Successful Hairstylists: Your Guide to Getting More Salon Clients

Hey Successful Hairstylists! It's time for our monthly Behind the Chair Growth Call! You know I'll always keep it real with you all so I'm diving into the "Recession," Holiday Planning (YES IN JULY) and the CEO Level Strategy for you to succeed in a new month in your business! My goal is always to have you look back and see that you're NOT in the same place as you were last month. I'm Ren Lopa, th...

Hey Successful Hair Stylists! I answered your BIGGEST Instagram questions this week!!  Including....  - How to handle difficult conversations over DM - Get more Instagram Story views -  What I would do if I was a new stylist in a competitive salon - How much I made so far with the Instagram Play Bonus And More! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing...

Successful Hairstylists!! Do you need content ideas?? Check this out! These 3 posts you can come back to time and time again. Remember: Instagram is a love letter to our dream clients, it’s not about US! So take the pressure off of yourself and continue to show up even when it’s not perfect, even when you stumble on your words, even in sweatpants and a scrunchie (see what I did there??). I love yo...

Owning a business isn’t for everyone and there is absolutely no shame in working in a chain salon or commission salon that does the marketing for you! You’re still an amazing, worthy stylist and we love you if that’s your choice and you’re just not into all this stuff. AND also. If you have chosen to be a hair stylist entrepreneur and have your own salon suite or have chosen booth rental… marketin...

Hey Successful Hairstylists!! Ever wonder WHY you charge what you do? Or if there's a better way? I get so many DMs from Independent Stylists wondering if they're prices are high enough, if they should switch to a different pricing model (session, hourly, a la carte) and so many other q's. So I put together this training based on a fundamental pricing model by Austin Netzley that I customized for...

Hey Successful Hairstylists!! Reading is the absolute best and most affordable way to upgrade your intimate circle and access resources that typically are out of reach!! Here are my top 5 recommendations! Listen to this episode to hear why they’re so special to me! 1: CUES: Master the Secret Language of Charismatic Communication 2: The Gap and the Gain: The High Achievers Guide to Happiness, Confi...

Hey Successful Hairstylists! Feeling tired of trying to keep up with the latest trends and changes on Instagram? I've tested everything FOR you so you can just start using what works! This mini training is for you if… - you’re not seeing results for the time you’re putting in! - beyond posting on Instagram, you’re not sure what else you can be doing - you’re bored with everyone sounding the same o...

12 DAILY PRACTICES TO FEEL MORE SUCCESSFUL 💖 I hear a lot - Ren how in the world are you able to get everything done?! And today I’m spilling my daily practice that helps me. Successful entrepreneurs have always raved about the power of a good, consistent morning/daily routine - and there’s so much science to back it up. In this training I share my THREES method that I use for my daily life and i...

Hey Successful Hairstylists! It's time for our monthly Behind the Chair Growth Call! I'm also sharing a lot about bravery behind the chair (And how it relates to marketing) and some stories of the haters that have showed up in the past few months, how I handled it and how you can too! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists a...

Hey successful hairstylists!! Today's training is all about Boundaries! And how we can deliver our boundaries and policies in a way that calls your clients IN as co-creators of the experience (vs pushing them away)! Boundaries in our business protect our passion, environment and livelihood!! But sometimes it can feel confusing and scary when it comes time to enforce things. These 4 steps will supp...

Hey Successful Hairstylists! Today I have a special guest for you, and that is Nicki Wildflower! And we're talking about a topic that is at the heart of pricing, scheduling and building a profitable business behind the chair - our TIMING! The trend of the 5 hour appointment, hourly pricing and session pricing has gained popularity over the years but Nicki is here to talk about how becoming more ef...

Hey Successful Hairstylists!! In this episode I share how to use the hottest IG/ YouTube/ TikTok Trends to make more $$ and establish authority in the industry!!! I'm ready for professional stylists and professional estheticians to be seen as the go-to for the latest trends and most accurate information. I even share the 5 biggest hair trends I’ve been watching for you to get started with 😍😍! Le...

Hey Successful Hairstylists!! Want to grow a highly engaged and loyal color clientele?? Sounds like a dream right! Redken Artist, Salon Owner and just all around beautiful human Denise Welsh ( @denisesuzanne_ ) joins us today to share her biggest tips for colorists in 2022! In this training we talk about... - The biggest mistakes colorists are making in 2022 - How to create a luxury experience for...

Hey Successful Hairstylists!! Tired of hearing "no"? Truthfully the reason your clients say NO can vary - but often it's because they're confused, unclear or just not sure about what you're offering. By re-framing your offers you will be able to hear YES more and, most importantly, get your clients to have the services and at home haircare they really need to get their dream hair. I'm Ren Lopa, th...

Hey Successful Hairstylists!! It's time for a business check-in! This 30 minutes is the perfect opportunity to objectively show up as the CEO of your business and see how your business is doing. In this training I share Inspiration, the MOST important numbers to be tracking (they're not what you think) AND I answer some really great questions from our group members. Make sure to come our calls LIV...

Hey Successful Hairstylists!! Take your power back & end self sabotage with sales behind the chair!!! In this training I not only share 3 phrases to STOP USING ASAP but I also share a deep dive into strengthening your relationship and confidence with making offers to your clients. Because pampering your clients bring them JOY and increases loyalty! I'm Ren Lopa, the CEO and Founder of Wolf and...

Hey Successful Hairstylists!! I know focus and consistency is NOT a sexy exciting topic to take time to listen to... however, it's truly THE magic bullet when it comes to hitting your goals and scaling your business. Today's training is for you if... - You spend HOURS avoiding, thinking about or procrastinating on a task that will take you 5-30mins to complete - If you KNOW the things you need to...

Hairstylists!! Are you treading water with your clientele 🥲 You’re so not alone!! Often clients will just ghost and not even let us know why they left or what we could have done better! In this live training I share 3 practical steps you can implement to retain your new luxury clients and finally get fully booked! If you want the insider tricks and methods my students are using to book clients co...

The beauty industry has undergone a REVOLUTION of sorts in the past 5 years and if I'm being honest, there is still some work that needs to be done. In this episode I share how hairstylists can show up each and every day and pave the way to a better future for all of us. We talk about... - The stereotypes of the industry as a whole (I share why my military dad was concerned when I told him I wante...

Hey Successful Hairstylists!! Monthly check-ins lead to growth and inspire motivation and discipline! In the Successful Hairstylists Facebook Group - that's exactly what we're doing in 2022! Come and join the conversation, here! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If...

Don’t forget doors are closing in ONE week for the LUXURY CLIENT METHOD! If you’re ready to double your sales in 30 days like my student Brittany OR give yourself a 19k raise working part time like my student Bonnie - this is for you!!! DM me the word METHOD over on Instagram for details!! @renlopaofficial Forget the “vague” advice you get from the gurus! I’m sharing 3 practical things Hairstylist...

Ever thought of starting a side hustle or wondering how you can use YOUR beauty knowledge and experience to create an additional income stream?? This episode was out TOP episode from 2021 and the good news is that my Side Hustles for Hairstylists kit is available! Hairstylists who have used this kit had their side hustle up and running in just 3 days 😍🥳 Grab it, here: https://wolfandrabbit.samca...

If you’re trying to grow your biz on IG in 2022 then this is for you!! I’m sharing the 3 big business trends that will help you get more local visibility! If you stay to the end I also share some predictions for fashion and makeup! 🎉🎉 If you're looking to double your biz by the summer - DM the word METHOD to my Instagram account and I'll share the details of a group I'm putting together, we star...

Hey Successful Hairstylists!! Monthly check-ins lead to growth and inspire motivation and discipline! In the Successful Hairstylists Facebook Group - that's exactly what we're doing in 2022! Come and join the conversation, here ! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. Download my...

I’ve been there - the writers block with the white box! Knowing I have something to say but just totally not getting how to do it the “right” way. How to start. And so, I don’t post anything. Friend - if you’ve felt like this, it’s okay!! The 3 tips I share today are guaranteed to get you into action mode and hitting publish! (and 2 of them are about NOT writing the caption at all - hey oh!) I als...