Haunted Attraction Network

This week on Haunt Weekly, we're wrapping up our room trilogy as we discuss the best room in your haunt. We've done the first room, we've done the last room and now we're doing the best room. But the best room is more important than some people realize. Your customers, when they walk away from your haunt, will likely only remember one or two things. Having a room that stands out and gets attention...

Last week, we discussed the importance of the first room, the approaches to it and the purposes it can serve. This week, we're doing the bookend and talking about the last room, and the importance of it. The last room, however, is somewhat unique among haunts in that it's the only room (or haunt element) that has a de facto standard. We've grown to expect that haunts will end with chainsaws the sa...

The common logic when it comes to building a haunted house is that you put most of your energy, detail and work into the first room and the last room. The idea is that these are the rooms that will be the most memorable to your customers. But is that really true? In thinking about first rooms we've seen we struggled to remember many. That said though, the first room does play a key role in a haunt...

Content Marketing is one of the most misunderstood tactics, and we explain it all in this episode. “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. In short, instead of pitching your products or services, you ar...

This week on Haunt Weekly we're doing the news and boy do we have a surprisingly stacked show for an episode that's as far away from Halloween as we can get. We have two announcements from Universal Studios, two more from Disney and a slew of local haunt news across the country. It's one busy episode with a few fun items at the end so stick around as we go through all the haunt news that's fit to...

Another episode based on suggestions from the "A Scott in the Dark Listener's Group" on Facebook.

It's the time of year when haunts are either ramping up their recruitment or are thinking about doing so. It's also the time of the year newbie actors are considering if they want to come on board and, if so, what haunt they want to work. So we've reached out to our resident actor expert, Japes Palles, to tell newbie actors what they can expect and to help haunt owners figure out how to make the p...

Rick is an award winning photographer of Horrify Me. Turning 'normal' people into Vampire, Zombies, Horror Icons and much more. Hannah gets a bloody make-over photoshoot and we interview Rick on this episode of the ScareTrack podcast. For more information, to book and shoot or buy the horrify me book, click here: http://www.horrify.me.uk/ Watch our latest ScareCam vlog episodes: https://youtube.co...

How to view criticism as a gift that can help you make your haunt the best ever

This week on Haunt Weekly, we're about as far as Halloween as possible, the weather is getting warmer and it can pretty much not feel less like Halloween. Luckily, we're haunters and we have a lot of great ways to keep Halloween alive 365. However, there's always room to improve so that's why we're sharing 31 ways that we keep the Halloween and haunter spirit alive, no matter what the season outsi...

When it comes to creating an extreme haunt, how do you know when you’ve crossed over the line?

Mikey interviews Mark Jardine, the Marketing Manager for Mad About Horror. They discuss the range of horror items M.A.H sell, how the company has grown over the years, and delve into the work M.A.H has accomplished along side UK Scream Parks such as Hallowscream and Thorpe Park Fright Nights. Check out their website here: www.madabouthorror.co.uk Watch our latest ScareCam vlog episodes: https://yo...

In this podcast episode, we chat with Tony Brueski on How to Get More People to your Haunted Attraction and valuable Tips that you can implement this season. Tony also hosts two podcasts about real ghosts stories, so of course we had to discuss a few of our favorite paranormal encounters. Have you ever had any experiences with any ghosts?

ast week, we were late because we paid a visit to the Paranormal Cirque, this week, we're recounting that visit but with a haunter's eye as we look at some lessons that other (non-traveling) haunted attractions can learn. Please bear in mind that, though we try to keep this spoiler-free, someone it may be considered spoiler-ish. We tried to keep big surprises hidden but some of you are better at f...

This week on Haunt Weekly it's time to do the news! And what a month of news we have for you with stories from all over the world, including new attractions, attractions reopening and one that had an unexpected closing. We also have two Halloween Horror Nights announcements and a couple of great new ways to make money from your haunt year-round. In short, this is one jam-packed news month so let's...

Where do ideas come from? What makes someone creative? How do I get better ideas? Discover the process and best practices behind brainstorming in this episode.

ast week's episode was something of a downer. Luckily, this week we get to be a bit more optimistic as we talk about all of the signs that show the haunt industry's future is looking bright. Admittedly, this episode was a bit more difficult to research than I had planned but there are some very clear signs that the haunt industry, in spite of its challenges, is doing well and will likely still be...

The ScareTrack team were invited to Shrewsbury Prison to try and escape BR-EXIT, Immersive Events brand new escape room. Book your tickets here: https://www.imevents.global/brexit Watch our latest ScareCam vlog episodes: https://youtube.com/scaretrack You can support the show here: https://patreon.com/ScareTrack ScareTrack merchandise can be found here: https://smart-fx.co.uk/smart-artists/.. . So...

Experiential Marketing Experiences are increasing in number and complexity. Some experimental marketing campaigns are nearly identical to attractions! We discuss the benefits and threats posed by this new form of campaign. A quick overview of the different ones that we have experienced: The Twilight Zone Pop-Up at The Grove Smallfoot IT Experience Ready Player One Guinness Brewery Tour Knott’s Sca...

It's audition season for most haunted attractions, so Scott decided to dedicate an episode to tips and tricks for auditioning. (Actually, these work for most audition situations so you might want to share this episode with your "theatrical" friends.)

ScareTrack Host Hannah gives her full in-depth review of the brand new Dungeon at the Alton Towers Resort. Get your tickets to Alton Towers and the Dungeons here: www.altontowers.com Join us on Patreon: www.patreon.com/scaretrack ScareTrack Merch: www.smart-fx.co.uk ScareCam Episodes: www.youtube.com/scaretrack ScareTrack are proud members of the Haunted Attractions Network: www.hauntedattractionn...

Depending on how you look at it, the haunt industry is either set to rocket to the moon or it's doomed to crash and burn. As small business people, we think a lot about the future of the haunt industry and have talked a great deal about it on the podcast over the past three years. The truth is, whether you're a doomsayer or a terminal optimist, you can find a lot of data to support your view. So,...

The Transworld Halloween and Attractions Show is the largest trade show that features products focused directly to Haunted Attractions, Themed Attractions, and Escape Rooms. This was the first year that a Christmas Show was added into the show. The TransWorld Halloween and Attractions Show is currently located in St. Louis, Missouri at the America's Center. Who is inside this podcast episode: Dark...

Scott talks about his experience as a vendor and presenter at Transworld's Halloween & Attractions Show...NOW WITH CHRISTMAS in St. Louis! Listen to his interviews with Quan Gan from ZTAG 2.0, Sharon Aguillen from TCB Productions and a "reverse interview" with Drew Badger from The Big Scary Show. This episode closes with a bleary eyed and broken voiced monologue from the airport where Scott shares...

2 PART EPISODE! In the first section of this episode, Kate Monroe visits The London Dungeons at County Hall and gives her in depth review of her latest visit to the attraction. You can get your tickets here: https://www.thedungeons.com/london/en/tickets/ Our second section of the show features our latest announcements on new episodes, 2 secrets we had to keep that are now out in the open, 2 compet...