Pushkin Industries
Business History
It’s the history of business. How did Hitler’s favorite car become synonymous with hippies? What got Thomas Edison tangled up with the electric chair? Did someone murder the guy who invented the movies? Former Planet Money hosts Jacob Goldstein and Robert Smith examine the surprising stories of businesses big and small and find out what you can learn from those who founded them.
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Pushkin Industries
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Último episodio
30 de sep. de 2026
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Episodios
Hitler's Gift to the Hippies: The VW Beetle Story Part I – Rerun 30.09.2026 34:33
Business History is off this week, so we wanted to keep you entertained with a rerun, in case you missed our Beetle episode the first time around. (You can help us win a Signal Award for this episode by voting here .) The VW Beetle was the biggest selling car of all time - and it found particular favor with people like hippies and surfers. But this icon of the 60s counterculture had its roots in N...
King of the Roll-Ups: The Man Who Created a Trash Empire, Then Built Blockbuster Video 23.09.2026 38:05
Wayne Huizenga came from a long line of trash collectors. It was a rough, fragmented, mom-and-pops business which notoriously attracted mobsters. But Huizenga set out to buy his small competitors - to roll them up - to form the biggest waste management firm in the world. Huizenga bought up rival companies at a furious pace - several per week - and when he tired of the trash business he looke...
How Warren Buffet Built His Legacy By Finding Value No One Else Could See – Rerun 18.09.2026 44:26
With the news of Warren Buffett stepping down as chairman of Berkshire Hathaway, we are revisiting an episode from our two-part series on Buffet. Warren Buffett rose from obscurity to become the richest person in the world - and he did it in a unique way. As a boy in Omaha he collected information obsessively - writing down car license numbers and hoarding bottle caps. As a young man, Buffett turn...
Herman Petty's Dream: The Struggles of the First Black American to Own a McDonald's 16.09.2026 44:41
Herman Petty was a Chicago barber and bus driver who dreamed of running his own business. When his local McDonald's restaurant was abandoned in 1968, Herman approached the company and said he should be the first black American to be given a hamburger franchise. Herman and other black pioneers faced unique problems running McDonald's in America's inner cities - but their businesses soon flour...
The Battle of Fort Frick and the Anarchist Assassin 09.09.2026 44:32
Concluding our story of Andrew Carnegie's effort to break the unions at his Homestead steel factory, we look at how the plant boss Henry Clay Frick enlisted a private army of Pinkerton detectives to confront the steel workers. Gunfire erupts and there are deaths on both sides. The so-called battle of "Fort Frick" seems to go the way of the unions - until a young anarchist comes to tow...
Andrew Carnegie's War with his Workers 02.09.2026 39:46
In the first of two shows about the fight between the richest man and the unions at his Homestead steel plant - we look at why Andrew Carnegie decided that his workforce deserved a smaller share of his profits and the lengths he went to to cut their wages. Carnegie grew up in poverty and publicly proclaimed that rich moguls such as he had a duty to aid the poor - but that didn't...
George Washington’s Trusted Tavern Guide: The Birth of the User Review 26.08.2026 44:50
When America’s first president set off to tour his new country, he had no idea where to stay. George Washington slept in some taverns he described as dirty and grim, but also stayed at some delightful inns. In the 1790s, there was no way for travellers to share tips on the nice places to sleep and those to avoid. Fast forward to today and the rise of peer-to-peer services where we book...
The DeLorean Saga: Fraud, Drug Deals and Marty McFly's Car 19.08.2026 48:00
This is a special crossover episode with Cautionary Tales with Tim Harford . John DeLorean was a top car executive - but he was too maverick to fit into the oppressive corporate culture of GM. He wanted to make a new and exciting sports car - a futuristic stainless steel marvel with distinctive gull-wing doors (which found fame in Back to the Future) . He just needed someone to give hi...
The Tangled Story of Instant Ramen 12.08.2026 42:04
Momofuku Ando told the world he invented instant ramen noodles in a shed in his backyard. In Japan, there's not one, but two museums celebrating this breakthrough. Only Ando wasn't the first person to flash-fry noodles to preserve them - but he was willing to sue any rival ramen maker. Ando had suffered repeated business failures and even been jailed for tax fraud - but he created an o...
Billy Beer: When American Beer Hit Bottom, Then Bounced Back 05.08.2026 41:13
President Jimmy Carter had a brother, and this brother LOVED beer. Billy Carter was a big 1970s celebrity and a struggling brewery decided to bet on him to revive its fortunes. Together they created Billy Beer and launched a huge ad campaign. The beverage was a global sensation... except nobody including Billy liked the taste. Billy Beer was a flop. Billy Beer was emblematic of A...
The Printing Press: The Invention Built on Debt and Sin 29.07.2026 46:11
Before 1450, books were written out by hand. It was slow and expensive. But Johannes Gutenberg borrowed a ton of money to create a printing press that could crank out Bibles and pamphlets and documents in huge numbers. Science, politics and philosophy were all up-ended. For example, the Catholic Church seized on the invention to sell special certificates absolving people of their sins - a mo...
The Robberiest Robber Baron: The Villainy of Jay Gould 22.07.2026 47:11
Jay Gould became hugely rich without ever really making a product or offering a service to benefit his customers. Other "Robber Barons" in the 19th century forged steel or pumped oil to make money - but Gould preferred to manipulate the stock market or bribe judges and politicians to generate a profit. Even when he was fired from the railway company he mismanaged, he used this inside informa...
The Factory That Was Wiped Off The Map (From Cautionary Tales) 08.07.2026 38:19
Business History will be back on July 22nd - but here's an episode from another Pushkin Industries show we're sure you''ll enjoy, Cautionary Tales. A giant chemical plant near the small village of Flixborough, England, is busy churning out a key ingredient of nylon 6, a material used in everything from stockings to toothbrushes to electronics. When a reactor vessel fails, the engineers improvise a...
The Nobel Winners Who Almost Crashed the Economy 01.07.2026 47:36
John Meriwether assembled the smartest team on Wall Street. In the 1980s, he combed Harvard and MIT for geniuses to join him at Salomon Brothers and make the investment bank a fortune with arbitrage - the trick of buying an asset cheap in one place and quickly selling it for a profit in another. When he parted ways with Salomon Brothers, Meriwether took his "nerds" to set up a hedge fund. Th...
A Store Owner You Can Trust: John Wanamaker, Returns and the Price Tag 24.06.2026 40:27
Shopping used to be adversarial. Shoppers and store owners would bargain and haggle over prices. What one person got for $1, the next guy bought for £1.25. And there were no returns. It was unfair and stressful - and made shoppers distrustful that they were getting a good deal. John Wanamaker changed all that. Wanamaker thought about being a preacher before setting up as a clothes merc...
The Boy Scout Who Brought us the Age of Disruption 17.06.2026 40:42
Why have so many tiny start-ups come from nowhere to take down huge established corporations? Is it because the incumbents were dumb? Harvard Business School professor Clayton M Christensen decided to explore these David versus Goliath battles - and came up with a theory to explain why seemingly solid businesses suddenly lose market share... disruptive innovation. In his hit book, The...
Ida Tarbell: The "Muckraker" Who Beat John D Rockefeller and Big Oil 10.06.2026 46:27
At a time when women couldn't vote or freely enter the workplace, Ida Tarbell took on the richest man in America and triumphed. Ida grew up in the Pennsylvania oil fields of the 1870s, and saw how John D Rockefeller and his company Standard Oil bought or bullied independent firms. Ida's neighbors and even her own father were in Rockefeller's sights. In adulthood, Ida joined a n...
"Time is Money": How Ben Franklin's Sayings Created American Capitalism and Grind Culture 03.06.2026 44:07
Benjamin Franklin had a full life - he was a scientist, statesman, and a Founding Father. But we're looking at the huge impact he had as a writer of best-selling business books. Franklin first picked up the pen as a poor, downtrodden teenager to write satire, but as he became richer and more successful he instead shared his entrepreneurial insights with the public. His sayings about t...
The Founding Father Who Got Rich in the Revolution 27.05.2026 47:42
Two-hundred-and-fifty years ago George Washington was fighting the Revolutionary War against the British, but Robert Morris doing something just as vital. He was raising money for the fighting and buying the gunpowder, tents, food and uniforms Washington's army needed. Morris had been a merchant before the revolution, so didn't see why he shouldn't personally profit from his work supplying t...
The Dumbest Business Ever... Shipping Melting Ice to Calcutta. 20.05.2026 47:17
Frederic Tudor could get ice any time he wanted. He lived in chilly Boston and his family had a lake that froze over in the winter. Harvesting ice and storing it was a normal thing in New England in the 1800s, but Frederic decided he'd make a fortune if he could ship ice to the warmest places on earth. And everyone thought this was the dumbest business idea of all time! No one would back Fre...
The Match Maker Who Nearly Burned Down Wall Street 13.05.2026 48:34
Swedish entrepreneur Ivar Kreuger built a fortune selling matches. He used this money to build a world famous financial empire that bankrolled whole countries. France borrowed from Kreuger. Germany borrowed from Krueger. He was crowned "The Match King" and ruled Wall Street in the 1920s. But Kreuger's business was about to burn to the ground. The Swede had been using shady - even criminal -...
Did "Neutron" Jack Welch Nuke GE? 06.05.2026 53:23
In 1999, Jack Welch was named "Manager of the Century". As CEO of General Electric for 20 years, Welch transformed the conglomerate and made it the biggest company in the world. Nicknamed "Neutron Jack", he closed down big chunks of old GE and set up new ventures... including GE Capital - which operated more like a bank than the wing of a manufacturing giant. Under the leadershi...
The Widow Who Ruled the Champagne World 29.04.2026 40:40
Running a wine business in Napoleonic France wasn't easy. Constant wars meant naval blockades stopped you exporting your wares and invading armies might loot your cellars. But it was even harder for women - who were forbidden to run companies. None of this stopped Barbe-Nicole Clicquot. When her husband died, she used a loophole that allowed widows to be entrepreneurs. Naming her Cham...
The Business of Staying Young and Living Forever (with Kara Swisher) 22.04.2026 42:29
Kings and emperors spent fortunes pursuing the secret of eternal youth - but now it's tech billionaires who want to live forever and are funding research into scientific (and not-so-scientific) ways to beat aging and death. Kara Swisher (host of CNN's new series Kara Swisher Wants to Live Forever ) joins Jacob and Robert to discuss the longevity business - from ancient China, via yoghurt ene...
Sinking the Global Economy: The Lloyds of London Story Part II 15.04.2026 39:44
In the 1980s, Lloyds of London insured satellites, rock singers' voices and the legs of sports stars. Everyone was having fun and making money - but disaster was just around the corner. Lloyds had always operated on the principle of unlimited liability - so the people backing up the insurance policies were expected to pay over all their assets if required. That hardly ever happened - until a...
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