PRessing On: Real Life in Public Relations

Curious how, A Practical Guide to Starting Your Own PR Firm: No nonsense, simple ways to get started today was written? Have you dreamed about writing your own book? In this episode, we delve into the step-by-step process of writing and publishing your own book across three platforms: kindle, paperback, and audible. Whether you're an aspiring author or a seasoned writer looking to expand your reac...

Make an intentional effort to kick off June with a summertime state of mind. Whether you work in an office or have more of a flexible work schedule, don't get caught in a rut of your usual routine. Join Rachel and Liselle as they share tips for maximizing a Summertime State of Mind.

As public relations practitioners recognizing the value and how-to of public opinion research, understanding the data, and identifying the majority opinions, not just the loudest in the room is the key to strategic success. Adam Probolsky from Probolsky Research is a public opinion researcher with thirty years of experience with local government, nonprofit, corporate, association, and campaign cli...

Side note as promised: To learn more about mountain lion P22: savelacougars.org/a-eulogy-for-p-22-a-mountain-lion-who-changed-the-world/ Tackling Branding in a Cost-effective Way Branding or rebranding an organization may seem overwhelming and cost-prohibitive, but the truth is it doesn’t have to be. Working with countless clients, including nonprofits and public-sector agencies, we have discovere...

TUNING INTO YOUR COMMUNITY: HOW TO START A GOVERNMENT PODCAST AND REASONS WHY YOUR CITY, COUNTY, WATER DISTRICT OR OTHER LOCAL GOVERNMENT AGENCY NEEDS A PODCAST Podcasts are more popular than ever, attracting more than 100 million monthly listeners. Is your local government agency tapping into the power of the pod to share important information about projects, programs, initiatives and community p...

Last year was a success for the podcast; the PRessing On in Public Relations podcast is now award-winning! Navigating a career during 2020 could have been a challenge, but hosts Rachel McGuire and Liselle DeGrave share insights on lessons learned. Business continued to move forward. Adapting, staying relevant and a maintaining a positive attitude kept a momentum that led into 2021 with gusto. Refi...

Globally, 80% of discarded textiles/clothing are doomed for the landfill or incineration. Only 20% are actually reused or recycled. We all enjoy having nice things, it’s fun to buy the newest shiny object – or handbag, but is it part of a sustainable work wardrobe? Do you really need it? Join us as we share tips and tricks for creating and maintaining a sustainable work wardrobe.

People engage with brands – not forms. Gathering research to develop public relations and outreach campaigns ensures an effective campaign. As people’s attention spans shorten in the era of swiping left, learn how to make surveys and public input gathering fun and meaningful through interactive elements that will engage your audience. Matthew Salisbury is the Founder and CEO of ntropy, a market re...

As a public relations professional, you may have given some thought to maintaining your full-time communications job as well as launching a passion project. Hear how Robin successfully balanced her PR day job while writing and publishing a book. GUEST: Robin Rockey, APR, Communications Manager for the City of San Marcos and author of 100 Things to Do In Orange County Before you Die As an award-win...

Podcasters, Rachel and Liselle, share true and somewhat embarrassing stories of their personal experiences as interns many moons ago. Their lessons-learned are mentoring moments for others starting their careers. In celebration of National Mentoring Month, the PRessing On podcast celebrates the learning curve that takes place for everyone starting their career. This podcast episode was featured on...

Thinking about starting your own business, but don't know where to begin? Rachel and Liselle share about how they started on their own business journeys in public relations. In Part 2: these two dynamos share some additional simple steps to get you started! PRessingOnPocast.com insta: @PRessingOnInPR RMGComm.com DeGravePR.com

Thinking about starting your own business, but don't know where to begin? Rachel and Liselle share about how they started on their own business journeys in public relations. In Part 1: these two dynamos share simple steps to get you started! PRessingOnPocast.com insta: @PRessingOnInPR RMGComm.com DeGravePR.com

How to collaborate with the competition. On our first episode of PRessing On: Real Life in Public Relations, we discuss our career paths that led us to become entrepreneurs as well as how we work with the collab-etition. Our Journeys We’ve known each other for nearly 10 years after we met working in public-sector communications for a government agency in Southern California. Being just three month...