Always Be Testing

Ely Lerner delves into his role as an advisor, distinguishing it from consulting by emphasizing his focus on advising rather than delivery. He works closely with founders in software verticals such as consumer marketplace, fintech, SMB SaaS, enterprise SaaS, AI, and dev tools, but avoids hardware, DTC, biotech, and crypto sectors. Lerner highlights the importance of integrating product strategy, g...

In this episode of Always Be Testing , I talked with my longtime friend and Round Bar Labs COO Mike McElhaney. We explore affiliate influencer marketing, Meta ads, algorithmic machine learning, and B2B lead optimization. Mike highlights leadership traits like low ego, high empathy, and continuous learning, inspired by books like The Captain’s Class and Extreme Ownership . The discussion blends mar...

In this episode, Ty DeGrange sits down with Zoe Mackay, the strategic partnerships lead at TechnologyAdvice, to dive deep into the world of B2B tech guidance and affiliate marketing. 

Udi Ledergor's journey at GONG is a testament to the power of innovative marketing, human-centric strategies, and the importance of experimentation. His insights offer valuable lessons for marketers looking to make a significant impact in the B2B SaaS space. 

In this episode of the Always Be Testing podcast, Tye DeGrange introduces the show and its focus on growth, performance marketing, customer acquisition, paid media, and affiliate marketing. The episode features a panel discussion on leveraging AI for better marketing results, with insights from industry experts Alexis Contos (CMO of NEA), Cory Treffiletti (CMO of Rembrandt), Jennifer Barkley (VP o...

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Tyler Calder Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Tyler Calder Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Famous Rhodes Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Jake Schonberger Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Reagan Fry Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Richie Carreon Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Cristy Garcia Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Greg Rollett Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Emma Mondolino Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Ben Grynol Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Will Fraser Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Todd Crawford Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Andrea Barsk-Roberts Hype man & Announcer: John Potito 🚨🚨🚨 Let's connect!🚨🚨🚨 Tap here to get started: 👉  https://linktr.ee/tyedegrange Timestamps: 00:06 Introduction 01:20 M...

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Fareed Mosavat Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Jim Kingsbury Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Richard Wright Hype man & Announcer: John Potito Timestamps: 00:00 Introduction to Always Be Testing podcast 06:46 Ty De Grange welcomes guest Richard Wright 15:54 Richard's long-s...

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Amber Osborne Hype man & Announcer: John Potito Timestamps: 00:00 - Introduction and Welcoming Amber Osborne as Guest 06:42 - Discussing Favorite Songs and Music Industry Challenge...

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Erin McMahon Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Noelle Spagna Hype man & Announcer: John Potito

Guiding you through the world of growth, performance marketing, and partner marketing. We sit down with growth and marketing leaders to share tests and lessons learned in business and life. Host: Tye DeGrange Guest: Peter Mullen Hype man & Announcer: John Potito