Remarkable Marketing Podcast

This episode features an inspiring conversation with Stacey, a bestselling author with over 20 books, speaker, and podcaster who was named one of the top 10 entrepreneurs in 2023 by Apple News. Stacey shares her remarkable journey from a challenging childhood illness that left her with epilepsy to becoming a successful entrepreneur. Overcoming personal and professional obstacles, Stacy turned her...

In this episode, Henry Wong, a seasoned marketing professional with over 25 years in the industry, shares insights from his career, focusing on personal branding and the impact of mission-driven marketing. Wong, who has experience as a creative director at Saatchi and Saatchi and has launched several businesses, currently aids clients in creating meaningful global impacts through their work. He di...

In this episode, Eric interviews John Hewitt, a legendary entrepreneur with over 55 years of experience in building successful businesses and franchises such as Jackson Hewitt and Liberty Tax. John shares his journey from starting at H&R Block to creating a billion-dollar company, emphasizing the significance of innovation, like developing the first tax software for Apple computers, and the po...

In this episode, Dani Hao, the founder of Spark Marketing discusses community building for fast-growing startups like Mutiny, Lumen5, Procurify, and Rippling. She emphasizes the shift from traditional media to the importance of building trust through owned communities. She recounts the success of creating an invite-only community for Mutiny called M2, zfor mid-career marketers, focusing on quality...

In this episode, Milena, CEO of Unhustle, shares her journey from a successful marketing career to advocating for a balanced approach to work known as 'Unhustle'. With experience in marketing for 25 years and clients like Madonna, Milena discusses the drawbacks of hustle culture in creativity and marketing. She emphasizes the importance of rest, focusing on impact rather than hours worke...

In this episode, Samantha Carroll, CEO of Once Upon a Brand, shares insights on strategic communications with healthcare, education, and tech industries. She discusses a notable project with a $100M nonprofit hospital, highlighting the role of storytelling in increasing visibility, brand awareness, and community impact. Carroll emphasizes the importance of narrative transportation and engagement t...

In this episode, Eric welcomes Brian, CEO of Profit Finders, a revenue operations strategy firm. Brian shares his journey from owning a manufacturing company to helping businesses grown revenue 3X  by working with his firm Profit Finders. He emphasizes the importance of integrating marketing, sales, and customer support to enhance value and collaboration. Brian also highlights the significance of...

Strategies for Scaling Marketing and Managing Expectations  In this episode, the host welcomes Jeff Barnes, a former Navy submariner turned entrepreneur, bestselling author, marketing expert and investor who helped startups raise more than $1 Billion. Jeff shares his expertise in helping companies scale by raising capital, focusing on sales and marketing strategies. He discusses his journey of tak...

In this episode, Eric interviews Michael Becker, a seasoned marketer with over a decade of experience, who shares insights from his new book, 'The Content Capitalist.' Becker talks about his time at Emarsys, detailing how he transformed their stagnant marketing operation into a thriving content-driven powerhouse, where content marketing became the main driver of web traffic and customer...

In this episode, Eric hosts David Feldman, a former corporate finance exec turned top copywriter and personal branding expert. David shares his journey from working at Goldman Sachs and Micron Technology to becoming disillusioned with the corporate world, leading him to sell his house and travel Europe with his family while starting a freelance copywriting career on Fiverr.com.  His discovery and...

In this episode, digital marketing expert Marilyn Jenkins shares her insights on leveraging Google Business Profile for local businesses, emphasizing its importance for improving search visibility and driving sales for local businesses. She discusses successful strategies, including the use of photos, videos, and FAQs to significantly enhance a business's online presence. Marilyn highlights a...

In this enlightening episode, negotiation expert Jacob Warwick delves into the often-overlooked aspect of marketing oneself, drawing parallels between go-to-market strategies for products and for individual careers. Warwick shares insights from his journey of transition from a marketer for software companies to an entrepreneur and mentor, emphasizing the importance of positioning oneself as a prem...

Have you ever watched a single moment redefine someone's entire career trajectory? That's exactly what happened to Aurora Winter, and she's here to tell us all about it.  From the power of a well-told story that can skyrocket the value of a product or service by 27 TIMES, to the science of how our brains are wired to respond to narratives, Aurora, an acclaimed writer and entrepreneu...

The founder of MagicTree Superfoods - an online e-commerce startup which provides the best natural healing herbs from across the world - shares how he amassed a following of over 500,000 followers on social media platforms to build his business. Highlighting the pivotal role of TikTok in achieving viral success and organic growth across social media platforms, the founder turned marketer emphasize...

In this episode, product marketing expert Craig Rapihana shares his journey from being a builder in New Zealand to becoming a successful entrepreneur in the United States. His breakthrough came when he identified a market gap for pool floats and capitalized on it through aggressive marketing at boat shows and ultimately breaking into retail and television marketing. Craig emphasizes the importance...

Unlock the transformative power of branding with the Laura Sauter, a seasoned expert in the field, who has some inspiring stories of reshaping company identities.  As she takes us through the pivotal "three T's"—Transition, Trajectory, and Trouble—Laura unveils the moments that signal a company's readiness for a branding metamorphosis. Whether it's a boutique firm  or a la...

Advanced Email Marketing Strategies with Flowium's CEO In this episode, the CEO of Flowium discussed the power of customer engagement in email marketing and related it to a successful campaign he orchestrated for a client, Lulalu. In their campaign, customer stories were shared in newsletters, which drastically increased their email open-rates and overall brand connection. Andriy also alerted...

Have you ever stood in front of a mirror, questioning what makes you, well, you? That's the journey Michelle McCarthy, a personal branding expert from Australia, guides us through in a conversation that's as enlightening as it is empowering. Michelle, with a career spanning over 15 years, peels back the layers of self-discovery that form the cornerstone of a genuine personal brand. Then,...

In this episode, Anne Laffin, a seasoned marketer, discusses her marketing journey, particularly working with startups, and shares key insights into effective marketing strategy. She sheds light on a successful webinar program she built at a FinTech startup which resulted in a significant lead generation after a regulatory change. Anne highlights the importance of offering valuable, engaging conte...

Unlock the secrets to slashing advertising costs and supercharging your campaigns with the insights of media buying guru Robert Brill. Tune in for an exhilarating journey through the landscape of digital marketing, where Robert reveals how a strategic pivot in a healthcare campaign led to a staggering 90% reduction in lead costs. Discover the art of maximizing ad spend in the music industry using...

Embark on a transformative narrative with Sarah, whose career leapt from being a top producing sales leader to becoming a Chief Marketing Officer. Absorb the riveting tale of her shift, fueled by an insatiable appetite for content creation and an unwavering commitment to crafting a dynamic marketing pipeline. Through our candid conversation, Sarah unveils the formidable power of personal branding...

Unlock the secret to building a marketing team that doesn't just perform, but propels your company into hyper-growth territory. Join us as we sit down with Rachel Anderson, a seasoned marketing leader, who spills the beans on creating a culture where team setup and process optimization lead to staggering growth figures. Rachel, with her 15 years of industry acumen, walks us through her person...

Step inside the fascinating world of ghostwriting with  Joshua Licek, a literary virtuoso who has written over 80 books, including some that have soared to the heights of bestseller lists and snagged prestigious awards. In our discussion, Joshua unveils the art of transforming behind-the-scenes experts into celebrated names, all through the alchemy of his ghostwriting prowess. It's not just a...

The podcast interview features Yuliya, an expert in marketing, PR, and influencer strategies. With over a decade of experience in the marketing industry, Yulia shared her insights on influencer marketing and how it can be beneficial to brands across different sectors. She debunked common misconceptions attached to influencer marketing and highlighted the importance of choosing the right influencer...

Brand innovator Mark Stinson joins us to share his insights on better ways to get customer feedback and shares why it's the secret to unlocking true innovation. With decades of experience, Mark conducts a masterclass on why the echo chamber of traditional brainstorming pales in comparison to authentic customer dialogues. He introduces us to his 'N of 8' method, a strategy that trans...