12.2023 18:03
In the realm of business, entrepreneurs often utilize personal assets for professional purposes, often missing out on potential tax advantages. While familiar with deductions like home offices and vehicle mileage, S corporation owners can tap into even more opportunities. This episode dives into the accountable plan—a tax-saving strategy beyond the inherent benefits of being an S Corp. Discover wh...
4 Steps to Start Your Investing Journey with Tess Waresmith 14.12.2023 31:19
Today, Tess will share her extraordinary journey from an $80,000 investment loss to a seven-figure net worth—all by the age of 35. She's here to dispel the myths that hold you back, like that pesky belief that you're "not a numbers person," and to guide you through the world of investments with clarity and confidence. Together, we aim to create a space where you can learn about money and investi...
Navigating Networking When You're Not a Fan of Events 13.12.2023 9:34
Are networking events causing you some apprehension? You're not the only one. I've experienced the same sentiments numerous times in my professional journey, particularly when networking seems obligatory. Personally, I've discovered several methods to transform networking events into a more bearable and occasionally even pleasant experience. Apply these tips to your upcoming marketing event and fo...
Fire Yourself to Find Success with Laura Casselman 12.12.2023 38:26
Welcome back to "Keep What You Earn," the podcast designed to help entrepreneurs like you scale your business, maximize your profits, and create wealth without the waffle. I'm your host, Shannon Weinstein – CPA, business owner, and your guide through the labyrinth of entrepreneurship. Today, brace yourself for an inspirational voyage as we dive into episode 450, titled "Fire Yourself to Find Succe...
What Latin Music Can Teach You About Business 11.12.2023 11:13
In today's episode, we dive into the world of Latin music and reveal a surprising lesson that entrepreneurs can learn from it. Drawing from my love of reggaeton and observations of the music industry, I uncover the power of intentional collaboration. I highlight how Latin artists have mastered the art of audience cross-contamination and collaboration, and how this strategy can be applied to busine...
How Publishing a Book Affects Your Taxes 08.12.2023 12:05
Today we have an exciting topic to delve into. In this episode, we will be exploring the intriguing question of how authors should treat the costs associated with their publishers when it comes to their taxes. Are these expenses considered straightforward deductions, or is there more to it? Join me as we navigate this gray area and uncover the implications for authors and aspiring authors alike. W...
The Four Elements of a Strong Financial Plan with Travis Gatzemeier 07.12.2023 40:52
We introduce an insightful conversation with Travis Gatzemeier, a certified financial planner who guides entrepreneurs and equity compensated professionals in making informed financial decisions. There's so much noise online when it comes to opinions and advice on how to manage your hard-earned cash. Should you aim towards investments, or pour everything into your business? Perhaps Roth retirement...
Unlocking the Secrets of My SOPs 06.12.2023 11:35
I've faced scrutiny for my inclination towards utmost transparency in detailing my methods and procedures—a departure from the conventional perception that accountants merely peddle knowledge. As I've advanced in my professional journey, I've come to realize that many peers provide similar services. The true distinguishing factor lies in the quality of the customer experience. It's vital not to...
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