Bee Formless™ Flow Driven CEO

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Celine Egan, CEO of Juice Plus+ Australia and New Zealand, around a question many women eventually face: when the roles, identities and expectations that shaped the first half of our lives begin to loosen, do we shrink with them or decide there is still far more to create? Celine has spent more than 40 years helping peo...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ofir Kuberman, Co-Founder of Sendatradie, whose business began almost accidentally after he arrived in Australia from Israel looking for a different way of living and working. Travelling with a tradie friend, Ofir saw how much time disappeared into quotes, invoices and administration rather than the trade itself. His fr...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Jaclyn Orent, Co-Founder and CEO of the Cultural Catalyst Network™, to explore a question that feels increasingly important: can we transform our businesses, cultures and systems without transforming the way we operate within them? Jaclyn is creating infrastructure for societal transformation, connecting cultural cataly...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, recorded while I was in Los Angeles, I connected with Will Cady, author of Which Way Is North, artist, cultural strategist and Founder of HEAL MVMNT, for a conversation that kept returning to one question: as everything around us accelerates, what are we choosing to remain human for? Will spent years at Reddit, joining long before it be...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Navid Nazemian, executive coach, bestselling author and keynote speaker, around an interesting tension: we can spend years becoming exceptionally good at what we do, only to step into a bigger role and discover that some of what created our success may need to change. Navid knows transition from both sides. He moved acr...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Lana Hailemariam, CEO of StandUP and Co-creator of The Flourish Lab, and somewhere between leadership, leaking roofs, creativity, success and her decision to stop complaining, we landed on something many of us are wrestling with: have we become so consumed by what demands our attention that we are losing sight of what c...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I reconnected with Vaishali James, Co-Founder of Sangatna Angels, as they celebrated their first investment into a female-led agritech business in India. Fittingly, our conversation began with improvisation. When our original recording platform didn't work, Vaishali connected the moment to Bee Formless™ herself: water takes the shape of...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Hailey Mason, Founder & CEO of evatto™, whose 25-year career has taken her inside some of the world’s most complex events, from Red Bull to international sporting events and the FIFA Women’s World Cup. What happens when you know an industry deeply enough to recognise that the way it has always worked can no longer c...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Cathryn McLauchlan, Experimentation Manager at News Corp, Co-Founder of Vizall and mum of three boys, to explore what changes when we stop trying to get everything right. Experimentation is part of Cathryn’s working life: test something small, learn from what happens and use that insight to shape what comes next. I real...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Rhiannon Simcocks, CEO of James Home Services Australia, whose first taste of business transformation came at 19. Halfway through a business degree, she stepped into a struggling hospitality business and helped turn it profitable within three months. Years later, Rhiannon was brought in to assess James Home Services and...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Evan Szu, Founder and CEO of Gamma Prime, for a conversation about what happens when the financial systems we have always relied on begin to loosen their grip. Evan has spent more than three decades across AI, trading, entrepreneurship and financial markets, so I was intrigued by the way he framed decentralisation: not...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Micki Persky, CEO of Talent. Realised, at a strange moment for work: talented people are sitting in the market while others are staying in jobs they are ready to leave because moving feels too risky. Micki calls part of this “The Great Stay”, and it made me think about what happens inside businesses when people stay thr...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Kartik Swaminathan, Founder of Demether, to explore a question sitting underneath the future of investing: why should everyday people have less access to the tools, information and opportunities available to sophisticated institutions? Kartik saw that divide first-hand during his investment banking career. Later, his ex...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I reconnected with Linda Fisk, President of CurvUp and Chairwoman of LeadHERship Global, to explore something that becomes increasingly difficult as we move through business and leadership: admitting we don’t have to figure everything out alone. Linda believes leaders cannot reach their potential in isolation. Yet the more senior we bec...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Cary Smith, CEO and Co-Founder of Done Desk, for a conversation that kept circling back to a question I think more founders need to ask: is the business you are building actually giving you the life you wanted when you started it? Cary works with hundreds of dental practices and sees the same pattern repeatedly. Founder...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Daniel Murray, Founder of Empathic Consulting and author of The Empathy Gap, to challenge something businesses do every day: reduce people to numbers and then wonder why performance varies. Daniel’s inflection point came while looking at a resource plan filled with names and FTE allocations. One person was listed as a “...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Dr. Lisa Greene, optometrist and Founder of Asheville Vision & Wellness, for an insightful conversation about our eyes, our screen-filled lives and why caring for our vision is very much an inside job. This one was personal as I have lived with Keratoconus and had a corneal transplant, so I related to Lisa’s belief...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Chris Christofi, Founder and CEO of Reventon, entrepreneur, property investor, philanthropist and host of RELENTLESS: Life On Your Terms, for a conversation about adversity, ambition and the person we become through both. Chris became a multimillionaire in his early twenties, then lost everything at 24. Carrying $348,00...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ramon Estrada, Founder CEO Coach and creator of High-Frequency Founder, and there was an immediate alignment around something I care deeply about: how do we scale what we are building without losing ourselves in the process? Ramon describes founders as the soul of the business. We begin with an original thought, an idea...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Caspar Schmidt, Founder and Managing Director of QCC Collection Group, and our conversation had me thinking about what we are really looking for when we travel. Is it simply somewhere beautiful to stay, or somewhere that makes us feel, connect and experience something we will actually remember? After more than 20 years...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Shelly McElroy, Founder and CEO of Dream Culture, and her energy made this such a fun conversation about something that shapes almost every part of our working lives: culture. Shelly spent much of her career in hospitality, including five and a half years at Merivale as it grew from around 1,000 people to more than 3,00...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ryan Fowler, CEO and Co-Founder of Rio’s Legacy, for a deeply personal conversation about his son Rio, paediatric palliative care and the unexpected path that led him from education into leading a charity. When Rio was just 18 months old, what began with gastro became something Ryan and his wife Karen could never have i...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Norah Copithorne, Founder of Nature’s Defence, and from the beginning I knew this conversation was going to go somewhere a little different. For the first 50 years of her life, Norah was known as Lynn. On her 50th birthday, she decided to shake things up and spend the next 50 as Norah, and I loved hearing her say, “I lo...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Cory Blumenfeld, Founder of BlueMoso and CSMoso, to explore a question I think more founders need to sit with: what if the hardest way is not always the right way? Cory knows the cost of efforting. Earlier in his entrepreneurial journey, never taking a day off felt like a badge of honour until sixteen-hour days and cons...

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Lara Solomon, Founder and CEO of Hoopsy, the company behind the world’s first paper-based pregnancy test, for a conversation that became far more personal than the product or business behind it. Lara and I share an experience neither of us would have chosen: going through IVF hoping to become mum's and having to make pe...