Massive Agent Podcast

Send me a message How many Realtors can say that they sold $22 million of real estate in their very first year? I mean, *honestly* say. Not many! But our guest this week can. He can also say that he's sold over $2 BILLION in his 9 year career. So because he can say these things, we're having him on the Massive Agent Podcast to find out how the hell he did it! Dan Lesniak is that agent. Y...

Send me a message Many real estate agents have tried their own video show or podcast, but it "didn't work" for them. In the 3 months they released weekly videos, they didn't reach the level of success or grow their audience as big as they expected they would. So naturally, they threw in the towel. Then there's Ryan Hills, host of REsource. TV . He's been consistently...

Send me a message Success leaves clues. Those who have reached high levels of success did so by following certain paths and doing specific things. Our guest this week, Krista Mashore , is no different. Krista has now sold over 2,000 homes in her 18+ year career by being different, doing things in a unique way, and doing them over and over. How amazing is that! She has averaged more than 100 homes...

Send me a message Should real estate agents be using TikTok? Gary Vee sure thinks so. And apparently, thousands of agents do too. Unless you've been living under a rock for the last 6 months, you've no doubt seen TikTok being talked about everywhere, and seen the short, creative videos shared pretty much everywhere. Spend a few minutes following real estate related hashtags on TikTok and...

Send me a message We know Tarek El Moussa from his hit TV show on HGTV called Flip or Flop. But what most people don't know is that he started out in real estate as a Real Estate Agent. At the time, being on TV or having his own hit show never crossed his mind. But through the natural course of growing his real estate business as a Realtor, he found himself pitching the concept for Flip or Fl...

Send me a message To be successful in the modern economy, Realtors need to be seen, found, and known online. If they don't have an impressive, extensive online presence, then they simply do not exist in the eyes of the consumer (because they literally don't know they exist!) One of the best, most effective ways for real estate agents to be found online and known locally is to start a pod...

Send me a message As we start this new year and a whole new decade, it's time to get serious. Serious about what you focus your time on these first few months of the year, and which skills you need to develop. Realtors and Loan Officers should absolutely master these 5 things to ensure that 2020 is actually the best year of their career, not just a claim you make on social media every 12 mont...

Send me a message This is the last episode of the Massive Agent Podcast of 2019, and of the whole decade. What better way to end the decade than to point out all the ridiculous shit that real estate agents, mortgage loan officers, and marketers have done over these last 10 years. This week, we're recapping the worst real estate marketing tactics of the decade. The real estate industry, and ou...

Send me a message Do you spend the majority of your time marketing, or branding? There's actually a big difference. They both serve their purpose and have their place in your real estate business strategy, but it's important that you understand that difference. So you're in the right place. This week we're joined by Tyler Jack Harris, one of the most prolific content creators o...

Send me a message When you give a gift to a client, are you making them feel special? Does the gift make them feel like you truly wanted to do something nice for THEM? Or does your choice of gift make it all about you? If it's the latter, you may actually be damaging your relationship with them. It's important that real estate agents really think this through before giving any more gifts...

Send me a message Wait, you can't let another competitor see what you're up to, right!? What if they "steal your idea"? What if they post the same thing you do, and they end up getting a client who would have been your client? Absurdity. Absolutely wrong. This way of thinking os so backwards, but it's also very common amongst Realtors. Hell, I thought this way for years be...

Send me a message Happy Thanksgiving! Let's be honest. Real estate agents are spoiled. We have things so good, it's easy to take certain things for granted... like the internet! But when you take things for granted, often times we can slip into negativity or pessimism. Not on my watch! This week, for our Thanksgiving Edition we're focusing on all the awesome things we have to be gra...

Send me a message We did it. 100 episodes. It's crazy to think that we've been putting out a new podcast for you every single week for nearly two full years. Time flies when you're having fun! To celebrate this milestone, I decided to open it up to you and answer your questions with as much context as possible. I think you'll be pleased with the result.  This special episode an...

Send me a message I've said it before, and I'll say it again... You need to start a podcast! Not only are they fairly easy to do, the potential is amazing. The power of podcasting, especially at a local level, is staggering. In less than 9 months, one real estate agent's podcast has generated over 63 referrals to other agents! His podcast has now become a go-to resource for consumer...

Send me a message There are so many misconceptions among real estate agents about VA loans. Realtors, for the most part, lack the facts on how VA loans work, and far too often look down on buyers using VA loans because of these misconceptions. Our military veterans are being mistreated on the mortgage side, and then again when they start making offers to purchase homes. The purpose of this episode...

Send me a message This week you'll learn why it's never a good idea to use the Boost Post button on Facebook. I'll walk you through the importance of choosing the correct Objective right from the start of a campaign, and the best way to accomplish your goals via Facebook ads. Think of Boost Post more like a Donate button, where you're basically just donating your money to Faceb...

Send me a message We spend so much time talking about real estate marketing tactics so that we can get the attention of the consumer. Without their attention, nothing else matters. We need to get their attention so they can listen to what we're saying or watch what we want to show them. Marketing for attention is critical, but it's not the whole story. Once Realtors have their attention,...

Send me a message Time for some clarity. We talk quite a bit about "being consistent." You hear it from me, often, right here on this show. "Be consistent! The magic is in the consistency!" While that is 1000% true, many of you are probably wondering exactly what you should be doing consistently. Naturally, you need to be doing the right things consistently. This week, we'...

Send me a message At some point, Realtors at all levels will need to get someone else to help them with the workload. If you want to grow your business past a certain level, you must get help. But how? How do you find the right people? How do you know how to compensate them? How do you train that first partner or employee? Wouldn't it be awesome to have access to one of the best consultants a...

Send me a message If you say the wrong things, or say them the wrong way, you'll never attract as many buyers and sellers as you should be. On this week's episode, you'll learn what to never say in your marketing to potential clients. Potential clients are judging us, in every way possible. As they should! They're always sizing us up to find out if they want to hire us as their...

Send me a message Instagram Stories and Facebook Stories may just be the perfect medium for building your real estate business and making personal connections with potential clients. PLUS... I'm doing something really exciting and special at the end of the show, so stay tuned throughout. This week you'll learn how Realtors and real estate brokers can and should be using Instagram Stories...

Send me a message Realtors are like general contractors. We oversee the entire real estate transaction on behalf of our clients. Part of that is choosing the other players in the transaction, like our "subcontractors". We have a say in the mortgage lender that our client chooses, and tey rely on us to recommend a title company or closing attorney to handle the paperwork, record the sale,...

Send me a message Analysis paralysis is a real thing. We all suffer from it to a certain extent. But not all of us let is stop us from taking action and implementing the strategies we want to implement. But most of us do! Most of us get so overwhelmed by all the options out there that we do nothing. It reminds me of the quote "the confused mind does nothing." Truer words have never been...

Send me a message Right now, today, it's pretty much a requirement that Realtors produce video to some degree. It's 2019, only a few months away from 2020! If you don't have a great online presence in a way where potential clients can SEE you, get to know you, and make a connection with you, then it's just a matter of time before you go out of business. If you can't be see...

Send me a message Yet another open, honest conversation about the stuff that actually matters to real estate agents. This week, Kevin Kauffman joins us to talk about iBuyers, and whether they should be feared or embraced by real estate agents. Once you have the full story and have a better understanding of how iBuyers like Opendoor, Zillow Offers, and Offerpad work, you may be have a very differen...