Inside Trader Joe's

It's the episode where we talk about the abundant flowers and plants you'll find at your neighborhood Trader Joe's. We travel the world in search of the most beauteous blooms and festive flowers, and we bring them to you at prices that really define value. How on earth do we do it? Have a listen. Got a question you'd really like to ask the folks who make things happen here at TJ's? Send it to us a...

Come with us on a delicious journey through the freezer case at Trader Joe's. Hear how frozen foods can be fresher than the "fresh" foods; come along as we sample some of our Customers' favorite frozen finds at a neighborhood Trader Joe's; find out about some new treats coming soon to a Trader Joe's near you. Along the way, we'll share some info about how long frozen food keeps in your freezer (a...

Our approach to sustainability is simple. We all want to leave the planet a better place than we found it. At Trader Joe's, we're working hard to do just that, in part by reimagining how we approach packaging in our stores. We've eliminated certain types of packaging, we're reducing other types of packaging, and we're taking steps to remove more than a million pounds of plastic over the next year...

At Trader Joe's, we are focused on growing, every day – with every product, in every store. We're opening new stores, hiring new Crew Members, meeting new Customers, and developing new products. Whew! In this episode, we talk about finding new store locations, we chat with customers at one of our original East Coast stores, and we look forward to some delicious new products coming to your neighbor...

When we say we travel the world in search of great products for our customers, we really mean it! In this episode, come along with us as we circumnavigate the globe, finding the WOW in locations around the world, from South Korea to Southern California, with stops in places like New Zealand, Thailand, the Republic of Georgia, Puerto Rico, and so many more! Episode 9 Transcript (PDF)

It's beginning to look a lot like the holidays at Trader Joe's! How do we come up with all the great holiday products you'll find at Trader Joe's every year? How long does it take to make all that delicious stuff come to life? What's new this holiday season? And did you know Dog Advent Calendars are a thing? Come Inside Trader Joe's and we'll help you get into the holiday spirit. Ho Ho Ho ! Episod...

Trader Joe's has been selling nuts, wine, and cheese since our even-humbler beginnings. In this episode of "Inside Trader Joe's," we explain which nuts our customers are the most nutty about. We recommend some cheeses you may not have tried. And we reveal which wines are, we believe, the best in the store – at any price. Episode 7 Transcript (PDF)

When it comes to quality, Trader Joe's sets a high bar… way above what the law requires. In this episode, we explain what's in the food, what's not, and what will never be. So if you're avoiding artificial flavors, added sugar, GMOs, or MSG, or think maybe you should , this episode is for you. Also, a new "mask" that could be fun for Halloween, and just happens to be great for moisturizing year ro...

Sometime, someday, you may need a little help from a neighbor. Millions of us do. Find out how we try to be good neighbors in every one of the 475 neighborhoods we serve. Then, honest answers to some of the toughest Customer questions we receive. Like, "Why did you drop my favorite product?" and "What's up with the parking lot?!" Finally, we peer into our crystal ball to see the future of Trader J...

Oh sure, we could sell your favorite Trader Joe's products online, but that's not who we are. We could collect data about you, but that's really not who we are. We strive to make shopping at Trader Joe's an enjoyable experience, a fun adventure. For many, a Trader Joe's store has long been the place to buy wine, and they ask us, "How do you do it – offer such great wines at such great prices?" We'...

Informative and Seriously Not Too Serious – That's always our goal at Trader Joe's. We want our Crew Members and Customers to find it easy and fun to explore our stores, discovering everything from unique international fare and American basics, to vegan, to gluten-free, and low carb options. We'll explain why Trader Joe's Fearless Flyer has been called "a cross between MAD magazine and Consumer Re...

At Trader Joe's, values aren't just great deals on great products. They're also the values we live by, every day in every neighborhood store. We'll share the ways we put those values into practice when we take you inside our (top-secret) Tasting Panel, where decisions are being made about what products to put on Trader Joe's shelves. Then, Joe himself (yes, there is a Trader Joe) helps explain how...

People can't stop tasting them and talking about them. What makes Trader Joe's products so different? How does an idea go from being one of our new discoveries to one of yours? Meet the person with the best job at Trader Joe's (or maybe anywhere!), traveling the world in search of new flavors. What went wrong (and turned out right) when we introduced Mandarin Orange Chicken, among our most popular...

Here's a quick taste of Inside Trader Joe's, a new 5-part series coming May 1, 2018, from the folks at Trader Joe's. There's no other store like Trader Joe's. Now you can go behind-the-scenes to find out why Trader Joe's is... Trader Joe's. Trailer Transcript (PDF)