Fitt Insider

September 18, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Nix Biosensors raises $10M Series A to license its hydration algorithm into fitness platforms, shifting from hardware to health data infrastructure Life Time expands its ARORA healthy-aging program as class size triples since 2022, tapping into the 56% of consumer spending held by adults 50...

September 17, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Global fitness operators post 10.7% median revenue growth in 2025 as physical activity gains Medicare reimbursement and insurance recognition worldwide Walmart partners with SCAN Health Plan to launch co-branded Medicare Advantage plans, connecting insurance to its AI-powered nutrition plat...

September 16, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: On refuses to discount shoes as Q2 sales rise 13.5% to $1B, betting product innovation can support margins that reached 65.4% Accenture survey finds Gen Z and Millennial trust in health insurers fell 10.5%, with 62% already using AI tools to choose a health plan FDA signals more flexibility...

September 15, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Wizard Wellness completes rollout across Target, Walmart, and CVS while closing a $1M+ round, betting on mass retail over direct-to-consumer first [solidcore] launches Ascend, a heated floor-based strength format, expanding beyond reformer classes as it scales toward 250 locations by 2028 N...

Today, I'm joined by Danny Yeung, CEO of IM8. Pivoting from diagnostics, parent company Prenetics has scaled its science-backed supplement brand co-founded with David Beckham to a $400M+ market cap with just two core SKUs. In this episode, we discuss building IM8 from the ashes of a billion-dollar collapse. We also cover: From billion-dollar IPO to $50M valuation in 18 months Simple products, simp...

September 11, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Apple Watch adds a readiness score, Health Age feature, and $119 blood-testing panel, using its 100 million users to challenge Oura and Whoop on distribution Salomon signs a five-year global partnership with IRONMAN, becoming title partner of the World Championship in Kona starting in 2027...

September 10, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Equinox nears deal to refinance $1.8 billion in debt as owner Silver Lake bets on continued growth in the luxury gym chain's core high-end model Athletic Brewing adds NFL quarterbacks Drake Maye and Dak Prescott as athlete-owners, deepening its hold on the non-alcoholic beer market Stanford...

September 9, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: HYROX gets new majority owner as L Catterton-led consortium acquires the stake in a deal reportedly worth around $700 million Kendall Jenner joins TRIP as global ambassador and equity shareholder as the calming beverage brand tracks toward $200 million in revenue System raises $20 million to...

Today, I'm joined by Oskar Holmblad and Emil Sjölander, co-founders of Nomio. A natural performance enhancer, Nomio is a refrigerated broccoli sprout shot that reduces lactic acid to extend endurance during intense training. In this episode, we discuss the new ritual for elite athletes. We also cover: The Swedish science behind the product Elite athlete seeding as core go-to-market strategy The ch...

September 4, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Equinox negotiates to refinance $1.8B in debt and add fresh capital as owner Silver Lake doubles down on the high-end fitness model Barilla acquires better-for-you brand GOODLES, which holds 8% of the boxed mac and cheese market, keeping it independent while adding distribution scale Oura fi...

September 3, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Medici Brands raises $250M Series B to build a house of health-focused food brands, scaling David Protein past $300M in 2026 revenue Oura integrates its Menopause assessment with 10 care partners including Alloy and Maven, moving from data collection into real-world care workflows OpenAI con...

September 2, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Scan.com raises $220M to expand its medical imaging network, connecting patients and providers through a single API in a $100B+ US market still run by phone and fax Atlas opens pre-orders for a $499 behind-the-ear EEG wearable tracking presence, stress, and energy burn using over 500,000 rea...

September 1, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Nike sponsors sorority rush events at six schools including South Carolina and Texas, formally engaging campus communities for the first time PwC UK estimates the country could support 600 to 850 more high-value, low-cost gyms, with weight-loss drugs also driving reported gym use up 22% Heal...

Today, I'm joined by Lorne Lucree, founder & CEO of Wizard Wellness.   Aspirational allergy support, Wizard Wellness is applying skincare logic to nasal care with its drug- and steroid-free sinus microbiome system.   In this episode, we discuss why the allergy aisle is ripe for disruption.   We also cover: Missing solutions for a large TAM First clinical testing and vanity metrics in allergy aisle...

August 28, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: The Sports & Fitness Industry Association reports 70% of Americans did a fitness activity in the first half of 2026, with strength training and Pilates surging while pickleball's growth slows and padel jumps 14.5% Study of 878 former NFL players finds CTE in 24.5% of examined brains, with rese...

August 27, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Sword Health plans to acquire Headspace in an all-cash deal, expanding its AI-led platform into mental health as digital health consolidates Unrivaled raises $100M+ Series C, pushing its valuation to $650M as players remain the largest shareholder group with equity nearing $200M Life Time laun...

Here's the podcast description for August 26, 2026: August 26, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Fitbit founders launch Luffu and its Link wearable, an LTE-connected device helping families track aging parents' health, mood, and location at home Berry Street merges with India's Healthify to combine 2,000+ clinics with AI-powered nutritio...

August 25, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Oura faces a proposed class action over sleep-tracking accuracy claims just months after filing for an IPO at an $11B valuation Lady Gaga and Michael Polansky launch Outer Biosciences, using living human skin and AI to discover new skincare ingredients with four leads nearing commercialization...

Today, I'm joined by Clara Sieg, co-founder & CEO of Loonen.   Born from Clara's personal mission to avoid toxins in drinking water, Loonen's ultra-filtered, glass-bottled spring water emphasizes purity and transparency, rigorously tested for microplastics and PFAS.   In this episode, we discuss how water quality can influence health outcomes.   We also cover:   The aging US water infrastructure N...

August 21, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Crunch Fitness relaunches Crunch Select with boutique studios and premium amenities, using its franchise network to reach higher-value members EoS Fitness partners with HYROX to bring official race training into 25 gyms, giving its 225-location network a built-in path to competition Crosscourt...

August 20, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Target adds 4,600 new food items in a grocery overhaul leaning into discovery and emerging brands, targeting over $2B in growth over the next few years SUMMITS and Hyphen combine nutrition software with automated makelines to personalize institutional food service using wearable and sleep data...

August 19, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Neko Health opens its first US clinic in SoHo on September 24 after building a 25,000-person waitlist, following a $700M raise and Amazon Health hire Happy Health raises $75M to expand its FDA-cleared smart ring beyond sleep diagnostics into physician-guided care for obesity and hypertension W...

August 18, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: Ferrero Group acquires Purely Elizabeth, the wellness food brand that more than doubled sales in two years, following its $3.1B WK Kellogg deal Women's sports viewership hits 28.6B minutes in H1 2026, up 18%, as ad spend rises 120% and sponsor valuations surge across the WNBA, NWSL, and LPGA H...

Today, I'm joined by Chris Kiple, CEO of Solius Labs.   A decade in development, Solius's FDA-cleared UVB light therapy device personalizes dosage by skin type, aiming to replicate the benefits of sunlight while minimizing carcinogenic risk.    In this episode, we discuss sunlight as a foundational pillar of health and longevity.    We also cover: Why sun avoidance is deadlier than smoking Designi...

August 14, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: JG Wentworth survey finds 92% of US adults have delayed or abandoned medical care due to cost, creating an opening for lower-cost consumer health models Regenerative farming products hit $2B in annual US retail sales as 40 global food companies sign onto an initiative tying sourcing to soil he...