Barely Creative Podcast

Barely Creative

Business ZH ↓ 2 epizód

Barely Creative is a marketing and advertising podcast for people who actually care how the work gets made. Hosted by Ken — an advertising professional with a slightly obsessive love for comms, creative, audience insights and media logic — this show pulls apart campaigns, unpacks trends, and calls out the stuff most press releases leave out. Expect case breakdowns, news commentary, toolkits, and the occasional guest rant. Smart, slightly cynical, and painfully honest — it’s everything you wish your Monday morning WIPs felt like.

Mindenképp látogasd meg a podcast oldalát, és támogasd a készítőjét: www.barelycreative.com

Szerző

Barely Creative Podcast

Kategória

Business

A podcast weboldala

www.barelycreative.com

Legutóbbi epizód

2025. júl. 10.

Hol hallgathatod?

Podcastok az alkalmazásban Replaio Radio Hamarosan

A podcastok hamarosan megérkeznek az alkalmazásba. Telepítsd most, és láss elsőként egy teljesen új megközelítést a podcastokhoz

Telepítsd ingyen Android közel 10 M letöltés · 4,8-as értékelés iOS hamarosan

Epizódok

How Can You Not Be Romantic About Advertising 10.07.2025 17:04

In this episode, I break down one of the most beautifully crafted campaigns from H1 2025 — Legacy Tap by VML. We talk creative strategy, how to close audience gaps, how to tap into emotional truth — and to quote Stephanie Babin, Managing Partner at Curious Nation: “The most powerful brand move isn’t domination. It’s participation. Respectful, quiet, intentional presence. A willingness to be part o...

Mars, Amazon & the AI-Powered Chocolate Strategy You Didn’t See Coming 11.06.2025 13:46

In this debut episode of Barely Creative , we dive deep into Mars Wrigley’s latest award-winning campaign, “For You Who Did That Thing You Did.” What starts as a feel-good Mars Bar giveaway turns out to be a smart move into the eComm and AI space — with Amazon Australia as the perfect partner. We unpack the strategic timing, the business tensions behind the brief, and how this campaign quietly fut...