Frame Set
Reframed The Podcast
"Reframed" is a show that helps growing filmmakers learn from the creators behind inspiring new work, offering real insights, practical tools, and a stronger sense of connection within the film community.
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Épisodes
How a "Key Grip" Builds the Most Insane Camera Rigs 02.11.2026 53:11
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4BGGhLR ▶ About This Episode: Cody Ingham joins Dylan Hahn to break down what a "Key Grip" actually is. Through his recent work for Nike with director Tucker Phillips, they walk through what a key grip is actually in charge of, what falls outside the grip department, and why camera support, shaping light, a...
Cheap In-Camera Tricks That Made This Music Video Look Expensive 19.10.2026 27:13
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4jSud3C ▶ About This Episode: DP Philipp Hafner joins Dylan Hahn to break down "Bésala Mucho" for Tamara Flores and Tourist, directed by Rupert Höller. They walk through in-camera LED strobes, an eight-light face rig played live by the gaffer on a keyboard, a lake platform near Vienna standing in for open s...
Using Water as a Lens for Royd Ringdahl’s Football Film 14.10.2026 55:36
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4scV24H ▶ About This Episode:South African director Royd Ringdahl joins Dylan Hahn to break down "City of Gold," his Adidas film for Orlando Pirates celebrating Johannesburg ahead of the club's 90th anniversary. They walk through refracting shooting footage through a tray of water over an iPad, a telepr...
How Christian Vergara Shot an Entire Commercial in a White Room 06.10.2026 42:00
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3U8BDoY ▶ About This Episode: Director Christian Vergara joins Dylan Hahn to break down his self funded Theragun spec commercial. They walk through shooting three athletes against a cyc wall with two ARRI Alexa 35s on a Fisher dolly, a rolling Xbox Kinect rig blended with Polycam scans, in camera filtration, and sour...
Building a Y2K Era Reality With Director Niklas Hugo 18.09.2026 41:55
▶Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4xYM4Kp ▶About This Episode: Director Niklas Hugo joins Dylan Hahn to break down his Y2K-inspired commercial for Offhand, "Diamond Drive Country Club." They walk through building one long dolly track that they reshuffled for multiple setups, faking rain with the fire department to soak the whole cast, and sh...
Everything That Makes Loris Russier's Work So Tasteful 10.09.2026 58:03
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4ir24A9 ▶ About This Episode:Director Loris Russier joins Dylan Hahn to break down his Tissot commercial, a three sport tribute to dedication built around NBA star Damian Lillard, Tour de France cycling, and MotoGP. Loris walks through the all practical approach behind the film, including a hand built infinity mirror...
Why Filmmakers Sacrifice Themselves for a Music Video 01.09.2026 42:19
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4ybXaeI ▶ About This Episode: Director Ádám Halmos joins Dylan Hahn to the podcast to break down his music video for Brumiko's "Sör, Unicum," which features Hungarian film legend Reviczky Gábor, Ádám's own childhood cinema hero. Ádám explains shooting his first ever project on 16mm film with only 40...
Not a Shred of AI - BRICK Commercial Breakdown with Damien Blue 25.08.2026 38:41
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4iru9XM ▶ About This Episode: Director Damien Blue returns to the podcast to break down two spots he directed for Brick. Damien walks through shooting a reversed paper throw at 120fps on 16mm film, wiring a custom LED light fixture shipped in from Australia, and combining a zoom out with a Dana Dolly slide for the fi...
How Director Josh Cohen Made Impossible Shots That Look Expensive 14.08.2026 39:35
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4i3vgNe ▶ About This Episode:Director Josh Cohen joins Dylan Hahn to break down the Doritos x Formula 1 commercial starring Gordon Ramsay. Josh explains how a snowed out Toronto shoot forced the team into 3D truck scans and CG exteriors, how a moving light on a push cart replaced a volume stage they couldn't affo...
How Megan Tan Shot a Commercial in One Day 31.07.2026 50:34
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4q8pegx ▶ About This Episode:Director Megan Tan joins Dylan Hahn to break down "The Champion Recipe," a storytelling-driven spot for Lexar's Argentina-designed SSD made with the AFA. Megan walks through shooting the entire thing in one 14-hour day in Malaysia, dressing a local Airbnb to pass as an Argen...
How Daniel Iglesias Pitched and Made an Impossible Music Video 23.07.2026 1:05:52
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4gUcDe7 ▶ About This Episode:Director Daniel Iglesias joins Dylan Hahn to break down The Neighbourhood’s music video for “Planet”, a surreal dance piece built around an inverted woman, practical insects, a hairless cat, and a moving El Camino. Daniel explains how he turned a seemingly simple concept into a carefully...
Making a GoPro Look Cinematic With Scott Secco 10.07.2026 43:05
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3SK2d6X▶ About This Episode: Director Scott Secco returns to Reframed to break down his latest mountain bike film shot with GoPro's new interchangeable lens camera. Scott walks through the custom rigs, cable cams, pole cams, fog setups, and creative problem-solving behind the project—including the moment a failed...
What Makes Sabrina Nijenhuis’s Directing So Special 01.07.2026 33:43
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4wk1AiL ▶ About This Episode:Dutch director Sabrina Nijenhuis joins Dylan Hahn to break down her Cannes-nominated spec commercial Burning Desire — a cinematic film about skin cancer shot on 16mm with almost no budget. She shares how borrowed film stock, DIY production design, natural light, and practical in-camera te...
How They Built a Helicopter Out of People for a Commercial 25.06.2026 46:07
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4eygU3W ▶ About This Episode: Director Daniel Warwick joins Dylan Hahn to break down his Westpac campaign, a commercial that turned an entire community into a human helicopter. Daniel explains why he chose to build the impossible practically instead of relying on CGI, how Martin Parr's photography inspired the fi...
Breaking Down Aidan Cullen's Cosmos Commercial (feat. Odessa A'zion) 18.06.2026 51:47
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/44hbA0a ▶ About This Episode:Director and photographer Aidan Cullen joins Dylan Hahn to break down his commercial spot for Cosmos starring Odessa A'zion, and to discuss what makes certain performers impossible to look away from. Aidan shares insights from a decade of working with actors, musicians, and brands, in...
How They Made This - Olivia Rodrigo’s Low-Fi Music Video 09.06.2026 33:43
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3S0f30i ▶ About This Episode:Cinematographer Todd Banhazl joins Dylan Hahn to break down Olivia Rodrigo's "Drop Dead" music video, a project shot entirely on vintage BetaCam, VHS, and MiniDV cameras. Todd shares why the team wasn't chasing nostalgia, but the unique beauty these formats bring to face...
How Adam Bentel “Atmosphere-Maxxed” This KFC Commercial 02.06.2026 1:06:47
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4o2SN1D▶ About This Episode:DP Adam Bentel joins Dylan Hahn to break down KFC’s “Eat the Rules” campaign, directed by Zee Ntuli. Adam shares how the team turned a single abandoned community center into a surreal party world using practical effects, lasers, dancers, mirrors, confetti, and a lot of experimentation. They...
How Shapxo Pulls Off Impossible VFX Shots 24.05.2026 51:07
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4fCE3V1 ▶ About This Episode:Director and Abyss Digital founder Shapxo joins Dylan Hahn to break down how some of his most insane VFX shots actually get made. From Unreal Engine previs and robotic camera systems to CG avatars, seamless eye transitions, and LED volume stages, they dig into the real process behind mode...
Directing a Comedy Commercial With Rick Darge 17.05.2026 51:44
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3PajnJv ▶ About This Episode: Director Rick Darge joins Dylan Hahn to break down his wildly absurd Popeyes “Chicken Chicken Chicken” campaign. It's a musical commercial built around one word, one weird idea, and a ton of meticulous prep. Rick walks through the entire process of directing a big budget commercial,...
Watch Simon Becks Directing in “Extreme Conditions” 08.05.2026 37:10
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3RbjW6d▶ About This Episode:Director Simon Becks joins Dylan Hahn to break down a surreal Iceland-shot music video about a man stranded in a frozen wasteland who falls in love with a snow woman. Alongside co-director Folkert Verdoorn, Simon shares how the team turned a strange one-line concept into a massive practical...
A Student Film That Looks Like a High End Commercial - Leon Liehr 30.04.2026 53:20
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3QFEmUS▶ About This Episode:Director Leon Liehr joins Dylan Hahn to break down a spec commercial featuring Headspace that was made as a student project. Leon shares how a small team used location choices, practical effects, and VFX to create the illusion of ceilings closing in, all within a three-day shoot. They talk...
How Young Replicant Shoots Music Videos 25.04.2026 56:03
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4tywEKA▶ About This Episode:Director Alex Takacs returns to break down his music video Brush Me Like a Horse, a simple but striking concept built around a man running on a treadmill over a cliff. Alex shares how the idea expanded into a full world through production design, performance, and careful visual choices. The...
How Morgan Le Faucheur Shot This on an iPhone 16.04.2026 45:22
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3ODQSU9▶ About This Episode:Director Morgan Le Faucheur joins Dylan Hahn to break down his cycling campaign and the detailed process behind creating a high-end commercial look with limited resources. Morgan explains how he developed the treatment, pitched the idea in person, and used a combination of moto crane, drone...
How Scott Secco Makes Small Budgets Look High-End 10.04.2026 31:56
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4cg6MMh ▶ About This Episode: Director Scott Sacco joins Dylan Hahn to break down his Outdoor Research film Moments, a five-day shoot across British Columbia built with small crews, lightweight rigs, and a practical approach to getting cinematic images in remote locations. Scott shares how he balances directing, shoot...
Creating a Video Game World in Real Life with Oscar Hudson 01.04.2026 49:31
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4v2Bn8H▶ About This Episode:Director Oscar Hudson joins Dylan Hahn to break down his Coinbase campaign created for the Oscars, a project that builds a believable video game world almost entirely through practical techniques. Oscar explains how the team translated digital logic into physical design using printed textur...
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