April Lokar | Thought Leadership Consultant
Her Spoken Image
Public speaking skills | Thought leadership consulting for women | Creating scalable offers and keynotesYou’re ready to share your expertise and unique perspective with a wider audience, but maybe your public speaking skills aren’t where you want them to be, or you've been sharing your message without a strategy. Trust me, I get it. I know what it feels like to be bursting with a big idea you know will make meaningful progress toward the world you wish to see. I also know what it’s like to do podcast guesting, presentations, and webinars without a strategy, limiting your visibility, reach, and...
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Autor
April Lokar | Thought Leadership Consultant
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Podcast-Website
Neueste Folge
26. Sep 2024
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61. 5 Strategies to Make Boring Topics Engaging for Your Audience with Rafael M Lopes 26.09.2024 29:25
Have you ever felt like your signature topics or the topics of your content weren’t interesting to your audience? You know they are topics that are relevant to them, but they’re not the most engaging topics. In today’s episode, I chat with Rafael M. Lopes about making boring topics engaging for your audience. Rafael shares five key strategies to turn your uninspiring topic into an attention grabbe...
60. How to Increase Audience Engagement with Questions That Spark Conversation 23.09.2024 18:35
Hey, friend! Today we are continuing our conversation about encouraging more engagement with your audience through asking questions. In this episode, I’m sharing how to ask questions that spark conversation and create more engagement. Main Topics Covered in Today's Episode: Types of questions that spark conversation and increase audience engagement How to craft engaging questions When you sh...
59. How to Use Rhetorical Questions as an Audience Engagement Strategy 16.09.2024 16:19
Hey, friend! There are so many strategies for engaging your audience, but some of these strategies aren’t ideal when you are speaking to a large audience live or when you’re creating content in a way that doesn’t allow for your audience to respond back. In today’s episode, I’m breaking down how to use rhetorical questions as an audience engagement strategy. Main Topics Covered in Today's Episode:...
58. How to Use Seasonal Stories to Enhance Your Content Messaging 09.09.2024 16:41
Hey, friend! We talk a lot about storytelling on this podcast. Storytelling is an effective way to make your content messaging memorable. One type of story we haven’t discussed on the podcast is seasonal stories. Seasonal stories draw your audience in because they are often connected to a certain feeling or create a specific reaction. If you want to enhance your content messaging and make your con...
57. Integrating Work and Life with Joy: From Commercial Real Estate Burnout to Building a Digital Marketing Agency with Bianca B. King 26.08.2024 31:07
Hey, friend! Whether you work in corporate or run your own business, integrating work and life is important. Without work life harmony, you will experience burnout. In today’s episode, I chat with Bianca B. King about her journey from experiencing corporate burnout to diving into entrepreneurship and building a digital marketing agency. Bianca shares so many nuggets of wisdom about work and life i...
56. Transitioning from Corporate to Entrepreneur with Camille Nisich 19.08.2024 39:57
Hey, friend! If you’ve been thinking about transitioning from corporate to entrepreneur, then today’s episode is for you! In this episode, I chat with Camille Nisich about her journey from being a corporate employee to running her own business. Camille shares great insights into her journey as well as the importance of innovation, adaptability, trust in leadership, and so much more! Main Topics Co...
55. How to Heal Your Relationship with Money and Feel Good About Finances with Aja Evans 12.08.2024 29:39
Hey, friend! How is your relationship with money? If you have ever wondered how to heal your relationship with money or just desire to have an uncomplicated relationship with money, today’s episode is for you. I sit down to chat with Aja Evans about feeling good about your finances and developing a healthy relationship with money. Main Topics Covered in Today's Episode: How Aja got started with fi...
54. How to Spice Up Your Stories and Hook Your Audience 05.08.2024 11:43
Hey, friend! In the last few episodes, we have been discussing how to leverage clickbait in your storytelling positively. Today, I’m walking you through a live example of taking an ordinary story and spicing it up to hook your audience and keep them engaged. If you want to start creating engaging stories that keep your audience hooked from start to finish, today’s episode is for you. Main Topics C...
53. How to Tell Attention Grabbing Stories in Your Long Form Content 29.07.2024 16:51
Hey, friend! Clickbait often gets a bad reputation, but it can be an effective way to tell engaging stories when done right. In today’s episode, I’m sharing how you can leverage clickbait to tell attention grabbing stories in your long form content. When you use clickbait storytelling effectively, you build suspense and maintain your audience’s interest while delivering on your promise in your con...
52. How to Infuse Storytelling into Your Brand Photography and Videography with Bernadette Marciniak 25.07.2024 40:30
Hey, friend! You’re most likely familiar with brand photography and videography for your business and how it’s an important part of building your brand presence. The real question is, how do you convey your story through your brand photography and videography? In today’s episode, I chat with Bernadette Marciniak about infusing your story into your brand visuals. Main Topics Covered in Today's Epis...
51. How to Create Engaging Storytelling Hooks Using Clickbait 22.07.2024 16:01
Hey, friend! One thing you know about clickbait articles is that they move people to take action because the hook is so enticing. While these clickbait tactics generally have a bad reputation, there are some lessons you can learn and apply to your own storytelling hooks. In today’s episode, I’m breaking down the lessons we can learn from clickbait tactics, how to add clickbait to your stories in a...
50. Are You Really Bad at Telling Stories? 3 Signs That You’re a Boring Storyteller and How to Fix It 15.07.2024 16:57
Hey, friend! We talk a lot about storytelling on this podcast. If you want to be a memorable communicator, you have to be an effective storyteller. How do you know if you are really bad at telling stories? That’s what we are talking about today. In this episode, I share three signs that you’re a boring storytelling and share some tips to help you change that. Main Topics Covered in Today's E...
49. Building Unapologetic Wealth Through Mastering Sales and Messaging with Natalie Bullen 27.06.2024 55:20
Today, I sit down to chat with Natalie Bullen all about mastering sales and messaging as an entrepreneur. Natalie shares so many truths and great insights into what it actually takes to build wealth as an entrepreneur, tips for mastering sales, a behind the scenes look at her business pivot, and so much more. Main Topics Covered in Today's Episode: Natalie’s background and how she is current...
48. Why Storytelling in Marketing is Effective in Getting Your Audience to Take Action on Your Message 24.06.2024 20:38
Hey, friend! We talk about storytelling a lot on this podcast, but one aspect of storytelling we haven’t covered is why storytelling in marketing is effective. A simple answer is that our brains crave stories. In today’s episode, we’re getting a little nerdy and diving into the brain science of why storytelling is such an effective strategy in getting your audience to take action on your message.&...
47. How I Documented Over 30 Stories Using Story Prompts 17.06.2024 20:51
Hey, friend! If you’ve been listening to this podcast for some time, then you know the power of storytelling in both personal and professional settings. One thing that often stops people from sharing their stories is not having a bank of stories to pull from. In today’s episode, I share my process for documenting stories using story prompts. Main Topics Covered in Today's Episode: My process...
46. My 6 Step Process for Identifying and Sharing Relatable Stories with Your Audience 10.06.2024 21:49
Hey, friend! Today, we are continuing our discussion about storytelling. We are talking about my 6 step process for sharing relatable stories. In this episode, I share the best ways to identify everyday moments that you can incorporate into your personal and professional storytelling. Main Topics Covered in Today's Episode: How to identify relatable stories How to develop a habit of identifying re...
45. 5 FAQs About Sharing Personal Stories and Storytelling 03.06.2024 17:35
Hey, friend! I am often asked questions about sharing personal stories and storytelling in general. Because I receive these questions from clients and others in my community, I decided to turn it into a podcast episode. Today, I’m breaking down five FAQs about sharing personal stories and storytelling. After listening to this episode, you will be able to confidently and comfortably share your pers...
44. The Realities of Wellness and Building a Business with Health and Wellness Advocate Adia Callahan 30.05.2024 46:57
Hey, friend! In today’s episode, I chat with health and wellness advocate Adia Callahan. Adia shares such great insight into the realities of wellness and self-care as a mom business owner. Trust me, you will be encouraged and inspired after listening to Adia’s interview. Main Topics Covered in Today's Episode: Adia’s journey as a health and wellness advocate How there is not a one size fit all so...
43. Why Storytelling in Business isn’t Working for You and 3 Strategies to Help You Fix It 27.05.2024 16:23
Hey, friend! You know the power of storytelling in business and how it allows you to build an emotional connection with your audience. But what do you do when the stories you tell aren’t leading to you connecting with your audience? What do you do when you aren’t sure what story to tell and when to tell it? That’s what we’re diving into today. In this episode, I’m sharing three strategies that wil...
42. 3 Lessons from Scammers on Improving Communication Skills 20.05.2024 19:26
Hey, friend! Today, we are continuing with lessons we can learn from scammers. The reason why scammers are successful is because they are effective communicators. Despite how we all feel about scammers, we can learn some lessons from them on improving communication skills. In today’s episode, I’m breaking down three lessons we can learn from scammers on improving communication skills. Main Topics...
41. 3 Lessons You Can Learn from Scammers About Clear Messaging 13.05.2024 20:25
Hey, friend! Have you ever noticed how scammers don't stop scamming people? Regardless of how many times they are hung up on, they continue to call in the hopes of getting someone to believe their scams. Despite how we may feel about scammers, one thing they are good at is clear messaging. In today's episode, I'm sharing three lessons you can learn from scammers about clear messaging. These lesson...
40. Communicating Assertively: How to Use Your Spoken Image to Gracefully Stand Your Ground 06.05.2024 24:37
Have you ever found yourself in a situation in which you are receiving pushback about something you said and weren't sure how to respond? Whether you're giving a presentation or sharing your thoughts on Instagram, you may be faced with someone outrightly disagreeing with your thoughts and opinions. How do you navigate it without it turning confrontational? In today's episode, we are diving into co...
39. 3 Lessons from Beyonce & Taylor Swift on How to Reach Your Target Audience 29.04.2024 22:06
Hey, friend! Unless you've been living under a rock, then you know about all the hype over Beyonce and Taylor Swift's newest albums. While you may enjoy their music, there are some serious lessons you can learn from how they create so much excitement amongst their fans when they drop a new album. In today's episode, I'm breaking down three lessons you can learn from Beyonce and Taylor Swift on how...
38. How to Simplify and Improve Communication for Effective Team Management with Lia Garvin 25.04.2024 40:33
Whether you are running a large team at the corporate level or looking to hire your first contractor as an entrepreneur, you need effective team management skills. In today’s episode, I chat with the "Team Whisperer," Lia Garvin, about her approach to effective team management through simplifying and improving communication. I highly recommend you grab your notebook and pen because Lia shares grea...
37. How to Improve Public Speaking: Strategies for Clarifying and Simplifying Your Messaging 22.04.2024 20:41
Hey, friend! If you tune into this podcast regularly, that means that you want to know how to improve public speaking. Whether you are leading a presentation at a conference or guesting on a podcast, you don’t want the delivery of your message to be complex or confusing. In today’s episode, I share three ways you are overcomplicating your public speaking and strategies for simplifying your messagi...
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