Don’t Say That

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ In this episode of "Don't Say That!", Greg and I dive deep into the latest updates on non-compete clauses and whether they’ll be banned.  A recent court ruling blocked the FTC’s ban from taking effect. However, this is probably...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ In today's episode, Greg and I dive into a complex and often misunderstood topic: proving "typicality" for results-based testimonials. This is one of those compliance areas that can catch marketers off guard.  Remember: if you u...

Today’s episode of Don’t Say That is a real eye-opener! I sat down with Greg Christianson, and we tackled a terrifying question: Can the FTC put you in jail? The answer might surprise you… Greg shared a case that shocked me. A marketer was sentenced to 25 years in prison because of a collaboration between the FTC and the Department of Justice.  The question I had for him was… is this something tha...

In this episode of Don’t Say That, Greg and I dive into the essential legal protections every website needs to avoid costly lawsuits.    We also talk about a series of cases involving DISNEY and FACEBOOK reveal the importance of these pages.   We talk about how the overlooked pages on the footer of your website can help keep your business safe. Via no   If you want to make some simple changes to m...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   In today’s episode of “Don’t Say That!” Greg and I dive into the FTC's latest ruling on testimonials and reviews.    At first, I thought it was no big deal, but boy, was I wrong.    We break down what the FTC considers "fake"...

👉 Want to learn how to market compliantly, scale & drastically reduce your risk of being sued by the FTC? Check out these resources: #1 - Our "Don't Say That" Book - Get It Now. https://www.dontsaythat.com/go #2 - 33+ Legal Documents, Lawyer Access, Certification + Training - Academy: https://compliantacademy.com #3 - A.I. Powered FTC Compliance Software - Answers, Reviews and Your Compliance...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ There is ONE part of your marketing business that could be filled with legal landmines.  Your sales call recordings.  In today’s "Don't Say That" episode, Greg and I reveal the hidden legal dangers lurking in your customer conve...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ There’s one question I’ve been hearing from a ton of people this summer. What happens to the FTC if Donald Trump wins the 2024 presidential election? Think a new president means you can throw compliance out the window? Think aga...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ It turns out, the SEC and FTC are absolutely NOT untouchable. And the Supreme Court is proving that again. In today’s "Don't Say That" episode, Greg and I are dissecting the game-changing SEC v. Jarkesy ruling. Trust me, this is...

ave you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   I’m so excited to finally announce that ALL the pieces of our “Compliance Revolution” puzzle are finally in place.   So I dropped some massive announcements in this episode… I’m pulling back the curtain on the incredible journe...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ Think affiliate marketing is your ticket to easy profits without the compliance headache? Think again.  In today’s episode of "Don't Say That," Greg and I reveal the hidden compliance minefield lurking beneath your affiliate pro...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   Emergency Bonus Episode: Have Major Supreme Court Rulings Changed EVERYTHING? The Supreme Court just dropped a bombshell that could reshape the world of marketing compliance. So we needed to film an EMERGENCY episode. In this...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   When it comes to social media marketing, the rules of compliance aren't just suggestions - they're 100% necessary. Even if you’re not selling anything in your “free” content.  In this week’s "Don't Say That!" episode, Greg div...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   There’s one thing I always tell marketers and business owners.   NO amount of money is worth having to go through an FTC investigation.  Truly nothing prepares you for the emotional rollercoaster of an investigation and lawsui...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   When it comes to using your own results in marketing, context is EVERYTHING.  In today’s episode of "Don't Say That!" episode, Greg and I revealed the right way to share your success stories without setting off regulatory alar...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   When it comes to money-back guarantees and refund policies, you could be playing with fire.  In today’s "Don't Say That" episode, Greg dove deep into just how risky it can be when you try to play games with your refund guarant...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   When it comes to marketing and advertising compliance, there are no 2 more important words than… NET IMPRESSION.    No amount of gamification or twisting of words can fix a non-compliant net impression.  In this week’s "Don't...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ If you're using Facebook ads or tracking pixels on your website, you could be the next target of a sneaky new wave of class action lawsuits.  In this week's "Don't Say That" episode, we reveal how a recent $750 million Facebook...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ If you thought the FTC was the only regulatory watchdog you had to worry about, think again. In this week's episode, Greg reveals the shocking rise of a powerful new agency that could spell trouble for your business. Discover th...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/ If you think living outside the U.S. protects you from the FTC's wrath, think again.  In this week's "Don't Say That" episode, Greg revealed the truth about just how GLOBAL the FTC really is.  There are so many little-known ways...

Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   If you use phone sales, you could be in the FTC crosshairs. Unfortunately, “telesales” has become one of the BIGGEST targets for regulators in 2024.   And there are 5 extremely common mistakes that many marketers are making du...

If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/audit      And have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/   Now, onto today’s episode…   This week, the FTC made a major ruling about...

Before we dive into today’s episode, “Don’t Say That!” the book is officially LIVE. Make sure to get a copy for yourself, your team, your clients and your friends! Greg and I spent MONTHS working on this. Get your copy right here! https://dontsaythat.com/go/   If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/au...

Here’s what I’ve been explaining to people when I talk about compliance.    There are a lot of different ways you can quickly improve the compliance of your business and reduce your risk. No company will ever be 100% free of risk, but there are 10 quick things you can do that will each lower the compliance risk of your company.   Today, we’re doing a “lightning round” and Greg is covering them all...

If your company does $500,000+ a year in revenue and you want a FREE Compliance Assessment on your marketing, go here: https://naoac.com/audit     AFFILIATES - think you’re immune from the FTC because you’re promoting other people’s products?    Think again…    In this week's episode, we brought on our very first guest to share his story. And this is huge for affiliates. Mike G. shares his insane...