Influencing

Influencing Insider

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The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them. Each episode of Influencing Insider runs for about 30 minutes and covers off topics like what to pitch, what not to pitch and when and how to do it. You'll gain an insight into each of our guest's media outlets and the work they create.

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Influencing

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News

Podcast-Website

influencing.com

Neueste Folge

6. Nov 2026

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Lifestyle PR with The Australian Women's Weekly's Sudeshna Ghosh 04.10.2023

We’ll be talking with The Australian Women’s Weekly with their new Digital Managing Editor, Sudeshna Ghosh. Sudeshna joins Influencing Insider next Wednesday 4th October at 1pm to talk about: What The Australian Women’s Weekly covers How to pitch stories The best time to pitch The Australian Women’s Weekly About Sudeshna Ghosh Sudeshna Ghosh has been the Digital Managing Editor at The Australian W...

Consumer Tech PR with Reviews.org/au, Anula Wiwatowska 14.09.2023

Reviews.org/au welcomes the award-winning Anula Wiwatowska to their content team 🥳 Anula joins us on Influencing Insider next Thursday 14th September at 2pm and will discuss: Reviews.org/au audience and their areas of coverage How to best share story ideas with Anula Feedback on your pitches - don’t forget to share some live :) The stories Anula has found the most interesting to work on in her ca...

Sharing your Business & Tech Stories with ARN’s Julia Talevski 24.08.2023

Editor for ARN Julia Talevski joins us on Influencing Insider, Thursday 24th August at 1pm and will discuss:  What makes the ARN network attractive for audiences How to best share story ideas with Julia Feedback on your pitches - don’t forget to share some live :)  The stories Julia has found the most interesting to work on in her career. About Julia Talevski Julia Talevski is an editor for ARN re...

Tech PR with Finder's, Mariam Gabaji 17.08.2023

Editor for Finder , Mariam Gabaji joins us on Influencing Insider this Thursday 17th August at 1pm and will discuss: Finder’s audience and what keeps them coming back How to best share story ideas with Mariam Feedback on your pitches - don’t forget to share some live :) The stories Mariam has found the most interesting to work on in his career. About Mariam Gabaji Mariam is the editor for utilitie...

Lifestyle PR with Are Media's, Rebecca Mitchell 10.08.2023

Kicking off Insider for the month of August is Are Media 🎉 Influencing women since the 1930s, Are Media are now Australia and New Zealand’s leading multi-channel publisher, reaching 9 in every 10 Australian women every day. Senior Digital Content Producer Rebecca Mitchell , joins us on Influencing Insider next Thursday 10th August at 1pm to discuss: What Are Media covers - and why their audience...

Lifestyle PR with Mamamia's, Laura Jackel 27.07.2023

Come join us this week on Influencing Insider as we chat with Mamamia , one of Australia’s most popular lifestyle outlets with more than five million monthly visitors! Family Writer , Laura Jackel, sits down with us Thursday 27th July at 1pm to discuss:  Mamamia, their areas of interest, and what attracts their audience How to best share your story ideas with Laura The stories Laura has found the...

Lifestyle PR with 9Honey's, Jo Abi 20.07.2023

Senior Writer and Journalist for 9Honey , Jo Abi , joins us on Influencing Insider this Thursday 20th July at 1pm to discuss: 9Honey, their areas of interest, and what attracts their audience How to best share your story ideas with Jo The stories Jo has found the most interesting to work on in her career. About Jo Abi Jo Abi is a Senior Writer and Journalist at 9Honey with a special interest in co...

Travel PR with Signature Media’s CEO, Cathy Wagstaff 14.07.2023

Come escape with us this week, as we talk with Australia’s largest independent travel publisher🌏 Signature Media is a forward-thinking, boutique publishing house – home to titles such as Signature Luxury Travel & Style, Vacations & Travel, Holidays with Kids, Caravan & Camping with Kids and Ski & Snowboard with Kids . CEO & Group Editor, Cathy Wagstaff joins us on Influencing...

Travel PR with Out & About with Kids’, Angela Saurine 29.06.2023

Award-winning Australian freelance travel writer, food writer, features writer and editor for Out & About with Kids, Angela Saurine joins us on Influencing Insider this Thursday 29th June at 1pm and will discuss: Out & About With Kids, their areas of interest, and what attracts their audience How to best share story ideas with Angela The stories Angela has found the most interesting to wor...

SkyNews & Ausbiz: Tech PR with Djuro Sen 22.06.2023

The 2023 Lizzies Best Corporate Content Winner and Managing Editor for Image Matrix , Djuro Sen joins us on Influencing Insider this Thursday 22nd June at 1pm and will discuss: Image Matrix Tech, their areas of interest, and what attracts their audience How to best share story ideas with Djuro The stories Djuro has found the most interesting to work on in his career. About Djuro Sen Djuro is Manag...

Lifestyle PR with MiNDFOOD’s CEO & Editor-in-Chief, Michael McHugh 08.06.2023

Launched in 2008 by passionate husband-and-wife team Michael and Michelle McHugh, this family business continues to share its MiNDFOOD smart thinking philosophy with readers around the globe. We’ll be speaking with CEO & Editor-in-Chief, Michael McHugh, on Influencing Insider this Thursday 8th June at 2pm to discuss: MiNDFOOD’s story: the history, the audience & content philosophy What MiN...

Tech PR with InnovationAus', Justin Hendry 02.06.2023

From business innovation and public policy to investors & research – independent publishing company InnovationAus provides information and insight on the application of new technology to continued national prosperity. Editor for InnovationAus , Justin Hendry joins us on Influencing Insider this Friday 2nd June at 1pm and will discuss:  InnovationAus, their areas of interest, and what attracts...

Tech PR with Information Age's, Casey Tonkin 26.05.2023

The 2023 Lizzies Best Technical Journalist Winner and Senior Writer for Information Age , Casey Tonkin joins us on Influencing Insider this Friday 26th May at 1pm and will discuss:  Information Age, their areas of interest, and what attracts their audience How to best share story ideas with Casey The stories Casey has found the most interesting to work on in his career. About Casey Tonkin A lifelo...

Tech PR with SBS & ABC's, Marc Fennell 18.05.2023

Fresh off his Gold Lizzie win at the 2023 IT Journalism Awards – journalist, broadcaster , and author, Marc Fennell joins us on Influencing Insider this Thursday 18th of May at 1pm and will discuss:  His audience and the type of stories he is interested in How to share your news content with SBS & ABC The best way to reach out to Marc About Marc Fennell Marc Fennell is an award-winning journal...

Lifestyle PR with Lifehacker’s, Stephanie Nuzzo 04.05.2023

Kicking off Insider for the month of May is Lifehacker Australia 🎉 Lifehacker covers everything from the latest entertainment events and food trends, to personal finance and cool tech gadgets, all with a healthy dose of fun. Lifehacker Editor , Stephanie Nuzzo , joins us on Influencing Insider next Thursday 4th May at 1pm to discuss: What Lifehacker covers, their audience and their content object...

Tech PR with SBS & NITV's, Rae Johnston 27.04.2023

Science & Technology Editor for NITV at SBS, Rae Johnston joins us on Influencing Insider this Thursday 27th April at 1pm and will discuss:  What NITV covers, their audience and their content objectives How to share your news content with NITV The best way to reach out to Rae About Rae Johnston Rae Johnston is a multi-award-winning journalist focusing on the geekier side of life. The first Sci...

Travel PR with Trudi Jenkins 20.04.2023

Come escape with us next week, as we talk to Australia’s go-to guide for everything travel related 🌏 Traveller is your daily escape to dream destinations. Be transported to the wild Kimberley Coast of Western Australia or a sun lounge on the Cote d’Azur in France, with a mimosa in hand. Traveller has got you covered for your next vacay! Traveller’s Content Director, Trudi Jenkins joins us on Infl...

Business PR with Kanebridge Media Editor in Chief, Robyn Willis 06.04.2023

With rates rising & the housing market uncertain about what it wants to do next, we thought we’d talk to the experts about communicating in this space. Covering Australian and international property, lifestyle and finance news since 1999, Kanebridge Media’s titles ‘Kanebridge News’ and ‘Kanebridge Quarterly’ have become a go-to digital destination for investment analysis. Editor in Chief for K...

Lifestyle PR with The Latch Lifestyle Editor, Sangeeta Kocharekar 30.03.2023

Rounding off our month of Lifestyle is Australian publishing platform, The Latch 🎉 Since 2020, The Latch has brought new perspectives on the ever-changing topics relating to the way we live. Nothing is off limits, sharing news, informative deep dives, tips and advice across travel, fashion, sustainability, relationships, sex, career, interiors — the list goes on. Lifestyle Editor for The Latch ,...

Lifestyle PR with Sitchu Co-founder & Editor-in-Chief, Holly Perks 22.03.2023

There is no other site that does city guides or suburb profiles quite like Sitchu . Combining beautiful photography with tailored content, they tell the story of what it’s like to be a local. Through bespoke editorial features, Sitchu shares inspiring stories and insider tips from some of Australia’s most stylish and influential locals. We’ll be speaking with Co-founder and Editor-in-Chief Holly P...

Lifestyle & Food PR with Are Media Digital Managing Editor, Jayde Malifa 16.03.2023

Australia and New Zealand’s leading multi-channel publisher, Are Media has been producing content across lifestyle, entertainment, fashion, beauty and food for over eight decades. Their Food & Lifestyle division delivers unique content; from the inspirational escapism of Gourmet Traveller ; to the practical, fun and fresh approach of Australian Women’s Weekly Food . Overseeing the team for lif...

Lifestyle PR with Are Media Lifestyle Director, Claire Isaac 09.03.2023

Influencing women since the 1930s, Are Media are now Australia and New Zealand’s leading multi-channel publisher, reaching 9 in every 10 Australian women every day. Iconic brands such as New Idea, Woman’s Day and WHO have helped define the lifestyle genre within the Australian media landscape. Lifestyle Director for Are Media’s weekly titles, Claire Isaac , joins us on Influencing Insider next Thu...

Lifestyle & Travel PR with Qantas Magazines’, Kirsten Galliott 02.03.2023

Qantas Magazine gives you access to the best travel features and guides written by experts around the world, as well as business, sport, food, wine, style and more. Their editorial captures a unique, clearly defined audience each and every single day. Leading the team is Editor in Chief, Kirsten Galliott joins us on Influencing Insider next Thursday 2nd March at 12pm and will discuss: What Qantas...

Tech PR with iTnews, Kate Weber 23.02.2023

Covering technology in the government, telco and finance sectors with a strong focus on cyber-security news, Australia's technology community relies on iTnews for accurate, up-to-the-minute news, analysis and research. Experienced Journalist, Kate Weber joins us on Influencing Insider next Thursday 23rd February at 2pm and will discuss: Her audience and the type of stories she is interested in How...

Insider: Business with Optus' Sally Oelerich, Director of Corporate Affairs 19.02.2023

Optus is Australia's second largest telco carrier; with a nationwide network serving over ten million subscribers across households and businesses. Sydney based Director of Corporate Affairs for Optus , Sally Oelerich , will join Insider Business next Friday to discuss: Her background & day to day role The complexities of media and public engagement within a high profile firm The rising import...

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