Social Media Decoded

The top 5 tips to hit $100,000 in your business. Host Michelle Thames breaks down 5 simple, yet crucial, lessons every entrepreneur has to learn in order to have a six-figure business. Tune in for the tips that will help you scale your business. -- Catch up on other podcast episodes on Apple and Spotify Watch the Social Media Decoded Podcast on YouTube Follow Michelle on Instagram Join Michelle's...

Everything you need to know to start a social media marketing campaign. Host Michelle Thames speaks with Armando Leduc about the basics of creating a social media marketing campaign. Armando shares some common challenges social media marketers face and how to overcome them, and he shares his best tips for anyone looking to start a marketing campaign on social media.  Armando Leduc is the founder a...

Hack the Instagram algorithm and grow your following with this episode of Social Media Decoded. Host Michelle Thames speaks with Hannah Hoffmann about what it means to be a social media manager in 2023. Hannah shares her tips for how to create healthy boundaries that allow your client's business to grow without having to be on call 24/7. Hannah has been doing a version of social media management s...

Learn the importance of storytelling with your social media content. Host Michelle Thames and Danyah Aossey discuss the importance and benefits of visual media to grow a business. Aossey was a videographer for Gary Vee, where she learned lessons that helped her launch her own business. She also discusses how entrepreneurs can launch a successful video podcast. Danyah Aossey is a Content & Marketin...

Make the most of IG Creator Academy and learn to create better content for your social media. In this episode, host Michelle Thames speaks with Juan Galan about IG Creator Academy and how creators can make better reels that the Instagram algorithm will like. They also discuss the importance of community building, especially for anyone who wants to grow or scale their business. Juan is a content cr...

Want to build an online community that feels like family? In this episode, host Michelle Thames shares her journey as a social media influencer and content creator. She gives tips on how she built a community that has turned into a family. Michelle shares the highs and lows of the online space and social media, and how she's used her community building skills to create a successful online business...

I often get asked, "What is a framework and how do I make money off of it?" In this episode, host Michelle Thames explains frameworks, how they apply to your business, and how you can monetize your framework. Michelle shares 3 ways to make money from your framework as well as common mistakes to avoid to maximize your potential.  -- Catch up on other podcast episodes on Apple and Spotify Watch the...

You can turn your side hustle into a full-time business. Host Michelle Thames speaks with CEO and entrepreneur Naomi about how she went from having a side hustle to becoming a CEO. Naomi shares the lessons she's learned over the last 10 years being in business as well as tips entrepreneurs can apply to their businesses today to scale. Naomi Genota is a NY-based content creator, online educator, an...

Need to get out of a rut as an entrepreneur? Host Michelle Thames shares her best tips on how entrepreneurs can get "unstuck" in their businesses so they can continue to generate more sales and build their online communities.  -- Catch up on other podcast episodes on Apple and Spotify Watch the Social Media Decoded Podcast on YouTube Follow Michelle on Instagram Join Michelle's Cashflow Queens Fac...

Want to make a lasting first impression? In this episode, host Michelle Thames speaks with personal stylist Keri Blair about making lasting impressions and why the first impression is so important for marketers. Keri shares tips you can implement immediately to improve your personal brand and leave people with the exact type of impression you want them to have of you.  Keri is a Personal Stylist a...

Social media trends you need to stop following and what to do instead. In this episode, host Michelle Thames goes over 7 popular social media tactics that many social media managers use that may be hurting their engagement. Tune in to learn which social media practices are outdated and what you should do instead to create a highly-engaged community and loyal customers.  -- Catch up on other podcas...

Everything I've learned about creating a great podcast! In this episode, host Michelle Thames reflects on her 3 years of podcasting and the lessons she's learned. Michelle shares her secrets for creating a successful podcast with exciting and high-value guests.  -- Catch up on other podcast episodes on Apple and Spotify Watch the Social Media Decoded Podcast on YouTube Follow Michelle on Instagram...

How to build an effective social media strategy with limited resources. Host Michelle Thames speaks with Loomly's Director of Marketing, Andrew Barlos about the best ways to create a social media strategy. Andrew shares some of his top tips for creators. They also discuss small-medium business marketing and how content creators and business owners can leverage it to generate more income.  Andrew l...

Dive into the magnetic world of influence in this exclusive episode! We uncover the nuances between true influence and popularity in our digital era. Every entrepreneur, coach, and creator knows that visibility matters. But how do you go beyond being seen and truly resonate with your audience? This episode offers a tantalizing sneak peek into the upcoming Masterclass on "Irresistible Influence", l...

Learn to generate more sales using social media and email. Host Michelle Thames shares tips on driving sales through video content, email marketing, and sales automations (hello, passive income!).  -- Catch up on other podcast episodes on Apple and Spotify Watch the Social Media Decoded Podcast on YouTube Follow Michelle on Instagram Join Michelle's Cashflow Queens Facebook group Leave a review fo...

Three tips to boost your online influence. In this episode, host Michelle Thames and Shanel Evans discuss how creatives can increase their influence and how a single collaboration can turn someone into a million-dollar dollar brand — that's what happened to Shanel. Tune in to learn how Shanel achieved this success and hear the advice she has for fellow creators.  Shanel Evans, founder of Socially...

Learn to enjoy social media without comparing yourself to others. In this episode, host Michelle Thames and Khallilah Watkins discuss the joys and challenges of social media. They also discuss how to build and nurture your online community to start monetizing your content. Khallilah shares tips you can implement today to start growing your social media.  Khallilah Watkins is a woman whose passions...

What does it take to manage the social media account of an A-list celebrity? Marketing manager Cassie Petrey knows! In this episode, host Michelle Thames and Cassie Petrey discuss Cassie's career as a social media manager for some of the most recognizable names in music. Cassie gives a behind-the-scenes look at what a celebrity social media manager does and she shares the social media tips she giv...

How to grow on social media and maintain that growth. In this episode, host Michelle Thames is joined by Instagram coach Brock Johnson to discuss growing your social media accounts and maintaining your growth and community engagement. Brock shares strategies content creators can implement right away and answers the ultimate question ... Instagram or TikTok. Brock Johnson has coached thousands of e...

Use your social media and online content to earn money. Host Michelle Thames Carla R Cannon-Lawrence discuss how to create intentional content that will generate the income for women to live their dream lives. They discuss sharing your story, establishing trust, and authenticity on social media — all without overwhelming and working yourself.  Carla R. Cannon-Lawrence, The Trailblazer is truly a m...

Learn how your mindset impacts your marketing. In this episode, host Michelle Thames and Julie Ciardi discuss the importance of mindset for successful business owners. Learn what mindset is, how it impacts your business, and how you can use mindset to improve your marketing. Plus, Julie shares a simple success formula we don't get taught in school. Julie Ciardi is a business & mindset coach on a m...

Use affiliate marketing to scale your business. Host Michelle Thames and Kaila O'Connor discuss the benefits of affiliate marketing and why it's such an effective way for businesses to scale. They also discuss all things human design and how creators can leverage it to grow their businesses.  Kaila has been called impulsive and told to “give it the 24 hour rule” her entire life — only to discover...

How to earn six figures as an influencer. In this episode, host Michelle Thames speaks with Alex Porterfield about how influencers can leverage their social media to earn the full-time income of their dreams. Alex also shares her favorite tools influencers can use to manage their businesses and how having a virtual assistant or online business manager can help them scale.  Alex Porterfield is an I...

Make sales while remaining authentic to yourself and your business. Host Michelle Thames and Candace Junée discuss the importance of authenticity in digital marketing, how to show up as an authority, and getting the courage to put yourself out there.  Named top social media expert by Later Media, Candace Junée is an award-winning digital marketing & automation strategist who has helped over 2,500...

The most important determinant of success for any business is community building. In this episode, host Michelle Thames shares how you can build a community online. Tune in for the top five community building tips to have a connected and engaged audience that will turn into a community of loyal customers. -- Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Join...