The WedPro Podcast

Most wedding suppliers feel like they are working nonstop yet have no clue if their business is actually making any money. This episode tackles the real problem behind that. In this episode, we look at what happens when your business runs you. The answer is learning how to shift from constant hustle to a business that is profitable, clear, and easier to run. Katie shares the key lessons from her n...

In this episode we’re digging into the one thing that could bring you more steady bookings than Instagram ever will: your email list. The simple answer is that your inbox is an asset you’re not using enough. Katie and Roxy break down how to keep email simple, what to send, and why this matters for your bookings. They share how one florist now fills workshops and sells flowers on repeat from one se...

Wedding business owners, this one is for you. After speaking to a lot of suppliers over the last few weeks, I kept hearing the same three struggles come up again and again. If you’ve been feeling stuck with your marketing, attracting the wrong couples, or unsure how to get steady wedding enquiries, you are not alone. This episode breaks down the real issues holding wedding suppliers back right now...

In this episode, we’re lifting the lid on the strategy that’s helped our WedPro CEO clients make tens of thousands of pounds - without chasing followers, trends, or algorithms. We’re talking about the real secret to consistent bookings: referrals and reputation. The kind of strategy that gets you on your dream venue’s recommended supplier list and keeps your inbox full from people who already trus...

What is the #1 problem this episode solves? Feeling like your business only works if you do everything? You’re not alone — and it’s exactly what we’re tackling in this episode. In this episode, Roxy sits down with Tim Sentance, co-founder of Boujee Music and speaker at WedCon 2025, to talk about how he built a business performing at over 150 weddings a year - without burning out or doing it all hi...

Title: It’s Not Your Prices - It’s How You’re Selling Them In this episode, we’re tackling one of the biggest questions in the wedding industry: “Why am I not booking, even though my work’s amazing?” The simple answer? It’s not your prices — it’s how you’re communicating value. Katie and Roxy dig into how to bridge the gap between what you charge and what couples feel they’re getting, so you can c...

n this episode, Katie and Roxy share the real, behind-the-scenes story of how they made their first £100k — the lessons, the wobblies, and what they’d do differently if they were starting again. They’ll take you through four simple steps that changed everything: getting discovered, building a loyal audience, building confidence, and mastering one thing at a time. If you’re trying to grow your wedd...

In this episode, we’re tackling the big question: How do you build a wedding business that doesn’t fall apart the moment you take a day off? The simple answer — you need the right systems, mindset, and structure to stop being the “doer” and start being the CEO. Katie and Roxy get real about what’s keeping so many wedding suppliers stuck in the hamster wheel — constant emails, never-ending edits, n...

In part two of our copywriting mini-series, Katie and Roxy are pulling back the curtain on the 5-P Copy Framework – the structure that turns dull, practical copy into words that connect. Last week was about the science (remember the bleach brand and the credit card company?). This week is about the framework itself: what it is, why it matters, and how it could transform the way couples respond to...

In this episode, we’re tackling the big question: why isn’t your marketing copy converting into bookings? The simple answer is that most wedding pros write for the head, not the heart. Couples don’t book because of the number of hours, images, or bouquets – they book because of how you make them feel. Katie and Roxy share insights from groundbreaking research on emotional motivators (the feelings...

In this episode, we’re tackling the big question: how do you stop ghosting and turn more enquiries into bookings? The simple answer is you need to track your funnel and give couples the speed, clarity, and trust signals they’re looking for. Katie and Roxy are following the data and sharing a data that books framework , from diagnosing where couples drop out, to fixing that first touch and impressi...

September is here – and that “back to school” feeling isn’t just for the kids. For wedding suppliers, it’s the perfect time to reset, refocus, and set yourself up for the busiest booking months of the year. In this episode, Katie and Roxy dive into why Q4 is your secret weapon for growth. From Christmas and New Year proposals sparking the January contract boom, to Valentine’s engagements fuelling...

The fake wedding trend is taking over social feeds and it’s not just happening in India anymore. From luxury venues in Dubai to campuses in the US, these full-scale wedding events have everything… except the actual marriage. In this episode, join Katie and Roxy as they unpack exactly what a fake wedding is, where the trend is headed, and their thoughts on whether it’s an opportunity or a threat to...

In this episode, we’re tackling the big question: is blogging still worth it for wedding suppliers in 2025? The simple answer: yes - if you do it strategically. You need to focus on building EEAT (Experience, Expertise, Authoritativeness, Trustworthiness), showing your real behind‑the‑scenes know‑how, and writing content that AI search engines can trust. Katie and Roxy share actionable tips on cho...

In this episode, we’re cutting through the fluff and talking about something too many wedding pros avoid planning for - profit. If you're booking weddings but not seeing the income you expected, this episode is your wake-up call. Katie and Roxy break down exactly how to roadmap your way to a profitable wedding business using smart pricing, intentional forecasting, and dive into the Profit Firs...

Unlock the secrets to sustainable wedding‑business growth in this week’s episode of The WedPro Podcast. Roxy sits down with corporate‑turned‑wedding strategist Terry Lewis to share the exact frameworks that helped him go from City finance to multi‑award‑winning entrepreneur—and how you can apply the same methods to land more bookings without burning out on social media. In this episode, you’ll dis...

Welcome back to the WedPro Podcast! In today’s inspiring episode, Roxy sits down with luxury wedding planner and international speaker Michelle Jacobs , founder of Elegante by Michelle J , and one of our keynote speakers for Wedcon 2025 . From starting her business in her 50s to becoming one of the most respected names in destination weddings, Michelle shares her journey, lessons learned, and powe...

📌 Early Bird Tickets for WedCon 2025 : https://wedcon.co.uk ( 📌 Full Transcript & Blog : https://www.theweddingbusinesshub.com/blogs 📌 Email Us : info@theweddingbusinesshub.com In this week’s episode of The WedPro Podcast, Katie and Roxy dive into the essential strategies for winning over Gen Z couples using authentic short-form video. Gen Z is on track to wield an astonishing $74 trillion...

Secure Your Spot for WEDCON 2025! Welcome back to the WedPro Podcast – your backstage pass to building the thriving, burnout-free wedding business you absolutely deserve. This week, Katie and Roxy are cracking the code on one of the most overlooked (but vital!) areas of growing a sustainable wedding business: keeping your past clients raving and referring you for years to come. Because let’s face...

Ever wondered what happens behind the velvet rope? Join Katie and Roxy as they reflect on their red-carpet chats with Sam Thompson, soak up Brandon’s mission to revolutionise accessibility for the visually impaired, and celebrate every purpose-driven winner. In this episode you’ll discover: How a crystal-clear “why” can elevate your authority and attract dream couples Real-world stories that spark...

Feeling like 2025 is flying by? In this solo episode, Roxy takes the mic to guide you through a much-needed mid-year reset for your wedding business. Whether you're fully booked and frazzled or facing an unexpected quiet spell, this episode is your no-fluff, soul-soothing permission slip to pause, reflect, and reset. No spreadsheets. No plane ticket to Bali. Just practical questions, mindset shift...

Struggling to get your marketing to  actually  work? Overwhelmed by all the AI hype and wondering what really moves the needle? In this firecracker episode, Roxy is joined by Wedcon 2025 speaker Joel Stone — international speaker, seven-figure agency owner, and straight-talking host of the  Stay Hungry  podcast. Joel's here to cut through the noise and share how to simplify your marketing, use...

In this powerful and heartfelt episode, Katie and Roxy explore what it truly means to think and act like the CEO of your wedding business. From stepping out of people-pleasing habits to establishing unshakable boundaries, this conversation dives deep into mindset shifts, leadership practices, and daily CEO habits that will help wedding pros build a profitable, sustainable, and fulfilling business....

In this must-listen episode of the Wed Pro Podcast, Katie and Roxy dive deep into a game-changing strategy that too many wedding pros overlook: email marketing. If you’re tired of relying solely on social media for leads, getting ghosted after inquiries, or simply want to create systems that work for you—even when you’re not at your desk—this episode is your roadmap. The duo shares personal storie...

If your wedding business relies on being found through Google or Instagram, this episode is a must-listen. AI is changing how couples search for suppliers — and if you don’t adapt, you could be slipping off the radar without realising it. Katie and Roxy break down what this new AI search shift means (in plain English), why it matters for wedding professionals in 2025, and what to do to make sure y...