MicroConf On Air

http://microconfremote.com Chapter 2: The Road to $10K MRR From launch, there are a ton of baby steps that are celebrated. Your first paying customer. Your first $100 MRR. $1,000K MRR. Maybe the first time that you can pay yourself! It is full of milestones that propel you forward. But depending on your pricing, it can be a different world entirely between earning your first $1,000 MRR on a $10 mo...

http://microconfremote.com Startup Founders In Cars Getting Coffee: Founder Origin Stories Dr. Sherry Walling has spent nearly 300 episodes on her podcast, ZenFounder, talking about the in’s and out’s of the founder psychology. That, along with a doctorate in clinical psychology and years of working with entrepreneurs, has helped her put together a couple of avatars for the variety of founders you...

As we continue to evolve the MicroConf On Air Podcast, we have decided to move into a more open call for questions from the audience rather than a straightforward interview format.   Host Rob Walling is joined today by Matt Wensing, the founder of Summit ( http://usesummit.com ) and RiskPulse, which was recently sold.  In this episodes, we cover the following questions:   - When is Matt are you go...

http://microconfremote.com It takes a ton of methodical, strategic steps to get any product off the ground. For some, they fear launching before the product is perfect; others may launch way to early, before establishing any degree of product market fit. But in the grand scheme of things, unless your launch has been prefaced with fanfare or critical note, you may decide to launch by simply flippin...

The State of Independent SaaS Survey results point to a correlation between more co-founders + faster growth. https://microconfonair.com Shar Darafsheh is one of the 5 co-founders of Servicebot.io, a fast growing UI toolkit built on top of Stripe Billing. In this episode, we're going to explore the validity of the first State of Independent Report (stateofindependentsaas.com) that points to a dire...

Knowing of which metrics to track, and which to ignore, is an essential part of growing your SaaS business. The ability to filter out good, actionable, data from the ever-present noise that just distracts you is what separates many successful businesses from the ones that never get off the ground. By creating a system of how you can collect, review, and take action on the data in your business you...

A Solo Rob Adventure!  During this episode, we are answering listener questions live from our MicroConf Connect members.  Rob answers questions about:  - Early Stage Validation - Competitive Markets - Youth Entrepreneurship - Key Insights Around the TinySeed Portfolio  - Retirement Planning MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️   https://twitter.com/MicroConf E-mail ➡️ suppor...

Learn how to offer your customers amazing support over email and Twitter, create a fanatical user base, and how to avoid the quagmire of 1-star reviews. Check out Sarah’s MicroConf speakers page for more talks → https://microconf.com/speakers/sarah-... https://microconf.com MicroConf 2012 #microconf #microconf2012 MicroConf Connect → http://microconfconnect.com Twitter → https://twitter.com/MicroC...

http://microconfonair.com In a recent blog post (https://allisonseboldt.com/september-2020/), Allison Seboldt, Founder of Fantasy Congress, pondered whether right now was the time to put a pause on her plans for the expansion of the product. During this conversation, Rob and Allison will chat about some of the elements that go into what that decision means, what steps to take to let things run on...

Everyone wants the formula, the recipe, the framework that says how to make the magic happen. Well here you have it. With The Dinner Party Strategy you can now confidently create an email onboarding strategy for your trial customers. In less time than it takes a hipster bartender to make your locally sourced craft cocktail, you'll get the simple 6-part framework that builds connection, adds value,...

http://microconfonair.com At MicroConf, we have been fortunate to have the support of some incredible sponsors to help us invite guests to our events on a scholarship program. This week, we're going check in on one of those scholarship recipients, Veni Kunche, founder of DiversifyTech.co We ask Veni about her experience at MicroConf, how she decided to build and launch DiversifyTech, and how she h...

Steli Efti (Close) talks at MicroConf 2015 on how to build your own SaaS sales machine if you don't have piles of money from venture capitalists lying around. In this video, you're going to learn the core principles of selling, how to write emails that get opened, why 90% of success is in the follow-up, and more. Check out Steli’s MicroConf speakers page for more talks ➡️ https://microconf.com/spe...

http://microconfonair.com Bootstrapping SaaS can be a bit... lonely. Lots of folks are working from home, might only have a couple of colleagues that they can bounce ideas off of. We're excited to chat with Irma Mesa, the founder of Cafecito (https://meetcafecito.com), as she is actively building a SaaS company that combats that sense of isolation. The 2021 State of Independent SaaS Survey is now...

Think you can't aggressively acquire customers using outbound sales for SaaS? Think it's too expensive, too inefficient, too distracting? Think again. You can do it. Jordan Gal show you how he and his team does it for CartHook. From list building, to qualification research, to cold email automation, to scheduling demos. Everything from faceless prospect to free trial to paying customer. It's all o...

https://microconfonair.com Hiring your first team member is a huge milestone in creating a team that can advance the mission and values that are core to your SaaS Business.   In this episode, with Natalie Luneva, the SaaS Boss, we're going to talk about when you should make those hires, how to decide which position you should hire first, and the characteristics of a high performing remote team.  N...

Rob Walling tells the story of launching Drip to $7k in MRR and then struggling to find product/market fit. He walks through the steps he took to get there, and his thought process along the way, including a revenue chart of the substantial growth Drip experienced after product/market fit. Check out Rob’s MicroConf speakers page for more talks → https://microconf.com/speakers/rob-wa... Rob's homep...

http://microconfonair.com We had some issues with the original recording of this episode, so we've gone ahead and added a new version - hopefully this one works for everyone!  Sorry for the inconvenience!  As you are seeking out product market fit, it is important to consider the path you forge into that market. Will you be competing for every customer against a crowded or competitive market becau...

http://microconfonair.com Every couple of weeks, we like to feature a founder from the MicroConf Connect community that is brave enough to jump on a call with Rob to talk about what it is they're doing. This week, we're excited to welcome Brendan McAdams, founder of Expertscape. Brendan McAdams is the co-founder of Expertscape.com, a healthcare search resource that identifies and objectively ranks...

Ben has a theory: Developers who create digital products or SaaS apps tend to screw up in predictable ways. They are particularly likely to under-invest in marketing and sales, and will tend to over-automate. Worst of all, they almost always charge too little. After years of making these mistakes himself, Ben will share some hard-won tips for avoiding them. (Sorry in advance, but the answer is rar...

Keith is the founder of SegMetrics , helping founders understand their true lead value using a data backed approach. On Air, Keith and Rob discuss why your KPI's might be setting up blinders as your create a marketing strategy for your businesses, how outliers can create a new train of thought in your marketing plan, and how to identifying strategies that can truly move the needle in testing conve...

MicroConf Growth 2019 Chris Savage, Wistia Most founders dream of building a product that eventually becomes a household name and sells for a billion dollars, but chasing that goal comes with some downsides. We chose a different path. https://microconf.com Join the conversation: microconfconnect.com Twitter: @MicroConf E-mail: support@microconf.com MicroConf 2020 Headline Partners Stripe Twitter:...

microconfonair.com This week, we've invited Sumit Kumar (@TweetsOfSumit), Founder of Geoman.io - a B2C product that allows users to draw and edit geodata with our intuitive and powerful leaflet plugins and Tresor.one, an automated portfolio management tool. This poses the question - what does it take to build and support two businesses as an indie funded SaaS founder? And what can you expect from...

MicroConf Starter 2019 After a year of full-time work, Ben has some new scars, some fresh knowledge, and a deep appreciation for the highs and lows of starting a business. Check out more MicroConf Talks from Ben ➡️ microconf.com/speakers/ben-orenstein Tuple ➡️https://tuple.app/ MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ support@microconf.com...

http://microconfonair.com Jessica Baldwin and Joshua Toenyes, the Co-Founders of Cardsetter, were seeking funding options in early 2020. Then the pandemic hit and their funding options seemed to run dry. As a result, the spent the last 5 months doubling down on growth, more than 5x-ing their customer base. MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-...

MicroConf Starter 2019 Abi is the founder of Pull Reminders. Pull Reminders helps teams knock out code reviews faster on GitHub and is used by over 1,000+ companies like Pivotal, Buffer, and Instacart. Come hear the story of how I went from losing my job to bootstrapping my business to profitability over the course of several months. Pull Reminders ➡️https://pullreminders.com MicroConf Connect ➡️h...