Video Visibility with Alicia

Do you want to build your brand on LinkedIn and want a quick way to do so? To build a personal brand you must be visible. Whether you do in-person networking or market your business online, your audience cannot get to know, like, and trust you without seeing you.     LinkedIn is the best place to build your brand as a Women Executive and Consultant.  LinkedIn events allow you to interview industry...

LinkedIn is encouraging its users to leverage video on the platform.   These are the videos that have worked for me and my clients. Creating these types of videos you increase your visibility and have the chance to be featured by the LinkedIn News team in the video spotlight section. I was fetured twice within 72 hours.   Which videos will you leverage on LinkedIn?   Ready to grow your brand on Li...

It's time to pause the podcast. Don't fret, all of Alicia's content will now be hosted on her Youtube channel and on her Video Visibility with Alicia Live Marketing Show on LinkedIn. Connect with Alicia on LinkedIn at https://www.linkedin.com/in/aliciahendersonbiz Subscribe to her YouTube Channel: Video Visibility with Alicia Youtube Channel New content will be posted weekly. //Work with Alicia: ...

Did you make a vow that you would book more speaking engagements this year but you're not sure how to put yourself out there to get them? Especially since the pandemic has thrown us all online.   Well, your videos can help you get more speaking engagements so that you can increase your brand, get more clients and gain more visibility.   Your videos do a lot more for you than just regular weekly co...

Did you know that video on your website is often the final deciding factor for prospects when going through the buying process? Yes, video can shorten up your audience's client journey.   Why Every Website Needs Video | Episode 12   Believe it or not, when you add video to your website, you help shorten down the prospect to buyer journey for your business.  How does this happen? It happens by uplo...

Have you gone live video or published a video and noticed your views were done?  No one showed up for your live video. No one has watched your video posted on Youtube.    It seems like your efforts to get your audience to watch your videos have stalled.  If you have that it's okay. With just a few tweaks you can get more viewers on your videos.   How to get Viewers for your videos | Episode 11   I...

Have you ever got on a discovery or sales call with someone with you and the conversation was going well but then took a turn downhill because they didn't know what you do and who you do it for?   Well, you're not alone. This happens to MANY service providers.   Episode 10| How to Attract the Right Audience with Video   To avoid that dreadful feeling that you've wasted your time on a call with som...

Are you an active LinkedIn user and you want to start showing up on the platform by leveraging video? You know video denominates on any platform.   LinkedIn Video may be new to some users but video has been around for a while on LinkedIn. LinkedIn video is an underused tool that most people in your industry aren't using. This is a shame because you can grow your brand and business quickly while us...

TikTok, Reels, Live Video have all become the norms of what we've seen lately on social media for marketing businesses.   With video dominating and holding the viewer's attention it's safe to say that video remains dominant in 2022.  However, we may see new things in store for video.   Episode 8 | My Video Predictions for 2022   In the last 3 to 5 years video has changed the way society spends its...

So you've decided this will be the year that you start leveraging video so that you can get more clients.  You want to make sure you're creating memorable content that positions you as the expert and go-to service provider.   Before you get started and hit record there are a few things that you need to know before you start.    What You Need for Your Videos in 2022   Over the last two years, video...

The holiday season is the perfect time to add more profit to your bottom line.     You may have a Black Friday, Cyber Monday, or several holiday promotions throughout the holiday season and you want to make sure you get as many eyes on your offers as possible.   But how can you increase your sales and get more visibility during the holiday season?   The videos are to give your offer the visibility...

Do you want to be remembered for what you do? Do you want for people to refer business to you because they know your story and who you help?   Well, this happens when you brand yourself with video.   Standing out from your peers in your industry can be done by standing out by doing how others aren't.   In this week's episode, we chat about how to identify your brand voice, what sharing stories can...

Have you found that video can be overwhelming and you're not sure what form of videos you should be recording?   There's TikTok's, IG Reels, Facebook Live, ANy type of Live Video, Instagram Tv's…. The list goes on.   With a long list of different types of videos to record, it can be confusing and you're tired of not having clarity on what type of videos to record.   In this episode, we chat about...

In a world where building your brand means showing your face, it's not always easy to show up on camera.   You may have days where you don't feel confident. You don't know what to say, question if anyone wants to hear what you have to say and you're worried about how you'll look on camera.   I know it can be scary for you to show up on camera when you lack confidence but not to worry you know I've...

If you noticed over the last year video has taken over the business marketing streets. On social media and email, you can't not notice what people are doing.   Video marketing isn't new. In fact, it's the fastest way to increase your visibility so that you can get known for what you do.   Have you wondered how to get started leveraging video marketing for your business? In this episode, I'm sharin...

Welcome to the Video Visibility with Alicia Podcast.   Hey y'all, yes the name of my podcast has changed.   The Empirenista Business Success Podcast name has been changed.   In this episode, I share why I changed the name, where I am going in my business, and who I am now serving.   I hope that you're excited about this new direction and that you stick around as a listener.   Here's to increasing...

Did you hear that Instagram is no longer a photo-sharing app? It's been a huge buzz lately.   Users believe you can no longer share photos and that you can only post video on Instagram.   I'm here to tell you that's absolutely not true.   In this episode I break it all down for you and give you a few tips on what you can do to incorporate video into your social media strategy. Thanks for listening...

Live Video Insights are a great tool to use to get to know your audience. Majority of the platforms have Livestream insights that give you all the information you need to know about your audience.   Facebook, Instagram, and Linkedin all allow you to go live to chat with your audience.  Why not get to know them through insights.   Social media examiner has a lot of articles in regards to Live Video...

Ever worry about running out of content for your live videos? You've come up with some ideas but you're dreading your next live video because you think you've talked about it all.  Well, there are 3 ways that you can come up with more content ideas for your live videos and they don't require a ton of work.   Live Video | How to Come Up with Content Ideas for Your Live Videos   The goal of creating...

Over the last 12 years, I have learned so many things in my business. I condensed a few of these lessons into less than 10 and we're chatting about this in this episode of the Empirenista Business Success Podcast. What was your biggest takeaway from this episode I've learned since 2009? Share with me in the comments below or by sending me a DM on Instagram. Let me know what you think of this episo...

We all love having ideal clients that sing our praises and refer business to us but what happens when there's an issue with a client and it results with them being unhappy.  Brand Reputation | How to Handle Unhappy Client Situations It's easy to talk about all of the good things that happen when we work with clients.  Clients that are satisfied with our services  refer others to us, and provide gr...

Do you know that you could be the reason why your business isn't as far as you'd like it to be?   I know, you don't want to hear this but it's time for a truth moment and keep it real with yourself about your business operations.   Let me ask you a few questions: Are you working 80 hours a week in your business but not seeing the results you want? Are you holding down progress on projects and dead...

A picture can say a lot without words. That's what your brand's photos do for you. Photoshoots are fun but they do more than just show your face. With your branded photos you're telling a story and sharing your brands messaging. Photoshoots enhance your brand's image. A photoshoot is more than pretty pictures and posing.  In this episode I share how to incorporate your personality and style in you...