Video Visibility with Alicia

Do you pick a word or theme for your year? Having a theme or word of the year can help you reach your goals and what you have made commitments to. In this episode, I share how you can pick your theme or word for 2021.  I also share what words I picked and why. Tune in and after listening don't forget to share with me if you picked a word or theme for the year. Let me know what you think of this ep...

Camera confidence is one of the biggest obstacles that many women say keeps them from showing up on live video and on camera.   There are several fears that contribute to having camera fears: Imposter Syndrome Fear of tech Fear of other people's opinions Fear of messing up    These fears listed can be worked on so that they don't become a hindrance to accomplishing your goals of showing up on came...

As we know, live video isn't going anywhere. When you use live video within your business you have more chances to reach a broader audience.     Using Live video as a high-end lead magnet for your business will increase your launches and grow your audience.   In this episode, I share how to incorporate live video into your high-ticket sales strategy.   Highlights:   3 strategic times to use Live V...

I get asked often by clients and followers what tools I use for my live videos.  So for this episode, I've compiled all the tools that I use to help me show up confidently and prepared for my live videos.   As with everything, there are tools and equipment that you can use for your live videos that will have you showing up prepared and ready to attract high-ticket clients.   You can get all of the...

What's the difference between the recorded video and live video? How do you know which one will be the best one for you to use?   In this episode, I explore the pros and cons of recorded video and live video.   You'll hear why each one is unique.   Both options build your audience, position you as the go-to person for what you do.   Neither option is for someone who will procrastinate or make excu...

Live Video has been the most popular and fastest way to grow your visibility on social media.  It all started with Periscope and over the years Facebook has been the leading platform to go live on.   However, other platforms such as Linkedin and Instagram have added live video to their platforms.   In this episode I'll discuss how you can use live video to get more visibility.   Live video is one...

Video is the hottest thing right now on all of the social media platforms. In today's episode we're going to chat about  how you can use video to build your authority as a business Owner.   Video is one of the fastest ways to grow your audience. Video can be used in many ways.  You can use video to educate your audience, build a relationship and spread your message.     There are several ways to u...

Are you ready to grow your authority and market your business with blogging?  Blogging is a great start to get seen and get visible.     Contrary to what's being taught today, blogging isn't dead.   In this episode, I will discuss how you get started with blogging and how to use it as a marketing tool to market your business and build your audience and authority.   Do you currently have a blog for...

Have you ever thought about starting a podcast to incorporate into your marketing strategy?  Or have you wanted to be featured on podcasts to get more visibility and utilize someone else's platform to grow your audience? Podcasting is one of the hottest ways to grow your audience and authority and this episode I'm going to talk about how and why you should incorporate podcasting into your business...

It's hard to not focus on a million and one things right now during this season. All the things are going on right now.  There's COVID, social injustice, distance learning, and our businesses. I deemed September as the month of FOCUS.  IF you have a plan in place it's easier for me to move my business forward and staying on task to meet my goals and book my business out.  So I decided that for me...

Facebook is a great platform to network, build relationships, and book clients. Networking is important because it allows you to get to know people who you can support and who can support you in business. Networking is beneficial for both you and the other person because there is an ultimate goal that you both are working towards.  Since Facebook is a social networking platform it's easy to want t...

Episode Sponsored by: Get Seen, Get Known Visibility Audit.  To invest in the get seen get known audit head on over to  URL: http://www.aliciahenderson.biz/visibility-audit/ & don't delay.  Get seen and known as the go-to for your services.  Social media is to get social and visible.  It's a great way for you to build your authority and credibility. Builds know, like, and trust which = investment....

In this episode, I address the lack of diversity in business.  This episode has been a long time coming and needed to be addressed especially with the current climate that we are in.   There's a lack of diversity in business overall.  As a Black woman, for me, it feels that there is never a seat at the table for us.  We are often overlooked and left out of things.  It feels as we are shouting to b...

There's some bad advice going around the online space that small businesses and entrepreneurs shouldn't be selling at this time.  That we should be quiet and not offer our services, courses and programs because people are struggling and that they don't have any money. This narrative is completely false.  People buy what they need, they see value in and at the moment what entertains them. In times...

Pivot.. pivot.. pivot.. Is now the right time to pivot in your business and should you be doing so?  Every guru right now is telling you how you need to pivot in your business.  This isn't bad advice, and for some businesses it is a good idea but for your business it may not be the right thing to do. In this episode we chat about the hot topic word "pivoting" during this Rona mess and if and when...

When you stared your business the first thing you wanted to do was tell everyone on social media.  You tell your friends and family to "Like Our Page" or to "Follow us". You shout from the rooftops about your business on social media because you're so excited. You get leads, you get clients and then all of the sudden Facebook and Instagram start acting weird.  You can't refresh your page, your pos...

Over the last 14 days, it hasn't been business as usual for many of us who work at home with kids.  Some of us haven't worked at home with kids for a while because they've been going for day. Now we've had this unexpected interruption.    My kids have been out of school for a week and if you're like me and you have never home schooled or home educated you find yourself in the midst of juggling all...

2020 is here and I'm excited to see the growth I'll have this year.  Before I plan, launch or create new programs, I like to do an audit review of the previous year so that I make sure I don't repeat the same mistakes or have the same problems I had the year before. In 2019 I had life-changing events that took place and because of the events I had to reevaluate my business, what I wanted from it a...

Ever wonder how your competitors or peers get seen and known as the go-to in your industry?  When someone is looking for what you do and they're getting tagged in all of the posts instead of you and you're wondering how to gain that credibility. Building your authority online doesn't require a 10 step program. In fact, with the right strategy, you can do this consistently be seen as the leader and...

Over the years the one thing that has remained constant in my business and in the businesses of my clients is our level of visibility.  When I first started my medical billing company business in 2009, I didn't know the first thing about marketing. I did know that I needed to be in front of my target audience daily. I googled "how to market your business" every day for 3 months.  I found some good...

Summer vacation is here and your house is full of kids, noise and you have work to do for clients. Contrary to popular belief, during the Summer you can keep the kids entertained, be as productive as possible and hit your goals. In this episode, I share some quick tips to structure your day to do just that. Take a listen to how you can survive the Summer months while your kids are at home. Don't f...

Did you know that the grind, the hustle, the marketing, the sales, all the things in your business can lead to burnout really quickly? Getting burned out is the last thing you want to happen. Take a listen and find out the steps you can take to avoid burnout. Visit http://www.aliciahenderson.biz/podcast/ for the complete show notes of every podcast episode.   Topics Discussed in this Episode : Exp...

Happy 2019 Empirenistas! Are you ready to plan for a successful year? I am super excited for all that we have in store this year and I can't wait to tell you all about it! It's definitely going to be an amazing year for all of us Visit http://www.aliciahenderson.biz/podcast/ for the complete show notes of every podcast episode.   Topics Discussed in this Episode : Speaking things into existence an...

Have you ever wondered what it's like to be a military spouse? Well, let me give you a glimpse of it as I share what it's like to be part of the military community and my experience at the Military Influencers Conference 2018. Visit http://www.aliciahenderson.biz/podcast/ for the complete show notes of every podcast episode.   Topics Discussed in this Episode : My experience at the Military Influe...

How do you feel about back-to-school time? I don't know about you, but I love it! However, it can also be stressful. If you're a mompreneur like me, the back-to-school grind can indeed take a toll on your business. Find out how can you conquer back-to-school time for both your family and your business. Visit http://www.aliciahenderson.biz/podcast/ for the complete show notes of every podcast episo...