Barbell Business

On this episode of BARBELL BUSINESS, we discuss: our predictions for the future of the box business how to tap into change and differentiators how to crush at delivering a value added service how to build a thriving box in a consolidating market Enjoy the show!

This week on BARBELL BUSINESS, we discuss: The importance of defining your gym's core values and how they can benefit almost ever aspect of your growth Pitfalls that come with poorly defined values - they run deeper than you might think Examples of core values that have inspired us  A deep dive into Barbell Shrugged's core values and how we live them daily Enjoy the show!

This week on BARBELL BUSINESS, we interview Jace Treat, communications expert at ZipWhip and discuss: Why gyms need a multi-channel communication strategy What the most common forms of communication are and the appropriate roles they play How to integrate texting into your gym's communication strategy You can contact Jace Treat to learn more about how you can enhance your gym's communication strat...

This week on BARBELL BUSINESS, we interview Blayne Smith of Team RWB and discuss: The impact of social entrepreneurship and non-profits in the fitness community and industry Key business principles you must master to run a successful non-profit or for-profit organization How financial and operational practices used in non-profits can help systemize and sustain a for-profit business How your box ca...

This week on BARBELL BUSINESS, we discuss: The differences between gyms which are built to survive and businesses that are planned to thrive The consequences that come with dreaming small and aiming too low How you can make the shift from survival mode to "thrivival" mode. Resources mentioned on this episode: Barbell Business Workshop - www.barbellbusiness.com/toronto-workshop Barbell Business' Fr...

This week on BARBELL BUSINESS, we discuss: The challenges that come with having a 200+ member gym Getting more revenue with fewer members How to increase your lifetime member value How to upsell your members the non-salesy way Things to consider when adding different sources of revenue

This week on BARBELL BUSINESS, we give our thoughts on Why so many successful people were bad students (including us) When we finally fell in love with learning Pros and cons of traditional education versus learning on your own The importance of teaching and discussing what you've learned to others Where gym owners can learn new skills online Be sure to check out Barbell Business Academy, where gy...

This week on BARBELL BUSINESS, we discuss the state of the gym industry in 2016: Why the future is bright for the small box industry The evolution of box & business partnerships Dangers of over/underestimating the power of the CrossFit brand The seasons of the gym business owner  The 9 foundational components that make up a well-rounded, truly healthy gym business  The importance of balancing your...

This week on BARBELL BUSINESS, we interview our friend Austin Felton. He's on his 3rd successful business venture at 22-years-old so say he's learned a lot in the last several years is a massive understatement. We decided to focus in on a few lessons he's learned recently like: hiring freelancers overseas managing a remote workforce firing employees  navigating around toxic relationships Enjoy the...

This week on BARBELL BUSINESS, we interview Pat Barber, a CrossFit Games Athlete (since 2008), Co-owner of Warmup & Workout, and Head of Coaches Development at NorCal CrossFit. In this show, we discuss: How Pat got his career start in the fitness industry Innovatively making people better through effective coaching Hiring and coach training tips and methods What he looks for in awesome coaches The...

This week on BARBELL BUSINESS, we interview Charles Boyett, a recent graduate of the Barbell Business Workshop, Barbell Logic client, Barbell Masterminder, the new owner of Training Grounds Fitness and Orange Park CrossFit, and one of the most awesome guys you'll meet anywhere. In this show, we'll discuss: Taking the leap from one career path to another Challenges that come with acquiring a failin...

In this week's episode of BARBELL BUSINESS, we interview Bryan Franklin. Bryan is Mike's business coach, a co-author of "The Last Safe Investment," and a top Silicon Valley coach for first-time CEOs who has helped 7 of his clients grow their start-ups past the $1 Billion mark. We'll cover several topics in their new book "The Last Safe Investment," once of them being: Myth:   If you save for decad...

This week on BARBELL BUSINESS, Mike, Ashley Bledsoe, Doug and AJ discuss some of their biggest relationship pitfalls, several of their favorite resources, lessons learned, and why love is really the key to success. Be sure to check out  http://www.barbellbusiness.com/love  for additional resources mentioned in this show. Enjoy!

This week on BARBELL BUSINESS, we interview Matt Reynolds of Reynolds Strong. In this show, Matt discusses: How he built one of the largest strength gyms in the US  How he grew to over 1000 members The keys to their gym's on-going success Lessons learned from recently selling Strong Gym His top tips to operating as a high-performing entrepreneur   Today's episode is brought to you by FitAid. Be su...

This week on BARBELL BUSINESS, we discuss: Are you an amateur business owner? Or are you operating as a true entrepreneur? Incognito haters, false security, and other things holding you back from going all in. Old school marketing and sales tactics are dead. Evolve with the times and you might actually like it. The ratio for gym owner self education How to stop running from the stuff you've been i...

This week on BARBELL BUSINESS we discuss: The difference between a hobby business and a real business Why the way we've run our gym in the past will not work today How to include purpose and connection into your daily SOPs What you can do to improve your client experience strategy Enjoy the show! 

This week on BARBELL BUSINESS,  w e’re talking about how to deal with frustrating relationships with people you work with, your partner, and mostly yourself. In this episode, we'll cover: Overcoming the hero complex The difference between a healthy striving for excellence and corrosive perfectionism How we deal with the toxic effects of being frustrated with your body, your achievements and your s...

This week on BARBELL BUSINESS, we discuss our new favorite book on leadership, Extreme Ownership , written by Jocko Willink and Leif Babin. This is a book you and everyone on your team should read. Jock and Leif share hard-hitting, Navy SEAL combat stories that translate into lessons for business and life that work for both leaders and those who make up the team. This is the perfect business book...

This week on BARBELL BUSINESS, we discuss: When you know it's time to step away from your business to work on yourself The ROI of attending live events The difference between an instructor vs being a true coach and leader How to get buy-in from your business partner and/or life partner The difference between meet ups, workshops, retreats, conferences, and masterminds How to choose the right one fo...

This week on BARBELL BUSINESS, we discuss: Why referred members are the most valuable members Why you cannot rely solely on "word of mouth" marketing How to set up a smart direct referral system Offering incentives - should you or shouldn't you? Tangible referral cards that crush during the holidays How you can partner with local businesses for lead generation Visit www.barbellbusiness.com  for mo...

This week on BARBELL BUSINESS, we interview the woman who is constantly protecting us from ourselves, our lawyer Melissa Jaffe. In this episode we discuss: How to find a lawyer that aligns with you (hint: find a holistic lawyer) The 3 big areas that you should focus on as a business owner The 3 biggest and most common contract mistakes business owners make How to protect your business' IP in a rea...

This week on BARBELL BUSINESS, we interview Yanik Silver and discuss: How aligning your business with your passion and purpose will improve your bottom line How to define your vision and start crafting your company’s culture How to develop your tribe How you can evolve your business into one that makes a meaningful difference in your community and your own life Enjoy the show!

This week on BARBELL BUSINESS, we discuss: They journey from follower to leader Qualities of a leader Old school vs today's leadership roles How to develop the leader within you To learn more about the systems we use help our team manage business more smoothly, visit www.barbelllogic.com  and watch the on-demand webinar.

This week on BARBELL BUSINESS, we discuss: How you can determine your next customer experience project with the Kano model How you can plot your members’ basic needs and expectations How to determine your SMART goals for your next project What software you can use to manage your next project How to pull knowledge from every aspect of life into your business Enjoy the show! 

This week on BARBELL BUSINESS, we interview Lewis Howes, former pro football player turned speaker, author and lifestyle entrepreneur. Listen to this podcast to learn: How Lewis built a seven-figure business from nothing in just a few years How he transitioned from what he was good at to pursue his passion How you can “get-in” with industry influencers How you can build a team to help you on your...