MegaMinds | eCommerce Growth + Personal Development

*2021 Review Episode* Today we look back on the chaotic year that was 2021 and the treasure trove of learnings that came with it. Evan sits down with Max Hertan, Megaphone Founder and Silvi co-founder, whose portfolio smashed $20 million in revenue, hiring close to 100 new people along the way in multiple cities. In the episode we explore how he did it — we explore the changes in consumer psycholo...

Today we're joined by Hannah Gossack — Megaphone USA's Head of Business Development who, unlike most e-commerce geniuses, boasts a unique insight into two very different types of business growth: big-box retail and rapidly-scaling e-commerce. After working with the likes of Hershey Co and Wholefoods, and then transitioning to a role where she's helped develop dozens of e-commerce brands, Hannah sh...

After rocketing to $10 million in sales less than 3 years, today Evan Bryce is joined by Ollie Watts and Alex Roslaniec, two of the three masterminds behind Hey Bud Skincare — a wildly popular Australian hemp-based skincare brand. In this episode, we find out how Hey Bud made their first $100,000, the key moments that helped scale the business, their philosophy and hiring principles; and their app...

Ask any of the employees who work with him and they'll yell it from the rooftops: the workplace culture Arjun has created is nothing short of astounding. Talking all things culture, Evan is joined again by Arjun Shukla, CEO of Megaphone USA whose value-led leadership style has seen him develop a  team that has become the marketing industry's most enviable workplace. Using strong philosophies...

A value-packed episode full of vulnerable learnings (successes, failures, regrets and reflections), Evan and Max unpack Megaphone's dramatic rise from start-up to multi-million-dollar superstar. The boys focus on actionable techniques that move the needle, and discuss how to develop the right mindset and assess priorities as you grow. First and foremost, however, they explain how to position yours...

Today, Evan is joined by Arjun Shukla, CEO of Megaphone USA whose fascinating journey has seen him oversee dozens and dozens of Black Friday and Cyber Monday campaigns and glean a truckload of invaluable insights as a result. As we approach the most crucial time of the year, knowing where to focus our attention and how to maximise the hype is paramount to success. With that in mind, today’s discus...

The key to a good scroll-stopper? "Bright, condensed, colourful, a bit of movement, product in first frame, contrast, human element." — Jai Howitt, Brand Boostr. Having produced 1500+ video ads for e-commerce brands, generating over $40 million in sales in the last year alone, Jai Howitt is a wizard when it comes to crafting creatives that convert. Through his growth agency, Brand Boostr , he's he...

"It’s better to do it, learn, fail and try again, that to not do it." Max Hertan and Ben Goodman have taken Silvi to 7 figures in revenue in a matter of months — expanding distribution channels, product range, and team along the way. Today, the co-founders reflect on their journey to date. They unpack the ups and the downs, the secrets to success, and the tactics that helped facilitate rapid growt...

Following up last episode's deep dive into the wacky and wonderful world of life hacks with efficiency master, Max Hertan, today's discussion explores efficiency in the context of the workplace. How can you optimise your routine? How can you achieve more in your work day and crush your to-do list? What can be delegated and automated, and where should you hone your attention? Drawing knowledge from...

A self-proclaimed efficiency master, Max Hertan only eats 2-minute meals, cuts his own hair, can learn any skill in a month, and follows a 14-criteria self-reflection spreadsheet. In today's fun-filled discussion, Evan quizzes Max about his fascinating journey of optimising his day-to-day efficiency — from sleeping to eating, crushing distractions, and everything in between. Full of learning from...

" Move to a 3PL as fast as possible ." - Max Hertan Today in the Megaphone studio, Max and Evan explore the behind-the-scenes world of shipping, unpacking the options, processes, and research needed to best optimise your delivery experience. Leveraging Max's first-hand experience with rapidly scaling e-commerce brand, Silvi, plus years of overseeing clients' good and bad shipping habits as Megapho...

"Worry more about quality, less about margins." — Max Hertan In today's deep dive with Max and Evan, this episode explores the world of manufacturing, noting what to look for — as well as what to avoid — in order to give your business the greatest chance of long-term success. Having dealt first-hand with 20+ manufacturers, Max talks about: — The red flags and dealbreakers of prospective manufactur...

"We push as hard as we can to get as much content as possible from influencers" — Ed Hodge MiHigh - Australia's #1 infrared sauna blanket - reached $1 million in revenue in 4 months, continuing to rapidly expand ever since. So, how'd they do it? In this jam-packed episode, Megaphone Director Max Hertan sits down with MiHigh Co-founder, Ed Hodge. Ed explains how MiHigh leveraged a pre-sale campaign...

What's the most important aspect of any business? People. In the Megaphone studio with Max and Evan, this episode dives into the essential - yet often overlooked - world of hiring. Max has run nearly 500 interviews for both Megaphone and Silvi in his time, with a wealth of knowledge about finding the right (and avoiding the wrong) people to help grow your business. We dive into areas like who to h...

“ The fight is in people’s News Feeds. That’s where you need to attract awareness. ” — Marc Abrahams In this fascinating discussion, award-winning entrepreneur Max Hertan sits down with Erstwilder Owner, Managing Director and Creative Director, Marc Abrahams, unpacking the business' unmatched ability to grow by leveraging its community. Marc explains why Erstwilder's mission is critical in every d...

"The company that makes the most amount of intelligent tests wins." ... In the Megaphone studio with Max and Evan, this episode dives into the wild world of creative testing, unpacking the processes, tactics, research, and analytics needed to test your creative ads.  The jam-packed discussion, leveraging both Max's expertise and Evan's knowledge in the creative field, dives into a range of im...

In the Megaphone studio with Max and Evan, this episode dives into the processes and priorities we should consider when thinking about product development, whether it's your first or fifth product to market. After witnessing hundreds of Megaphone clients source new products (the good and the bad), and then developing his own 7-figure e-com brand with Silvi, Max is teeming with wisdom in this space...

“Is this a product people want? Is this a product people need? Or is this a product that qualifies as both?” — Richard Li. In this intriguing chat, our own Max Hertan sits down with entrepreneurial genius and friend Richard Li to dissect Rich's path to success with TWO direct-to-consumer (DTC) companies: July (luggage) and Brosa (DTC furniture). Rich grew July from $0 to $5 million in revenue in j...

In the Megaphone studio with Max and Evan, this episode dives into the thought processes, tactics, and research needed to not only find a product-market fit, but to continue growing your business after it's hit the ground running — positioning yourself to smash those goals of reaching $1 million+ in monthly revenue . Focusing on the keys to business success , here's what to expect: * The telltale...

Welcome to MegaMinds! In this short and sharp 8-minute chat, Max (Director and Founder of Megaphone Marketing; Co-Founder of Silvi, and multiple-award-winning entrepreneur) and Evan (Megaphone's Content Creator and MegaMinds producer) dive into the reasons behind kickstarting the tell-all MegaMinds podcast. Max, a Melbourne Young Entrepreneur Winner, shares a little bit about his entrepreneurial b...