Influencing
Influencing Insider
The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them. Each episode of Influencing Insider runs for about 30 minutes and covers off topics like what to pitch, what not to pitch and when and how to do it. You'll gain an insight into each of our guest's media outlets and the work they create.
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Influencing Insider with Giles Parkinson 18.12.2025 32:10
ORIGINALLY AIRED: 29/05/25 Renewable energy and electric cars - many say that’s our future and thanks to two online publications, RenewEconomy and The Driven you can stay fully informed about all the cutting edge technology reshaping our future. And who better to talk to about this than Giles Parkinson, founder of both those publications and an ex-deputy editor of The Australian Financial Review....
Influencing Insider AI Roundtable. 04.12.2025 48:09
Artificial Intelligence is becoming the most dominant topic of discussion in today’s landscape, impacting everybody. Therefore, it makes it a perfect topic to discuss for Influencing Insider’s end-of-year roundtable. Join technology journalist Chris Griffith, AI Australia Podcast host Emma Bromet and AAP Editor Andrew Drummond, along with host Tony Bosworth, on Thursday, 4th December at 1 pm AEDT...
Influencing Insider with Belinda Jennings 20.11.2025 35:12
Mum Central is hugely successful and has 1.1 million Facebook followers, 36.5k on Instagram, 1.6k on X, and 29.6k on TikTok. Areas covered will include: How did Belinda begin Mum Central? Its use of social media in growing its audience What topics is Mum Central interested in? How Mum Central interacts with PRs How you PRs pitch story ideas to Mum Central. About Belinda Jennings Belinda Jennings i...
Influencing Insider with Tom Williams 13.11.2025 41:11
Information Age, published by The Australian Computer Society, is at the forefront of technology issues reporting, and we’ve got IA’s senior technology journalist Tom Williams joining us on Wednesday, November 12 at 2 pm. We’ll be covering a broad range of areas with Tom, including: Who is Tom Williams and how did he get started? What topics are Information Age interested in? How does Information...
Influencing Insider with Marc Dodd 13.11.2025 37:01
Award-winning journalist Marc Dodd joins Influencing Insider on Thursday, October 23 at 1pm when he will be talking about online news, including how it is changing, what works now, and what the future holds for both print and online journalism. Marc is Editor of Nine.com.au , part of the Nine Digital News Team, and he began his career in the UK as Assistant Sports Editor for the Metro newspaper, b...
Influencing Insider with Lindsay Reed 16.10.2025 27:58
Trade media is evolving, and Lindsay Reed at DCN - Daily Cargo News is leading the charge! Join us on Thursday, 16 October at 1 pm for an Influencing Insider with Tony Bosworth and Lindsay to unpack: 🎙️ How DCN went from a weekly newspaper to a contemporary magazine🎙️ Lessons from launching and sustaining a weekly podcast🎙️ The importance of industry awards🎙️ And the future of freight and logistic...
Influencing Insider with Fiona Ellis-Jones 18.09.2025 35:49
After a short break, Influencing Insider is back — and we’re kicking off with a big name. Fiona Ellis-Jones, Head of News & Information at ARN joins us on Influencing Insider. 📅Date: Thursday, 18th September 2025 🕗Time: 1pm 📍 Online: register below Fiona is an experienced newsreader, journalist, and media executive and today leads a large team of journalists at ARN. In this session, Fiona...
Influencing Insider with Scott Purcell 14.08.2025 35:07
On Thursday, August 14th at 1:00pm AEST, we’re sitting down with Scott Purcell, co-founder of Man of Many the men’s lifestyle outlet that started in a spare bedroom in 2012 and has grown and built a global audience: Man of Many the origin story The future for digital publications and what the key drivers are Topics the publication is interested in, and what’s hot right now How Man of Many is deve...
Influencing Insider with Alice Clarke 17.07.2025 40:51
Want to know how one of the best consumer-technology/gaming freelance journalists goes about their work? Join Influencing Insider next Thursday, 17th July, at 1 pm when Alice Clarke stops by to discuss: The consumer technology topics and games she’s interested in writing about How she crafts stories and topics for different audiences/publications. How does a freelancer engage with PRs? Alice reve...
Influencing Insider with Giles Parkinson 11.07.2025 32:10
Renewable energy and electric cars - many say that’s our future and thanks to two online publications, RenewEconomy and The Driven you can stay fully informed about all the cutting edge technology reshaping our future. And who better to talk to about this than Giles Parkinson, founder of both those publications and an ex-deputy editor of The Australian Financial Review. Join us this coming Thurs...
Influencing Insider with Misha Ketchell 11.07.2025 29:53
Join us on Influencing Insider next Thursday July 10 at 1pm when we welcome The Conversation’s Editor Misha Ketchell who will talk about the publication, its plans for the future and its unique publishing model. Areas covered will include: How The Conversation came about The unique collaborative business model, unique points and audience The key role academia plays The importance of quality journ...
Influencing Insider with Jasmine Fellows 03.07.2025 31:38
Join us on Influencing Insider next Thursday 3rd July at 1pm when we welcome Refraction Media’s Managing Editor Jasmine Fellows on the show to discuss: How Refraction Media are powering Australian STEM magazines and writing. What information does the publication provide its audience? How does RM create and operate their stable of magazines? About Jasmine Fellows A long time Australian science...
Influencing Insider with Djuro Sen 27.06.2025 38:12
It’s certainly an exciting time for Image Matrix Tech director and founder, Djuro Sen. He won a Lizzy for Best Technology Reviewer at this year’s IT Journo awards and the publication has welcomed Phil Tann on board, so no better time then to welcome Djuro Sen onto Influencing Insider this coming Thursday 26th June at 1 pm AEST to discuss: What Consumer-Tech topics is Djuro and ImageMatrixTech int...
Influencing Insider - Jordan Bissell 19.06.2025 32:23
Join us this coming Thursday June 19 at 1pm when we welcome the ABC’s Jordan Bissell who’ll not only talk about her background and work with the national broadcaster but will also drill down into a subject close to her heart - how do we as media and PR professionals handle pressure and anxiety, and what happens when we don’t? Jordan will talk about the work of the ABC Life Matters team and in part...
Influencing Insider with Chris Janz 18.06.2025 27:40
Since its launch in 2023 Capital Brief has earned a formidable reputation for its in-depth coverage of politics and business - not surprisingly it’s home to some of Australia’s best journalists - and the subscriber-led business model is booming. Who better to talk about the journey so far and the future direction of Capital Brief than CEO Chris Janz who joins us next Thursday for a live chat with...
Influencing Insider with Leigh :) Stark 13.06.2025 40:43
It’s been a couple of months since Pickr took out the Lizzy for Best Independent Media at the Australian IT Journalism Awards, so who better to come on Influencing Insider next Thursday at 1pm than its founder Leigh Stark, who will talk all things consumer tech including: What Consumer Tech topics currently interest him? How does a consumer tech story/pitch develop? How does AI make an impact in...
Influencing Insider with Claire Stuchbery 23.05.2025 33:11
Regional news is at a crossroads, as print titles close their doors and many communities slip into news deserts. Is local journalism doomed… or are there signs of renewal? Join us next Friday, 23rd May at 1 pm AEST for our live Influencing Insider with Claire Stuchbery, Executive Director of the Local & Independent News Association (LINA), to explore: What is the state of local and regional n...
Influencing insider with Sean Mitchell 15.05.2025 30:21
Tech Day is very busy. They’ve got journos moving countries and new journos joining the publication, as they expand their global empire. So what better time for Tech Day publisher, Sean Mitchell, to join Influencing Insider on Thursday, May 15th at 1 pm AEST to discuss: What does Tech Day’s global expansion look like? What topics most appeal to Tech Day? How does Tech Day engage and interact with...
Influencing Insider with Athina Mallis 08.05.2025 27:51
CRN Australia has been re-launched and Editor Athina Mallis joins Influencing Insider on Thursday, May 8th 1 pm to discuss everything CRN, including: What channel topics are the CRN team interested in? How has the first month gone for the relaunched CRN Australia title” How does the CRN Australia team engage with PR pitches? About Athina Mallis Athina Mallis is no stranger to the tech/channel indu...
Influencing Insider - Gianfranco Di Giovanni 24.04.2025 31:28
Want to know how the ABC have won Best Gaming Coverage at the Lizzies two years in a row? Then join Influencing Insider on Thursday 24th April at 1pm as the ABC’s Gianfranco Di Giovanni joins the show to discuss how the ABC go about the gaming coverage. What gaming topics Gianni and the ABC are interested in? How does a gaming story/pitch develop? What is the best way for PRs to work with ABC? Wh...
Influencing Insider with Georgie McCourt 31.03.2025 25:57
Thursday 27th March at 1pm for Influencing Insider with Marie Claire Australia’s Editor Georgie McCourt who will be talking to Tony Bosworth about the publication, its print and digital offerings and plans for the future of the iconic brand. Areas we’ll be covering with Georgie include: The recent redesign and what’s behind it The future of print and its place in the luxury magazines market How th...
Influencing Insider - Alison Izzo 06.02.2025 33:10
Have you ever wondered what the best products for fashion and beauty are to buy? Then join Are Media’s Alison Izzo on Influencing Insider Thursday, 6th February 2025, at 1 pm with host Mike Woodcock to discuss: What fashion and beauty topics are being discussed currently? How to share your news content with Are Media, and how digital differs from print The best way to reach out to Alison About Al...
Influencing Insider with CHOICE's, Jarni Blakkarly 21.11.2024 23:28
Have you ever wondered how investigative journalism works? Well, look no further than CHOICE’s Jarni Blakkarly - Investigative Journalist , who joins Influencing Insider on Thursday, 21st November, at 1 pm to discuss how CHOICE operates, including: How does CHOICE conduct their investigations? What is the best way for PRs to work with CHOICE? What makes a good news pitch in the world of consumer-s...
Influencing Insider with The Science Journalist Association of Australia, Jackson Ryan 14.11.2024 38:11
Fresh off a recent North America trip and a SJAA journalist-in-residency program announcement, The Science Journalism Association of Australia’s President Jackson Ryan joins Influencing Insider on Thursday 14th November at 1 pm to discuss: What does the SJAA do? What is the best way to work with Science journalists? What is the SJAA journalist-in-residency program? What makes a good news pitch in...
Influencing Insider with Kidspot's, Emily Blatchford 30.10.2024 24:51
Parenting is a challenging and rewarding experience, and keeping up with all of the news in that sector is no easy feat. Tasked with keeping on top of all that is Kidspot's Editor Emily Blatchford , who joins Influencing Insider on Wednesday 30th October at 1pm to discuss: The kind of stories Kidspot's audience respond to What Emily covers How to share your news content with Kidspot About Emily Bl...
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