Kate Perkovic
Ambitious Podcast
Welcome to The Ambitious Podcast with Kate Perkovic, a former server turned 7-figure business owner. Join Kate in exploring how unwavering ambition fuels success. Discover insights from a seasoned business coach, delve into pivotal entrepreneurial roles, and embrace ambitious living for holistic growth. Set audacious goals, thrive with experts' breakthroughs, and remember—stay ambitious!
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A Client Just Asked For a Refund. Here's Exactly What To Do 21.05.2026 1:05:34
Refund requests. Cancelled contracts. Failed payments. Nobody's posting about this on Instagram, but it's happening in scaling businesses everywhere, including the ones you admire most. Today's episode is the masterclass that most business coaches won't touch, and it might be the most important thing you listen to all year. The truth is, a client asking to leave rarely has as much to do with mon...
People Are Watching, Saving & Engaging. So Why Is Nobody Buying? 14.05.2026 1:04:26
Most online business owners are great at creating offers. Far fewer know how to create demand for them. And if the only time your offer moves is during a launch, a flash sale, or a "only 3 spots left" push, today's episode is the one you've been needing. Demand isn't a campaign. It's not a tactic. It's an ecosystem you build inside your marketing every single day, an...
Strategic Patience: Why It Builds Million-Dollar Businesses 07.05.2026 1:05:50
Every entrepreneur has heard it both ways: progress requires patience and success loves speed. But what if the problem isn't that you're moving too slow or too fast, it's that you're pressing the wrong button at the wrong time? In this episode, I'm breaking down the relationship between patience and speed in business, why so many scaling entrepreneurs are misusing both, and how...
EP.124: How to Stand Out Online When Everyone Does What You Do| The Ambitious Podcast 30.04.2026 1:04:14
Standing out in a saturated online market starts with one thing: a brand point of view. In this episode, I'm breaking down why having a clear, consistent brand perspective is the most powerful growth strategy for female entrepreneurs and online business owners right now, and why blending in is quietly costing you clients, sales, and authority. I'm walking you through the difference between an opin...
EP.123: Audience vs. Community: Why One Grows Your Business and One Doesn't | The Ambitious Podcast 23.04.2026 1:08:34
Community building is the real competitive advantage in today's market. You don't need a bigger following to have more community. People with 1.2 million followers are seeing zero sales because they have audience, not community. A big following is an audience that watches you. A community is a collective group of people who move because you're leading them somewhere they want to go. If...
EP.122: AI, Sales & Positioning: The Online Space Has Shifted PT 2 | The Ambitious Podcast 16.04.2026 1:04:59
AI integration is no longer optional for your business. If your competitors are using AI and you're not, they're operating at a pace you can't match. How fast you integrate it will be the determining factor of your success in the next 12 months. The relationship piece is what AI can't touch yet, but everything else is changing fast. Premium buyers want specialists, not generalists. Standards have...
EP.121: The 4 BIGGEST Changes in Online Business RIGHT NOW! | The Ambitious Podcast 09.04.2026 1:08:33
Online business strategy that worked two years ago doesn't work anymore. The online consulting market is now worth $6.2 billion. The number of consultants has grown 54% in six years. Standing out has become the actual barrier to entry, not starting a business. Everyone can feel something has shifted but most can't put their finger on exactly what changed. I'm breaking down the major sh...
EP.120: Stop Losing Clients: The 12-Month Retention Map Explained | The Ambitious Podcast 02.04.2026 59:58
Client retention is how you scale without burning out on marketing. If you're signing clients who leave after one contract and you're right back at zero every six months, your retention strategy is the problem, not your sales funnel. A client paying $2,000/month for six months with bad retention generates $12,000. Good retention? $36,000 from the same marketing effort. It costs five times...
EP.119: Why Half Your Team Is Secretly Job Hunting w/ Dave Garrison 26.03.2026 1:12:10
I hire people and it feels like I've increased my expenses, widened my team, and yet I haven't reduced my workload or mental pressure at all. If you see people coming to you saying "what do you want me to do?" and you give them solutions, you have a buy-in problem. Half the people on your team are already looking for another gig. And it's almost never about pay. I'm joined by Dave Garrison, Chief...
EP.118: Simplicity Scales: The Road Map To 7-Figures | The Ambitious Podcast 19.03.2026 53:08
Getting to seven figures isn't about doing more. It's about removing what's not working and doubling down on what is. You have the ingredients for seven figures. You don't have the recipe. I'm breaking down the framework every seven figure business I've worked with has in common: one target market, one offer, one sales process, one primary channel, one year of relentless fo...
EP.117 Unfiltered: Your Top Questions Answered – Marketing Strategy, Brand Repositioning, & Scaling | The Ambitious Podcast 12.03.2026 1:08:08
This is an unfiltered Q&A episode. No script. No preparation. Just the questions you submitted and my honest answers about what's keeping you stuck. We're covering why content gets engagement but not sales, how to reposition without losing momentum, when to delegate sales, whether to scale one offer or build multiple, what identity shift is required to hit seven figures, and if I could only he...
EP.116: The Things I’m Still Figuring Out at 33 | The Ambitious Podcast 05.03.2026 1:02:04
You see the highlight reel. The milestones. The scaled business. The loving relationship. What you don't see is me crying in my therapist's office trying to figure out how to be in my feminine energy because I genuinely don't know how. You don't see me stress-eating cookies at midnight. You don't see me about to move into a construction zone. Social media is a highlight reel, a...
EP.115: The 5 Psychology-Backed Ways to Build Brand Authority | The Ambitious Podcast 26.02.2026 1:01:31
People get paid to be in Forbes. Credential stacking won't make you a leader. You can't demand authority in a room. Your authority has to be learned, perceived, felt. When you have real authority, sales become easier. Clients stop comparison shopping. They trust your recommendations without pushback. You're not constantly defending your value. People come to you pre-sold. But most of what we've be...
EP 114: How to Align Your Business With the Life You Want | The Ambitious Podcast 19.02.2026 51:15
If you dread opening Slack on Monday mornings, if you can't take time off without chaos, if you're working all day only to finish admin tasks at night, your business doesn't fit your life anymore. It's not that you fell out of love with your business. The structure of how it runs doesn't support the life you actually want. I'm breaking down the signs your business has become a prison (dread, sched...
EP.113: From Funnels to Substack: The Long Game of Brand Building w/ Landon Poburan | The Ambitious Podcast 12.02.2026 1:34:10
Every marketing strategy works. Funnels work. Social media works. Ads work. DMs work. The question isn't what works, it's what works for YOU and the business you actually want to build. Today I'm joined by Landon Poburan, a serial entrepreneur and marketing strategist who's managed over $15 million in advertising across 10+ years. After going $42K in debt, experiencing clinical bur...
EP.112: The Dark Side of Ambition | The Ambitious Podcast 05.02.2026 1:08:11
What does it really cost to be ambitious? If you've ever felt too big for some rooms but not enough for others, if you hide your success because you're afraid of making people uncomfortable, if you've sacrificed relationships and time and energy in pursuit of something bigger, this episode is for you. I don't wanna have to be strong right now. I don't wanna have to figure it ou...
EP.111: Is SEO Dead? How Google, AI & Search Are Changing Business Visibility w/ Kara Duncan | The Ambitious Podcast 29.01.2026 1:11:23
Is SEO dead or just different? If you've been relying solely on social media to grow your business, you're missing a massive opportunity. Today I'm joined by Kara, an SEO expert who's been doing this for 5+ years, to break down exactly how search engine optimization works in the age of AI and what you need to do to get discovered online. Google had 5.5 billion searches per day in 2...
EP.110: The Role of Self-Trust in Business Growth & Leadership | The Ambitious Podcast 22.01.2026 58:55
Am I the problem? Is it me and the way that I am showing up? If your business strategy isn't working, your marketing feels stuck, or you keep starting things without finishing them, the issue might not be your strategy. It might be that you don't trust yourself to execute it. You can have the perfect funnel, the perfect offer, the perfect sales process, and still self-sabotage everything i...
EP.109: The 101 Of Creating Habits: James Clear Insights | The Ambitious Podcast 15.01.2026 1:07:33
Winners and losers have the same goals. So what really differentiates those that are successful and those that are not? You don't rise to the level of your goals, you fall to the level of your systems. Today I'm breaking down the principles from James Clear's Atomic Habits and sharing the exact framework for creating lasting behaviour change in your business and life. This episode is m...
EP.108: Women as Breadwinners: The Financial & Emotional Pressure No One Talks About | The Ambitious Podcast 08.01.2026 1:06:57
Are you a female breadwinner struggling to balance work and family? You're not alone. One in three Canadian couples now have women as the primary earner, and in the US that number has tripled since the 1970s. But while more women are breadwinners, our support systems and gender roles haven't caught up. If I stop performing, this is all gonna fall apart. Sound familiar? Today we're diving into what...
EP.107: Where Scaling Businesses LOSE Money (And How To Fix It) | The Ambitious Podcast 01.01.2026 1:04:31
You're hustling. You're working hard. You're making sales. But somehow, you're not seeing the profit you expected. Sound familiar? Today we're diving into the hidden money leaks that are quietly draining your business, and most of them have nothing to do with your P&L. I'm breaking down the five major areas where scaling businesses are burning through money: operations, team structure, offers...
EP.106: From Ego Death to Entrepreneurship: The Making of a $10M Founder w/ Neal Thakkar | The Ambitious Podcast 25.12.2025 1:24:38
Have you ever lost everything you thought you were? Today's guest went from Division 1 soccer player to overdosing on pills, to building a $10 million supplement company, to losing it all to predatory financing, to rebuilding a seven-figure business in six months. Neal Thakkar's story is raw, real, and one of the most powerful conversations I've ever had on this show. Neal is an entrep...
EP.105: How High-Level Entrepreneurs Triage & Prioritize Their To-Do Lists | The Ambitious Podcast 18.12.2025 1:10:48
Do you feel like everything needs you right now? Like you need more than one of you to get everything done? You're scrolling social media when you know what you should actually be doing, spending hours tweaking Canva graphics that don't move the needle, and letting other people's urgency dictate your entire day. Today I'm breaking down the triage system I use with all my scaling cl...
EP.104: Women’s Hormones in 2025: Stress, Metabolism & Fertility w/ Jessica Dupont | The Ambitious Podcast 11.12.2025 1:35:22
Are you dealing with painful periods, missing cycles, weight gain you can't explain, anxiety that won't go away, or fertility struggles that your doctor keeps calling "unexplained"? What if I told you that being a woman is not a diagnosis, and those symptoms your doctor keeps brushing off as "normal" are actually your body trying to tell you something? Today I'm sit...
EP.103: The 3 Brand Tiers That Control Your Pricing, Sales, & Clients: Mass, Premium or Luxury | The Ambitious Podcast 04.12.2025 1:13:07
Are you attracting the wrong clients? Does your sales process feel harder than it should? Are you constantly trying to convince people to convert even though you know you're offering an incredible service? Here's what's actually happening: you're saying premium, but your pricing and packages don't feel premium. Or you're marketing luxury but delivering a mass market experie...
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