Lake Norman Business Podcast

Vanessa owns a travel management company. Her company supports independent travel agents, by helping them scale and manage their businesses. We talk about email marketing and about how critical it is to stay top-of-mind.  Enjoy!

Stephanie and her husband own Adjusting the World chiropractic. She talks to us about her passion for educating her clients about health.  We also talk about how important it is to go out into the world and network face-to-face. This was a fun episode for us. We hope you enjoy it as much as we did!

Denny and Dee Castillo own Quality Air of the Carolinas.  Quality Air is an HVAC business with a unique focus on health.  In this episode we talk about the importance of providing quality service while making sure not to burn out employees.  Denny talks about how he and his team balance this and why it’s important.  Enjoy!

This week we’re talking to Chelsea Hayes.  Chelsea helps her clients create their own online courses.  We had a great conversation about how business owners can utilize their specific expertise to create more revenue for their business.  We hope you enjoy!

In this episode we talk with Kelly Korak.  Kelly owns Blender Creative Agency, a design agency that helps businesses with their visual branding. She talks about building her team, scaling her agency, and her love for all things marketing! 

Make sure you know why you’re doing what you’re doing in every area of your marketing. It shouldn’t always be about immediate dollars and cents. Think about brand. Think about relationships. Be patient, and invest in long term growth.

You should try to make it as easy as possible for people to do business with you! When someone is ready to give you money, shut up and let them give you money! In this episode, we talk all about why it’s so important to make things simple and easy for your customers!  

S4 E9 Mailbag Episode   In this episode Ryan and Danny answer the questions from listeners.  Questions like:   When it comes to your business…   What’s one thing you could never live without?   What’s one thing you will never do again?   What has been your biggest hardship in business, and how did you learn from it?  

Facebook Ads aren’t just for big businesses. For just a few dollars per day you can boost a post and reach hundreds of people.  And, there’s a whole world on the back end of Facebook, where you can hyper-target your ideal audience. In this episode we talk all things facebook Ads. Enjoy!

Our guest this week is Jim Contes. Jim owns Aviation Metals. In the episode we talked with him about what it looks like to take over and grow a business.  Jim has spent a lot of time investing in his team and company culture. We talk about practical tips that you can use to build a good team and company culture for your business.

Our guest this week is Joe Vagnone. Joe is a business broker specializing in small business. He started in the restaurant industry and built a chain into one of the largest in the southeast. He works with business owners to maximize profit when they’re getting ready to exit.

You don’t have to be perfect! You don’t have to have perfect grammar. You don’t have to have perfect lighting. You just need to be yourself, and get out there, and give value to people. In this episode we’re talking about social media for your business.

Our guest this week is Dana Meadows.  Dana is a loan officer in Lake Norman.  She’s with The Meadows Team at Movement Mortgage.  She has some tips for small business owners if they’re looking to purchase. She also talks about how she grew such a big business and growth tips for other business owners.

In this episode we talk about how to market with no budget.  Social media, organic content, email marketing.  There are so many options for small businesses that have no budget for marketing. 

Our guest this week is Todd Youngblood.  Todd is a serial entrepreneur. He built and recently exited sleep.me. We talked to him about what it takes to scale a business successfully. 

Small business owners often don’t know who they’re talking to.  It’s crucial that you understand who your ideal clients are. Your business isn’t for everyone! In this episode, we talk about the importance of choosing a niche for your business.

Hey Lake Norman! We're back with another great interview. Danny & Ryan sat down with Dale Gillmore, Founder of Quest Advisory and Chairman at Make An Impact Foundation. In addition to practical business advice, Dale talks about his decision to launch Make An Impact Foundation - and why it's so important for business owners to pursue meaningful impact beyond simply paying the bills ea...

Happy Friday, Lake Norman! We've got a brand-new episode for you to enjoy while you socially distance.   In this episode, Ryan Webber and Danny Decker interview Andrew Isaacs of i6 Graphics LLC .   Listen in as Andrew shares why it's so important to make time to work *on* your business and not just *in* your business.   (And don't worry - this interview was filmed several months ago...

This week on the podcast, Ryan and Danny are joined by Tiffany Webber !   In this interview, Tiffany talks about the importance of empathizing and emotionally connecting with prospects and clients - and why, in a sales conversation, your goal should be to LISTEN most of the time, rather than talking.   Check it out!

This week, Ryan Webber and Danny Decker sit down with Matt Andersen, CEO of M.D. Andersen CPA, PA .   Matt talks about why it's so valuable for business owners and marketers to truly understand their clients.   Empathy is the missing ingredient for many businesses, and Matt shares some great insight into how to better understand and serve customers & clients.   Check it out!

This week, Danny Decker and Ryan Webber sit down with Jeff Wanner, Founder & CEO of Pair PEO.   In the interview, Jeff explains the benefits of working with a "Professional Employer Organization" (PEO) in order to streamline HR services.   He also shares some of his best tips and strategies for building strong, mutually beneficial relationships with clients and referral sources.   Gi...

This week, Ryan and Danny sit down with Lorri Hoffman of Movement Mortgage for a great conversation around the importance of creating real *relationships* with customers and clients.   Give it a listen and make sure you subscribe to the Lake Norman Business Podcast on Apple Podcasts, Stitcher, and Google Play!

We're back with another great interview! Mike Yarbrough, CEO and founder of Rustic & Main, joined Danny Decker and Ryan Webber for a conversation around how to use systems & processes in order to scale your business rapidly. There's something in this interview for every business owner out there - give it a listen! 

We're back with a new episode!   Check out Ryan & Danny's interview with Brian Kaup, owner of Trinity Commercial Cleaning, LLC.   Brian and his team deliver an incredible customer experience, and in this episode he shares several great ideas on how to "surprise and delight" customers to keep them coming back for more!

What better way to celebrate the first Monday of 2020 than by launching a new episode!   Danny Decker & Ryan Webber had the opportunity to sit down with Richard Tomasini of eXp Realty.   Richard has built a large team of top-performing professionals, and in this interview he shares some of his best tips for identifying, attracting, and leading a winning team.   Check it out!