Brander

Are you a business owner looking to take advantage of the latest e-commerce updates on Twitter? Then listen closely! In this episode, we discuss the latest e-commerce updates on Twitter and how businesses can take advantage of them. With the recent acquisition of Twitter by Elon Musk, we explore what this means for businesses and how they can benefit from the new changes. Get insights, tips and pr...

According to various reports, shows that its revenue is down 40% year-over-year, mainly due to a broader downturn in digital advertising, and ongoing concerns about Musk’s updates at the app. If that’s correct, Twitter is in an increasingly difficult operating position, than it was in before because prior musk taking over the App, Twitter was breeding $4M per day and still suffering with the &nbsp...

Musk continues to cut down on costs at the company, The most recent ones involving the closing down of several international offices as means of getting the company back on track. According to several reports, over the last week or so, Twitter has either closed, or been forced to close, its offices in Hong Kong, the Philippines, Mexico, Africa, Australia and South Korea. Twitter has also shut down...

Musk met with Germany’s digital director to discuss the country’s expectations for disinformation on the platform. German Embassy representatives organized the meeting in San Francisco which was scheduled with very little notice, the evening before it took place. Digital and Transport Minister Volker Wissing traveled to California to meet with Musk prior attending the Consumer Electronics Show in...

Over the past month, Elon Musk, has handpicked journalists internal documents and conversations that took place before his takeover and made them public to everyone to acess. Some of the files revolved around discussions about who and what should be moderated or banned, ranging from the Hunter Biden laptop story to the question of whether to remove Donald Trump from the platform. Check Out Brander...

TikTok’s future in the US is looking a lot less certain, after an investigation involving its parent company ByteDance revealed that it had been spying on several American journalists whom it believed had been in contact with the staff, and gained access to commercially sensitive information. “Over the summer, four employees on the ByteDance internal audit team looked into the sharing of internal...

One of the most outrageous and top events of last week revolved around Twitter suspending journalist accounts on grounds of trolling and rage bait, To which all Musk responded as saying doxxing rules apply to every one and perhaps offer and create room for a proper moderation with in the App. So to start, Twitter abruptly banned an automated account which provided location info on the whereabouts...

Twitter is relaunching its $8 Verification Plan today after it had been suspended days after the launch. And this time its a bit costly for IOS users where they have to pay about $11 per month or $132 per year. The surge in price comes after Apples 30%  Payment Tax. And Twitter is looking for ways to bypass it while maintaining its profits margins. And The only question is who would pay the extra...

Twitter is becoming heavily vested on automation towards content moderation and also Twitter is more aggressively restricting abuse-prone hashtags and search results in areas including child exploitation, regardless of potential impacts on "benign uses", said Twitter Vice President of Trust and Safety Product Ella Irwin previously she held safety roles at Google and Amazon Check Out Brander twitte...

This will be the second time Twitter launches a paid verification after the first attempt went horribly wrong after users impersonated companies and celebrities, including Lebron James, Former President George W. Bush and Musk himself. One account impersonating the pharmaceutical giant Eli Lilly and Co. tweeted that insulin was free, causing the company's stock to take a nose dive. This time, Musk...

Last Week Musk called on Twitters remaining staff to commit to extremely hard working conditions or leave the company with a three months pay. In the meantime. A lot of things have been happening at Twitter. Back In September, before Elon Musk took over at the app, Twitter, reportedly, had around 7,500 staff in total. And on his first day at the company he cut Twitter’s Top executives. In Addition...

As expected, Elon’s plan to sell blue checkmarks, which no longer signify verification, has led to a raft of people impersonating prominent identities and brands in the app. Of which comes as a no surprise considering many people warned musk about the rise of impersonation and other challenges as witnessed in the previous week. yet Elon pushed ahead with it anyway, explaining that it would be ‘the...

Last Week Musk, confirmed that he's working on a subscription model known as Twitter Blue in which users can pay $8 a month to get verified, infact this update is now live for IPhone Users. If the subscription goes to plan, it will help Twitter, have a predictive revenue stream of income, something that Musk needs considering he bought Twitter for $44 Billion dollars with debt. However Musks house...

It comes by no surprise that some of Twitter's top executives were fired by Musk, given his recent criticism over the executive team. This was the beginning of the Entire clean our phase of 75% of the workforce and simply we should expect some executives to be fired too anytime soon.   Check Out Brander twitter.com/brander-br

Musk already told prospective investors in his deal to buy the company that he planned to get rid of nearly 75% of Twitter’s 7,500 workers, “whittling the company down to a skeleton staff” of just over 2,000 employees.  Musk plans to take this action once he buys Twitter .   Nobody knows how, exactly, Musk plans to stimulate that growth, and I’m not convinced Elon does either, but his perspective,...

With the company set to accept Musk’s revised, revisited, and re-issued Twitter takeover offe r , many are now pondering what this means for the app, and what Elon has in store for the platform as Tweeter-in-chief. At one time, Musk did seem to have a fairly definitive plan, which he’d pitched to potential investment partners, which, in his estimates, would take the app from the 238 million daily...

The billionaire has reportedly sent a letter to Twitter management proposing that they avoid the coming courtroom battle over his attempt to pull out of his takeover deal, and that Twitter accept his offer, at the original, agreed price of $54.20 per share. Musk has reportedly offered to end all litigation, and avoid a messy courtroom drama, by going back to his original plan, which would see Musk...

With the court trial now set for October 17th, we’re currently in the ‘discovery’ phase, which is the period in which both legal teams provide their items of evidence for reference in the hearing. Last week gave us access to text messages in between some key players, including Musk himself, former Twitter CEO Jack Dorsey, Twitter board members, politicians, prominent businessmen, Gayle King (?) an...

Twitter agreed to a settlement with Zatko as part of his exit from the company in June, with Zatko receiving a $7 million payout for his agreement. Musk's team claims that this payment is in violation of the original merger agreement, which, in its opinion, requires Musk to be consulted on any significant management changes and expenses as the company's incoming CEO. Full Credits:  Social Med...

As a quick recap, last month, Peiter ‘Mudge’ Zatko, a well-known and highly respected name in cybersecurity, released a statement  that leveled a range of criticisms over Twitter’s security and reporting processes. In essence, Zatko alleged that Twitter was far more concerned about public and market perception than it was about seriously addressing key problems, which had led to significant lapses...

Following the recent allegations from former Twitter security chief Peter Zatko that Twitter had misled the market about its performance, and has glaring security flaws, Musk’s team has been seeking to meet with Zatko to glean more insight for its case. The court has ruled that Zatko’s claims will be admissible in the Musk/Twitter case, but the application to delay the trial has once again been de...

“In a securities filing on Tuesday, lawyers for Musk said the allegations by Peter Zatko, Twitter’s ex-head of security, including claims of “egregious deficiencies” in the platform’s defenses against hackers and privacy issues, meant that Twitter had breached the terms of the merger agreement.” Check Out Brander twitter.com/brander-br Credits https://bit.ly/3KJGtjt

Fresh off of roping in former Twitter product chief Kayvon Beykpour to give evidence relating to what he knew about Twitter’s claims that only 5% of its active users are fake or spam, Musk’s team has now also subpoenaed former Twitter CEO Jack Dorsey, who has been a vocal supporter of Musk, and was the one who originally called for Elon to join Twitter’s board. In Collaboration with   @Social...

Twitter’s quarterly estimates are based on daily samples of 100 mDAU, combined for a total sample of approximately 9,000 mDAU per quarter.   So far, Twitter has so far failed to prove the 5% Bot accounts as it claims, making it hard to finalize with the takeover and making it much easier for Mr. Musk to see his first win ever since the saga began. All in all listen to the entire episode to le...

Mr. Musk, Tesla’s chief executive and largest shareholder, sold around 7.9 million shares between Friday and Tuesday, the disclosures show, leaving him with a 15% stake in the company. The Tesla boss has been on a selling spree over the past year, during which he has cashed out roughly $32 billion worth of shares in the electric-vehicle maker. The Odds of Musk pulling out from the entire deal are...