Summit Host Hangout®

Have you ever noticed the way virtual summits can fuel absolutely everything else in your business when you're intentional about it? In this episode, you'll see exactly what a marketing strategy looks like with a summit included and how your business will just keep feeding itself once you have it down, you'll see an example of how it has looked in my business, and you'll know what you want it to l...

If you've hosted a summit before, this one's for you! When you host events, it's easy to get caught up in the immediate results and not leave room to see the long-term benefits it can have on your business. In this episode, I'm going to show you what you've been missing if you've been looking at your event as a 1-off list-builder or cash injection and help you see the wider impact you can make for...

This week we're wrapping up our series where I've been taking you behind the scenes of our client summit. We're changing gears a bit and instead of talking summit strategy, I'm sharing a look at what it was really like to offer done-for-you virtual summit production. I'll share what our role in the summit was, what the full team looked like, how we communicated and stayed organized, what it was re...

A few months ago, I produced my first business-to-consumer (B2C) virtual summit. Until that point I had hosted 9 events for business owners and often heard people in my audience running B2C businesses viewing their audience as a limitation. I was interested to see how it went and what the differences really were! In this episode, I'll share what I expected going in, what the reality was, why I thi...

Prior to our client summit, I had personal experience launching courses and high-ticket programs through virtual summits. Truthfully, I thought that memberships were "less than" and didn't really understand the appeal...but that has changed! In this episode, I'm sharing the truth about launching a membership through a virtual summit, keys to the strategy, and why I think every membership site owne...

One of my big takeaways from the last two summits we've hosted is just how much of a learning experience each event is, no matter how much experience you already have. In this episode, I'm sharing 7 of the primary changes we've made to our virtual summit strategy after our recent events and how you can apply those changes to your own events. I'm covering things like event structure, speaker commun...

We're kicking off a series where I'm taking you behind the scenes of a done-for-you client summit we produced back in January and spilling all kinds of juicy details. We're starting off with an episode detailing key takeaways I'm walking away from this event with and how I'm applying those things moving forward. I'll share what I learned by pitching more than 80 speakers, how things not quite goin...

What do you think of when you hear the term "pre-launch"? Maybe the 14-30 days leading up to a cart-open period with some extra emails and videos? If that's you, tune in to this episode to hear from Brenna McGowan about how a more strategic pre-launch strategy will build excitement and anticipation for your launch in a way that increases natural interest and allows for more space in buying decisio...

Are you on team evergreen funnel or team live launch? I'd guess you have a preference, but the truth is live launches and evergreen funnels are the perfect match. And what makes it even better is a 3rd piece to the puzzle that a lot of course creators are missing. Tune into this episode with Gemma Bohman-Carter to learn about how to maximize your course sales with a 3-part hybrid marketing method...

As nice as it would be for someone to tell you exactly which offers to create and what strategies to use to build a successful business, that's not how it works. Tune in to this episode with Mariah Coz to hear about creating offers that make sense for what you teach, making sure your offers work together, and giving yourself the space to try different ways of launching to see what performs best fo...

In this episode, we're welcoming Megan Griffith, founder of Neurodivergent Magic, to talk about neurodivergence in virtual summits. Megan shared the wonderful results she saw with her first summit, dove into what it was like to host a summit as someone with autism and ADHD, and brought up what we can incorporate into our own events to make them more accessible for our neurodivergent attendees. For...

It's easy to go into hosting a summit with pretty selfish goals. There's nothing inherently wrong with that, you definitely need to grow your business, but you also have a major opportunity to make a difference through your event *alongside* growing your business. In this episode, we'll cover 8 ways you can make a difference through your summit. Everything from donating to causes you care about to...

Virtual summits aren't exactly known for being the most diverse and values-driven marketing strategies out there. Many hosts fall into the comfortable pattern of following advice they hear and not questioning whether that advice actually aligns with their beliefs. Join me in a thought-provoking and eye-opening discussion with Erica Courdae as we talk about integrating your values into a summit, wh...

A hidden benefit of hosting a virtual summit is the massive opportunity you create to put your values on display as a way to impact others, teach others, and focus on what you care about most. In this episode we'll talk about the importance of infusing your values into your event, I'll share examples of different values you might want to highlight through a summit and how, and I'll walk you throug...

As someone who runs a high-volume business, you're looking to make money (of course), but I'm willing to bet that you're also wanting to spread a message, create impact, and make a difference in your industry. Tune into this episode to hear 5 ways that you might desire to make this type of impact and then break down how a summit will help you make it happen. For show notes, head to https://summith...

Many of the common launch strategies out there have you spending money before you launch. It's not a huge deal and those methods work, but wouldn't it be great if the very first sale you made during a launch was adding to profit you were already seeing through the launch method itself? Tune in to this episode to learn how to not only fund your launches, but profit before you start launching, with...

Most online businesses can benefit from hosting a virtual summit, but are you a part of the group that can really take FULL advantage of the strategy? Find out in this episode where we're breaking down the 3 main things to look at in your business to know if you can take full advantage of this powerful strategy and more! For show notes, head to https://summithosthangout.com/213

What's your goal with hosting a virtual summit? Maybe some email list growth and added revenue? In this episode, Shelby DeVore is sharing how she went from a goal of growing her list by 500 people with her first summit to growing her membership by hundreds of paying members by her 4th. For show notes, head to https://summithosthangout.com/212

What's your goal with hosting a virtual summit? Maybe some email list growth and added revenue? In this episode, Shelby DeVore is sharing how she went from a goal of growing her list by 500 people with her first summit to growing her membership by hundreds of paying members by her 4th. For show notes, head to https://summithosthangout.com/212

"You've worked hard for a couple months to plan an incredible event, put together an incredible lineup of speakers, and now it's time for it to all start paying off. You set some big goals that you're nervous and know that on Day 1 of promotion, your audience is going to be all over the event you created. Except…maybe they're not. And that's where this episode comes in. I'll share a few experience...

It's easy to look at the promotion requirements you see other summit hosts place on their speakers and blindly assume it's the ""right"" thing to do. But that may not be the case. In this episode, we'll break down when it actually makes sense to require promotion of your summit speakers. For show notes, head to https://summithosthangout.com/210

Come behind the scenes as I share a little look into a type of goal setting that's new to me! Rather than focusing on numbers and launches, you'll hear how I'm creating space and owning my offers in 2023 by letting go of what's not serving me and stepping into what is. For show notes, head to https://summithosthangout.com/209

Come behind the scenes as I share a little look into a type of goal setting that's new to me! Rather than focusing on numbers and launches, you'll hear how I'm creating space and owning my offers in 2023 by letting go of what's not serving me and stepping into what is. For show notes, head to https://summithosthangout.com/209

Every summit is a learning experience and I'm so excited to share some of my biggest takeaways from the event we hosted in December 2022. Tune in to hear about what it was like to host a summit in December, to use the event to launch a high-ticket program, and more! For show notes, head to https://summithosthangout.com/208

Every summit is a learning experience and I'm so excited to share some of my biggest takeaways from the event we hosted in December 2022. Tune in to hear about what it was like to host a summit in December, to use the event to launch a high-ticket program, and more! For show notes, head to https://summithosthangout.com/208