Work Less, Earn More

When I was first trying to get my business started, I spent a lot of time watching YouTube videos about how to start an online business and about business strategies. I also listened to podcasts, read blog posts, and subscribed to dozens of newsletters. I was hungry for advice about how to get my business started and making money. I got a ton of advice from mentors from afar during that phase, and...

The other day, I was talking to my sister-in-law, who wants to start a business as a wedding planner. She already has a lot of experience doing it for free, but the prospect of making it official and legal so she can get paying clients is overwhelming her, so she hasn’t taken those steps yet. And I know she’s not alone. A lot of people who want to start a business feel the same way. They’re overwh...

The initial appeal of passive income is to make money without any effort. But with a greater understanding of what passive income is and how it really works, you can get a more realistic idea of the power and potential of this alternative way of earning a living. It’s not necessarily an easy way to get rich, but instead a strategic way to diversify your income and create greater financial freedom....

These days, there are so many ways to monetize your knowledge. You could write a book or an ebook. You could create a course that people can go through at their own pace. Or you could run a live program where you guide people through the material and help them apply it. You could provide coaching or consulting or even a service where you use your knowledge to help others. Over the last five years...

Ever since people started lending other people money thousands of years ago, it's been possible to earn passive income. But things have changed a lot over the centuries and they’re changing all the time now as technology advances. That means there are so many different ways you can earn passive income beyond the old fashioned way of collecting interest on a loan. So how does passive income work no...

If you are thinking about creating your first course, this is the episode for you. From generating leads with no audience or a small audience to launch strategies to pricing to turning your leads into paying, satisfied customers, I’m going to cover it all with Jess Catorc from Teachable. Teachable is a course hosting platform that has been around for nearly a decade and has worked with thousands u...

If you’ve heard people talking about repurposing content, you’re probably heard something like this: Plan and film one video, then edit it and turn it into 8, 9, 10 pieces of content! One video turns into a YouTube video, a podcast, a blog post, social media posts, a newsletter, and more!  The gurus will tell you this is a smart, time-saving way to multiply your efforts so you can show up everywhe...

This podcast is called Work Less, Earn More and pretty much the whole premise is figuring out which activities, tasks, or projects actually make your business the most money, focusing on those, and letting go of the rest. That way you can earn the most, with the least amount of time and effort. And you would think that since I’m doing YouTube and this podcast, I would have figured out by now which...

One of the most common questions I get here and in real life is “how do you do it all?” How do you balance your schedule as a mom who also runs a business? How do you run a business and homeschool your kids and cook meals, exercise, and, and, and? Well, the short answer is that phrase “you can have anything but you can’t have everything.” Or to paraphrase, you can do anything, but you can’t do eve...

In the last few episodes, we’ve been talking about how to find and land your first clients in your online business. So today, we’re replaying an interview with Jay Clouse about how to start a freelancing career. More people than ever before are taking the leap to work for themselves. There are a lot of potential upsides. A flexible schedule. Freedom of choice in who you work with and what you work...

In the last episode, you heard the story of how I got my first clients and customers and finally started attracting the right customers. Now I want to share the stories of several other business owners and how they got their first customers and how those clients led them to where they are today. Emily Banks works with online business owners to help elevate their brands, products and marketing mate...

Getting momentum from zero is almost always the hardest part. That first hundred dollars, first thousand dollars that you earn is some of the hardest money you’ll ever make. And the same thing goes for finding your first clients. How do you go from zero to finding your first client or your first handful of clients? I know that when I first started it felt like a mystery. I had no idea where to sta...

When I was fresh out of high school, I was already pretty dissatisfied with the different career options that were out there. And I wasn’t quite sure what I wanted to do or what I wanted to be when I grew up, but after getting some inspiration, I set out on my own to make an alternative option. I wanted to work a four hour week. I wanted to leverage my investments and make passive income. It all s...

What would I do if I lost my whole business? If my email list got deleted and my YouTube channel was shut down? If my website was erased and maybe even my professional reputation was lost, how would I start over from zero?  What would I do first? How would I make my first sale? How would I get the momentum I would need to grow a new business into a reliable source of income? Here's what I do. If I...

Maybe you have a goal of starting a successful YouTube channel. But you can only reach that goal if you’re clear on what that really means. From the outside, it might look like YouTube is easy. All you have to do is record a video each week and post it, right? But the reality is that there is a lot that goes on behind the scenes of building a successful YouTube channel. Today, I’m going to share f...

I recently posted a video where I broke down four phases to take you from zero to $100,000 dollars over the next 12 months. And in the comments, there were a lot of questions about phase three of that process. So today we’re diving into more detail about how to use systems and automation to scale your business. These are systems that will allow you or your team to guide people to find out about yo...

The security and protection of our businesses and our customers’ information is so important, but a lot of us don’t know that much about how to go about making those things as safe and secure as possible. Especially with rapid changes in technology and new threats to cybersecurity that come up. Which is why today I’ve brought in an expert. Todd Mitchell has over 25 years of experience in using ris...

If you only had 20 hours to work in your business each week, what task would be at the top of your priority list? Why? That’s the question I asked four of my most trusted business connections, friends, and mentors. Today, you’ll hear from Lucy Griffiths, Ashlyn Carter, Lacy Boggs, and Ashley Gartland in the first of a new format we’re calling Roundup, where I invite my business friends and mentors...

I got an email recently with a really good question.  The email went something like this, “I know you don’t have a crystal ball, but what is a fair estimate for how long it will take me to start making consistent monthly income. Some sort of ballpark to help me set my expectations would be helpful. The number I have in my head is 12 to 18 months from now that I should be covering my monthly expens...

Have you heard of the Employee Retention Credit? If you haven’t, you’re not alone. The ERC is part of a COVID relief program created by the US government to provide assistance to business owners who have been impacted by COVID-19. Your business could be eligible for a substantial credit but most entrepreneurs and business owners aren’t aware of it, which means there’s a significant amount of fundi...

Too often, choosing your business model isn’t a conscious decision and you accept whatever the default seems to be for your industry. But choosing your business model is a really important decision. The business model that you choose affects absolutely everything about how you do business, from what you do on a daily basis to how much money you make and how you make that money, to how much time yo...

Choosing your business model is a really important decision. The business model that you choose affects absolutely everything about how you do business, from what you do on a daily basis to how much money you make and how you make that money, to how much time you spend working each week. But too often, it isn’t even a conscious decision, but just accepted as the default for whatever type of busine...

The business model that you choose affects absolutely everything about how you do business, from what you do on a daily basis to how much money you make and how you make that money, to how much time you spend working each week. Choosing your business model is a really important decision. But too often, it isn’t even a conscious decision, but just accepted as the default for whatever type of busine...

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time their businesses take to run, how big or small their teams are, and more. Today I’m interviewing Anna Wolf, the owner of Superscript Marketing, a small agency that sells a productized service, meaning the...

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time their businesses take to run, how big or small their teams are and more. Today I’m talking to Marie Poulin, creator of Notion Mastery, her hybrid online course that mixes self-paced study with office hour...