The Next Big Idea

“The future is digital,” they said. Then the pandemic came along and forced that digital future on us. We traded offices for Zooms, gyms for Pelotons, schools for YouTube videos, restaurants for takeout apps. And guess what? It sucked. Many of us longed for face-to-face interactions and real-world experiences, none more so than David Sax, whose new book, “The Future Is Analog,” urges us to stop fa...

Sleep can enhance your creativity, lift your spirits, improve your sense of humor, and amplify your sociability. So why do so many of us struggle to get a good night's rest? Russell Foster, a professor of circadian neuroscience at the University of Oxford, says it's because we've let the frantic drumbeat of modern life drown out the steady tick-tock of our biological clocks. That's the bad news. T...

Alexandra Horowitz takes us inside the mind of a puppy. James Bridle introduces us to slime mold that can outwit the best human engineers. Justin Gregg makes the case that thinking like an animal is the key to living a good life. And Tom Mustill explains how a near-death encounter with a 30-ton whale led him to the scientists who are building Google Translate for animal languages. --- Download the...

Humor is no laughing matter. It inspires innovation, strengthens relationships, disarms tension, and makes you look smart. Seriously. Stanford professors Jennifer Aaker and Naomi Bagdonas say the recipe for professional success and personal fulfillment is to lighten up, pack a little levity in your briefcase, and start living your life on the precipice of a smile. In today's episode, they dig into...

When Bo Seo was 8 years old, his family moved from Korea to Australia. He did not speak a world of English. At school, to deflect attention from his inarticulacy, he became an agreeable wallflower. But that all changed when Bo’s fifth-grade teacher introduced him to competitive debate. Bo was hooked, and in the years to come, he’d not only win two debate world championships but also go on to coach...

There's no such thing as a "normal" brain. And according to Dr. Chantel Prat, a neuroscientist at the University of Washington, that's a very good thing indeed. In her new book, "The Neuroscience of You," Chantel tells readers how their brains got to be the way they are, and today on the show, she explains how to get the most out of the brain you've got. --- Have thoughts on this episode? Subscrib...

“Life is a game. There’s no way to understand the human world without first understanding this. Everyone alive is playing a game whose hidden rules are built into us and that silently directs our thoughts, beliefs and actions. This game is inside us. It is us. We can’t help but play.” So begins “The Status Game,” a new book by acclaimed writer Will Storr. He continues: “We play for status, if only...

The Next Big Idea presents an audio masterclass from bestselling author Susan Cain. Drawing on her latest book, "Bittersweet: How Sorrow and Longing Make Us Whole," Susan shares practical insights that you can use to bolster your creativity, deepen your connections, and find joy. Susan Cain is the author of two New York Times #1 bestsellers, "Bittersweet" and "Quiet: The Power of Introverts in a W...

Eric Barker teaches our curator Daniel Pink how to make friends, disarm marital conflicts, and spot liars.

If the human race lasts as long as a typical mammalian species and our population continues at its current size, then there are 80 trillion people yet to come. Oxford philosophy professor William MacAskill says it's up to us to protect them. In his bold new book, "What We Owe the Future," MacAskill makes a case for longtermism. He believes that how long we survive as a species may depend on the ac...

In her new book, “Quit: The Power of Knowing When to Walk Away,” Annie Duke says mastering the art of quitting is the key to making smart decisions. --- Download the Next Big Idea app today at nextbigideaclub.com/app

For the last 25 years, writer A.J. Jacobs has attempted to live his life as a human guinea pig. “I’ve engaged in a series of experiments on my mind and body,” he says, “some of which have been fruitful, some humiliating failures. I’ve tried to understand the world by immersing myself in extraordinary circumstances.” His book “The Know-It-All” chronicled his experience reading the encyclopedia from...

Tony Fadell led the teams that created the iPod, iPhone, and Nest Learning Thermostat. In his new book, “Build,” he shares everything he’s learned about building great companies and game-changing products. --- Download the Next Big Idea app today at nextbigideaclub.com/app

Have you ever found yourself sitting around a table at a luxury resort with five mega-rich strangers who want to know where you think they should build their doomsday bunkers? Absurd as it may sound, that actually happened to media theorist Douglas Rushkoff. Today on the show he explains why the 0.01 percent are obsessed with escaping climate change, global pandemics, political upheaval ... and us...

Arthur C. Brooks used to run a prominent think tank where he was paid handsomely to influence public policy. Did all that success make him happy? Nope. So Arthur quit his job and set out to transform his life. Now he has written a book about what he learned along the way, the #1 New York Times bestseller “From Strength to Strength: Finding Success, Happiness, and Deep Purpose in the Second Half of...

Demis Hassabis is one of tech's most brilliant minds. A chess-playing child prodigy turned researcher and founder of headline-making AI company DeepMind, Demis is thinking through some of the most revolutionary — and in some cases controversial — uses of artificial intelligence. From the development of computer program AlphaGo, which beat out world champions in the board game Go, to making leaps i...

Ron Shelton is an Academy Award–nominated writer and director, former shortstop for the Bluefield Baby Birds, and author of a humdinger of a new memoir called "The Church of Baseball: The Making of Bull Durham — Home Runs, Bad Calls, Crazy Fights, Big Swings, and a Hit." On the show today: How Ron sold the movie before he had a story, wrote the script without a plan, played ball with Kevin Costner...

What happens when you put your phone in airplane mode, walk out your front door, and don’t come home for 12 hours? Our producer Caleb finds out, with help from adventurer Colin O’Brady. » To learn more about Colin’s new book, “The 12-Hour Walk,” visit 12hourwalk.com » Want to hear hundreds of leading authors summarize their books in 12 minutes or less? Download the Next Big Idea today: nextbigidea...

The Ohio, Hudson, Mississippi, and Yellowstone — Dick Conant canoed them all. And then he disappeared. In his riveting new book, “Riverman,” journalist Ben McGrath tries to track down the man who may be the greatest American folk hero you’ve never heard of. --- Download the Next Big Idea app today at www.nextbigideaclub.com/app

Close your eyes and picture paradise. What do you see? For many people, it’s a turquoise ocean crashing into a white-sand beach. Where did this fantasy come from? Sarah Stodola, author of “The Last Resort: A Chronicle of Paradise, Profit, and Peril at the Beach,” has a few ideas. Download The Next Big Idea app today at nextbigideaclub.com/app/

Here’s another episode from our archives that we love: Rufus’s 2020 interview with Ryan Holiday, the author of “Stillness Is the Key,” who shared his tips for slowing down, calming your mind, and accessing the tranquility deep inside.

Today we’re bringing you a timely — and tasty — episode from our archives. Science journalist Amanda Little tells Rufus that the biggest threat posed by climate change is the collapse of our food systems. Provisions we love, like coffee and wine, are losing their flavor. And crops we rely on, like corn and soy, are getting harder to grow. If we don’t change our agricultural practices, we won’t be...

Today, we are revisiting one of our favorite episodes: an interview with New Yorker staff writer John Colapinto. In his brilliant book, "This Is the Voice," John says that while opposable thumbs are handy, the voice is our species' greatest attribute. We rely on it to communicate and collaborate, woo our mates and protect our children, win wars and make podcasts. John would know. A vocal injury ch...

We laughed. We cried. We learned. As our fourth season draws to a close, we thought we'd share the moments we're still talking about at Next Big Idea Club HQ. Further Listening: • REGRETS: Daniel Pink Has a Few (And So Should You) • VOICE: You Are What You Speak • EXTENDED MIND: Want to Get Smarter? Try Thinking Outside of Your Brain • FUN: How to Have More of It • FEELING & KNOWING: Unlocking the...

Jody Rosen is a contributing writer at the New York Times Magazine and a bike nut who has just published a rousing (and sometimes arousing) book called “Two Wheels Good: The History and Mystery of the Bicycle.” Today, he takes us on a rollicking ride through the two-wheeled revolution, revealing the surprising ways bicycles have shaped the world in which we live. This and That: » Download the Next...