EyeCode Media

Process Before Outcome: Why IPL and Photobiomodulation Need a Better Clinical Pathway Christopher Wolfe, OD, FAAO, explores a common implementation mistake in eye care: pursuing an outcome before building the process that can produce it consistently. Using IPL and photobiomodulation as examples, he explains why the goal should be better identification, evaluation, and management of ocular surface...

Christopher Wolfe, OD, FAAO, examines how clinicians should evaluate photobiomodulation for dry age-related macular degeneration (AMD). The key question: should treatment be judged only by visual acuity gains, or also by whether it may affect disease progression in patients whose vision is still good? He reviews evidence related to drusen volume, geographic atrophy (GA), conversion to wet AMD, and...

Did AI Just Give My Continuing Education Lecture? What happens when artificial intelligence stops helping the educator and starts becoming the educator? In this episode, Dr. Chris Wolfe shares an experience from a recent COPE approved continuing education lecture that left him asking a bigger question: Who actually created the education he was receiving? The lecture was delivered by a highly train...

https://www.practiceperformancepartners.com/amd-implementation-workshop/?utm_source=hs_email&utm_medium=email   https://www.eyecodeeducation.com/bundles/the-complete-clinical-amd-management-course-bundle

Aaron sits down with Sarah McCormick of HR for Health to make HR feel less intimidating. They discuss why every practice needs a current handbook, how to handle difficult employee conversations, the importance of clear expectations and documentation, and why addressing problems early can prevent much bigger issues later. To learn more about the common mistakes Sarah and her team sees in optometry...

Age-Related Macular Degeneration: From Detection to Implementation Age-related macular degeneration (AMD) management has changed dramatically. We have better imaging, better monitoring, more treatment options, and a deeper understanding of risk than ever before. But having more technology doesn’t automatically translate into better patient care. In this episode, Dr. Chris Wolfe takes a different a...

Tony Sommer joins Aaron to discuss finding purpose in eye care, advancing myopia management, and building a practice that creates lasting impact for patients and communities. Connect with Tony: LinkedIn (you need to follow him!): https://www.linkedin.com/in/tsommerjr/ Email: tony.sommer@treehouseeyes.com TreeHouse Eyes: www.treehouseeyes.com

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

Brooke Parker joins MDP participants Shelby Newsome and Kristin Morris to discuss how the program helps optometric professionals build leadership skills, make data-driven decisions, and create meaningful change in their practices. For more information on the MDP program: email Brooke Parker: brooke.carrasco@essilorusa.com MDP Website (https://leonardo.essilorluxottica.com/content/public/mdp) Compl...

 summary In this episode, Dr. Christopher Wolfe discusses ocular aesthetics and the science behind Oculus with Dr. Brenda Fonseca from MacU Health. They explore how skincare ingredients work, clinical expectations, and practical ways for eye care professionals to incorporate aesthetic treatments into their practice. ---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% of...

Dave MacKinnon of Promethean One explains why cybersecurity matters for small practices and shares practical ways to protect patient data, reduce vulnerabilities, and prevent costly breaches. Connect with Dave: e: david.mackinnon@promethean.one https://www.promethean.one/

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

"Aaron Werner and Cory Pinegar discuss how optometric practices can combine in-office teams, remote workers, automation, and AI to improve efficiency without sacrificing the patient experience. They explore jobs-to-be-done thinking, simplifying workflows, matching people to the right roles, and using technology to strengthen—not replace—the human element. Click Here (https://www.hireteem.com/aaron...

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

"Aaron Werner and Cory Pinegar discuss how optometric practices can combine in-office teams, remote workers, automation, and AI to improve efficiency without sacrificing the patient experience. They explore jobs-to-be-done thinking, simplifying workflows, matching people to the right roles, and using technology to strengthen—not replace—the human element. Click Here (https://www.hireteem.com/aaron...

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

Dr. Meagan Seufert discusses the Student Optometric Leadership Network (SOLN Optometry), its role in preparing students for private practice, and the value of mentorship, confidence, and saying yes to new opportunities. Connect with SOLN Optometry: https://www.solnoptometry.com/ execdirector@solnoptometry.com Instagram: @solnoptometry Connect with Dr Meagan Seufert: meagan.seufert@pacificu.edu htt...

Aaron Werner and Cory Pinegar discuss how optometric practices can combine in-office teams, remote workers, automation, and AI to improve efficiency without sacrificing the patient experience. They explore jobs-to-be-done thinking, simplifying workflows, matching people to the right roles, and using technology to strengthen—not replace—the human element. Click Here (https://www.hireteem.com/aaron-...

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

https://www.practiceperformancepartners.com/   ---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/... Go to MacuHealth...

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

Aaron Werner and Daniel Palmer continue their discussion on sales, positioning, and patient communication by exploring the idea of “my story” versus “your story.” They unpack how optometrists can better understand what patients truly want, position the practice around those needs, and show up as the trusted guide rather than the hero in the patient’s story.   ---------------------- Go to MacuHealt...

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-m...

Aaron Werner and Daniel Palmer discuss how optometrists can communicate recommendations with more clarity, conviction, and structure. They explore why patients resist “being sold,” how trust is built through better questions, why “no” is often the second-best answer, and how documenting the patient journey can reveal gaps that keep patients from accepting the care they need.