Authority Through Authorship: The Executive Authority Podcast

Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book. Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities. Each episode breaks down how to: Turn your expertise into a high-impact business book Position yourself as a trusted authority in your market Attract higher-value clients and opportunities Build a framework-led business, not just a service Leverage your book as a long-term authority and revenue asset In a world flooded with content and driven by AI, credibility