The Kee To Growth

In this episode of the Kee to Growth podcast, host Jen McKee sits down with Amber McKee to unpack the secrets to creating a successful marketing plan for home service businesses. With a wealth of experience in trades marketing, Amber shares her journey from starting at Goettl, a company she helped grow from $10 million to $240 million in revenue, to founding Amber's Marketing Group, where she now...

In this episode of the "Kee to Growth" podcast, host Jen McKee sits down with Josh Roberts, the owner of an air conditioning and duct cleaning business in Vero Beach, Florida. Together, they delve into intelligent strategies to maintain business momentum during the slow season, emphasizing the importance of early planning. Josh shares the approach of focusing on initiatives like membership contest...

In this episode of the Kee to Growth podcast, host Jen McKee sits down with Stephanie Postell, the co-owner and COO of Anchor Heating and Air in Charleston, South Carolina. Stephanie shares her journey in the HVAC industry, highlighting the crucial role that social media, particularly TikTok, has played in building a strong company presence and culture. From recruiting talent like technician Brand...

In this episode of The Kee to Growth podcast, host Jen McKee welcomes Ryan Redding , founder of Levergy, a full-service digital agency serving trade businesses across the US and Canada. Ryan shares his insights on the complexities of marketing in the trades industry, emphasizing that there is no one-size-fits-all strategy. Instead, effective marketing requires a comprehensive approach involving br...

Welcome to the inaugural episode of the Kee to Growth podcast, hosted by Jen McKee . Dive into the world of home service marketing as we unlock the secrets of building multimillion-dollar brands in trades like plumbing, HVAC, electrical, roofing, garage doors, and beyond. Whether you are a business owner, a marketer, or simply curious about the behind-the-scenes action in this industry, this episo...