The Business Behind Fundraising

There's a statistic that I share in every webinar and podcast I'm on. The Urban Institute Center on Nonprofits and Philanthropy says that 91% of organizations never reach $5 million in annual revenue, with 77% failing to reach the $1 million mark. This stopped me dead in my tracks. I thought, "That is crazy! Why is this occurring?"  And that's exactly what I've been working to solve for over a dec...

"Do your donors actually know that you need more money?" "Of course, Sherry. We're a nonprofit!" Well, not so fast. There are so many things that get in the way and keep donors from understanding your nonprofit's true financial need. And, sadly, it's often the things we do, say, and imply that block donors from giving their best gift to our missions. The good news? You can set up the systems and s...

We're jumping right into the deep end for our first topic. Right now, I'm working with a client who has amazing growth dreams for their organization: 25% every year for five years. The catch? They've been in the red, struggling to start raising the type of dollars that their big ideas require. If you're stuck in a funding plateau, it's time to do something different to move past it and start raisi...

Calling all nonprofit CEOs who are killing the game. We see you - a visionary leader, growing and scaling. You have overhauled programs, built your board, and are raising millions every year. But what's stopping you from next-level growth? The need for more money. Not just any type of money – the cash you can invest in gen-ops, overheads costs, and the infrastructure to grow even bigger. Did we ge...