Copybites by CopyBean

Do you often struggle to come up with ideas for what to talk or write about? Do you ever ask yourself “what does my ideal customer want to learn from me?” In this episode, we’ll look at the WAFFLE technique for understanding your customer and creating content relevant to them. So that your outreach is 1000% more effective. WAFFLE is an acronym that stands for: Wants Aspirations Fears Frustrations...

Have you ever considered how your email signature could be used as a sales tool? Not many people have... That's why I uncover the art of email signature marketing in this episode. We'll cover the 5 important elements every email signature should include: The graphics Your personal details Your business details The design and layout The call to action And we'll discuss the best way for you to optim...

Are you frustrated with your emails landing in spam or never getting delivered? Discover 3 easy ways to improve your email deliverability in this episode. Here's what we'll cover: Avoid spammy words Warm up your email addresses Clean up your email lists Listen now to learn how to implement these three tips in your marketing today. Go to copybean.co.uk/blog to read the transcript of this episode Le...

Are you using emojis in your email marketing? Many business owners and entrepreneurs are not taking advantage of this powerful tool to boost their open rates and conversions. Find out how you can use this underused, yet sales-driving tactic in your email marketing in this episode. Learn more about my copywriting services - www.copybean.co.uk Discover my courses to further enhance your skills - www...

Welcome to the CopyBean Podcast... Your source of weekly copywriting and marketing tips. This podcast has been created for busy business owners, entrepreneurs and marketers to help you grow your conversion copywriting skills. I'm Bob Taylor, your host. I'm a Conversion Copywriter and Copywriting Coach. This short introduction explains what this podcast is all about. Learn more about my copywriting...