Craft Beer Professionals

PART 2 Beer is local. In our quest for success, the most impactful efforts often start in your brewery’s own backyard. As our industry evolves, there is immense value in having a local guild to advocate for, support, and provide resources to your area’s breweries. This session will explore the fundamentals of starting a local guild from the ground up and strategies for actively engaging its member...

In today's dynamic craft beer industry, diversifying revenue streams is more important than ever. As the Director of Business Development for promotional product company, Shore Up Supply, Emily Neville has seen firsthand how the right merch presented and marketed in the right way can be a consistent profit stream for breweries who choose to invest in it. Still, with thousands of items to choose fr...

Join us to learn how to make the most of your specialty grains to reduce costs and improve brewhouse efficiency. The industry is more cognizant of finances, and in this session, you will learn how to use brewing ingredients both more sustainably and innovatively. We will focus closely on alternative techniques as well as sustainable practices. Walk away with actionable insights to enhance your bre...

Join a conversation about what Smart Buying is, why it's important, and how you can start implementing it at your brewery this month. It's not something that happens overnight, but we walk through a few real-world examples of changes breweries have made to start Smart Buying and how it saved them money. We'll also focus on a few ways you can start to implement your program and train your staff to...

Revenue is the most important part of your business! When revenue comes in consistently and automatically every month you have achieved taproom nirvana! In this session we will do a deep dive into 3 highly successful modern taproom membership programs that add cash to the bottom line every month! Learn what works best to get people signed up. What brings guests back most often. And what is most pr...

Buying for your brewery can either be time consuming, costly, frustrating or all of the above. We’ll go over 3 ways to buy smarter and see measurable savings. We’ll also review how to save time in the process, which can be just as valuable to team running a brewery today. The outcome is techniques you can apply in the coming months at your brewery. We’ll also cover a few examples of some recent su...

Beer is local. In our quest for success, the most impactful efforts often start in your brewery’s own backyard. As our industry evolves, there is immense value in having a local guild to advocate for, support, and provide resources to your area’s breweries. This session will explore the fundamentals of starting a local guild from the ground up and strategies for actively engaging its members. Our...

Brewery owners and managers are struggling to find new drinkers. Younger consumers aren’t interested. RTDs, whiskey and tequila are having a moment. CBD, THC and functional beverages are carving out their share. Waters are exploding. And craft beer is stuck in a sea of sameness, desperate to stand out. What if there was a checklist of 40 marketing and sales tactics that could change the course of...

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success. 14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers. This conversation features: Dan Hornbrook (MarketMyBrew...

In the craft beer world, where a new brewery seems to sprout up every day, a fresh logo alone won’t set you apart. Join the Brand Weaver in this rollercoaster presentation designed specifically for brewery owners ready to dive deeper than mere aesthetics. Discover the core differences between a simple redesign and a full on rebrand. This session will guide you through the key top five strategies t...

Table Tap introduced the concept of self-pour draft beverages to the United States back in 2006. Not only have we helped pioneer approvals for self-pour across almost all 50 states, but we have also been a driving force in the growth and prevalence of self-pour within taprooms, breweries, bars, and many other types of venues. In this presentation, we look forward to discussing what factors have le...

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success. 14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers. This conversation features: Heather Holland (Outland Fa...

The Robot House Team, in Oklahoma City, have just completed the One Well Brewing, in Kalamazoo, Michigan, brand refresh. About a year ago, One Well approached the Robot House Team after meeting in-person at CBP Connects: Milwaukee, in June 2023, looking to do a massive brand overhaul. Due to usage rights end-terms with a previous designer and a bit of a Saturday morning cartoon aesthetic, One Well...

Wood, Barrel, and Time: The Art of Crafting World-Class Barrel-Aged Beers Unveil the Secrets of Mastering Barrel-Aged Beer Wood, Barrel, and Time is not just another brewing guide; it’s a journey into the heart of one of the most revered and mysterious processes in the world of craft beer: barrel aging. This book is for the dreamers, the doers, and the dedicated brewers who believe that great beer...

Welcome to Logistics Unpacked, the podcast that takes you behind the scenes of the logistics and supply chain industry with a special focus on the beverage sector. Hosted by Brandon Arnold, COO & Co-Founder of Brew Movers, we dive into the current challenges, market forecasts and solutions in small package shipping, parcel logistics, and the intricacies of the beverage supply chain. Whether yo...

Unpacks the problems and privileges of pursuing a career of passion by exploring work inside craft breweries. As workers attempt new modes of employment in the era of the Great Resignation, they face a labor landscape that is increasingly uncertain and stubbornly unequal. With Handcrafted Careers, sociologist Eli Revelle Yano Wilson dives headfirst into the everyday lives of workers in the craft b...

Most owners started a brewery because they were passionate about beer and wanted to make great product. In the current climate of the industry, making great beer is the baseline of what is needed to be a successful business. With rising costs and lower sales, knowing all aspects of your business is more important than ever. Join us to discuss data points you should be looking at to help grow and m...

There are more craft breweries (cideries, meaderies, distilleries…) than ever before, and competition for the attention and loyalty of craft beer drinkers is fiercer than ever. There is a huge advantage to effectively providing and communicating value to those drinkers. So what do craft drinkers value? How can we creatively communicate that value? Let’s get some smart people from around the craft...

We recommend listening to Part 1 before diving into this session. In a competitive market, what drives breweries to collaborate? What benefits do these partnerships bring to the breweries, the craft beer community, and consumers? In this conversation, we'll dive into the motivations behind collaborations. Our panelists will share the strategic reasons they align themselves with other brewers a...

Picking up where "Part 1: Budgeting Basics with G4 Kegs" left off, this session delves into the crucial considerations for when to invest in additional equipment and resources as breweries grow. Panelists will address key issues to support strategic decision-making, including identifying sales and production benchmarks for expanding equipment, shifting from self-distribution to working w...

In a competitive market, what drives breweries to collaborate? What benefits do these partnerships bring to the breweries, the craft beer community, and consumers? In this conversation, we'll dive into the motivations behind collaborations. Our panelists will share the strategic reasons they align themselves with other brewers and organizations. From gaining knowledge to increasing market awar...

Join us for an engaging and honest discussion about health and wellness. This is an important topic not just for the brewing industry, rather, anyone can benefit from embarking on a wellness journey. We'll cover the different facets of this topic including physical, mental, emotional and intellectual wellness. Our panelists will share some of their own journeys towards wellness and will also p...

Join this enlightening session on the key performance indicators (KPIs) that matter most in the craft beer industry. Our panel of seasoned craft beer accounting professionals will pour over the financial metrics that help breweries stay competitive and profitable in a rapidly changing market. Whether you’re a small taproom or a large-scale operation, this discussion will provide insights into the...

Events have the potential to secure a steady flow of revenue, offering a set menu and prepaid tickets that ensure consistent margins and manageable staffing costs. However, despite this lucrative opportunity, many breweries are not fully capitalizing on this revenue stream. Even for those hosting events, they may be missing out on simple strategies to maximize the advantages of attracting new cust...

We all know the time for innovation in the craft beer space is now. Taprooms must offer more than delicious beer - they must now also provide a great experience. Part of creating that environment is being able to offer alternative beverages. For a variety of reasons, data is showing that more people are leaning on non-alcoholic and alternative options. One route to go is THC-infused beverages in p...