Beyond The Gym Floor

F2F coach looking to move online? Here's the rundown on branding, messaging and your offer. This week's topics: 1. How much branding matters online 5:50 2. The importance of your message 21:18 3. Your offer: The power of a guarantee 28:25 4. How much content should you post? 35:57 Pre-register for Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Acce...

Frustrated with your capped income? Here's how to get more PT clients faster, while streamlining the process for both you and your business. This week's topics: 1. Your stats are your plan forward 3:41 2. Better calls = More appointments 11:50 3. How to actually close more sales 23:33 4. The solution, streamlined for you 32:34 Pre-register for Breakout PT:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Become a Stan...

Here's the current, real state of the industry, and what it means for your PT business (Hint: it's not all doom & gloom). This week's topics: 1. Has the size/spend of the industry shrunk? 6:52 2. What people are willing to spend 13:46 3. Online vs. face-to-face value nowadays 17:53 4. Rise of cost of living & competition 22:48 5. The next big demographic / The way forward 31:32...

Your service should be great for both your client and your business - So, is it? This week's topics: 1. The income ceiling most PTs reach 5:15 2. Streamlining your offers 11:10 3. Deliverables your clients expect 19:46 4. Facilitating community as a coach 30:20 Build a World-class Service:⁠⁠⁠⁠⁠⁠ ⁠ ⁠Access⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our co...

Here are our best takeaways from some time away + our mentors, so you don't have to spend time making the same mistakes. This week's topics: 1. Learning to drop the ego / posture 11:40 2. Looking outside your industry 14:49 3. Creating space for creativity 19:57 4. You need to be willing to fail 23:16 5. Building trust vs. selling cold 26:40 Build a World-class Service:⁠⁠⁠⁠⁠⁠ ⁠ Access⁠⁠⁠⁠⁠⁠⁠ Becom...

Jess & Mimi break down the biggest lessons they've learned in running a business, and how they've reached optimal days/weeks in terms of productivity. This week's topics: 1. Dialing in your online vs. F2F niche 9:54 2. The systems that allow for growth 18:40 3. How rigid should your weekly plan be? 32:46 4. Planning time off is just as vital 49:57 World-class Service Checklist:⁠⁠⁠⁠⁠⁠ ⁠ Access⁠...

Performance coach Kirsty discusses mental hurdles, self-awareness, validation, and pushing past fears. Kirsty: https://instagram.com/thethriveandgrowproject This week's topics: 1. Structure provides more flexibility 3:03 2. Why self-reflection is under-rated 31:42 3. How validation is keeping you stuck 42:36 4. This keeps you stuck at the same level 1:04:09 Take the $10k Scorecard: ⁠⁠⁠⁠⁠⁠ ⁠Acc...

This is how we structure our days and weeks to manage and build our businesses, and lives. This week's topics: 1. What data to track & how to review it 6:50 2. "Get sh*t done" days - check-ins, content 22:30 3. Scheduling time away from the desk 31:32 4. The value of repeat appointments 37:22 5. Knowing when you do certain work best 43:01 Take the $10k Scorecard: ⁠⁠⁠⁠⁠ ⁠Access⁠⁠⁠...

If you feel like your business is stuck in a cycle with no growth ahead, here's what you need to reassess. This week's topics: 1. Micro-influence & return of old brands 9:46 2. Look outside the "box" of your business 31:07 3. Importance of a strong message & niche 45:05 4. Why your business has hit a plateau 58:14 5. Your business is a continual W.I. P. 1:06:45 Take the $...

We're joined by our head F2F coach Mimi, for her insights on career growth as a PT, going online, and mentoring. This week's topics: 1. It's not hard to be less sh*t in the gym 4:33 2. The misconception about big box gyms 29:38 3. The hardest thing about being a new PT 38:41 4. When doubt shifts to confidence 52:02 5. Growth & potential over income 1:06:00 $10k months free workshop...

Fodbods founder Vanessa sat down with us to chat all things food product development, marketing, goals and growth. This week's topics: 1. The beginnings - concept, logistics, capital 6:24 2. Testing, creating & FODMAP-certifying 18:01 3. Selling online? Physical? International? 25:20 4. Who are you selling & marketing to? 28:26 5. Biggest lessons learned so far 46:11 Use discount code BARB...

From your offer, to social media content, to emails, to long-form YouTube / podcasts - here's the complete process. This week's topics: 1. Your offer - Workshop, giveaway, etc 18:22 2. What's your social media plan? 32:21 3. The importance of emails 49:58 4. Should you focus on YouTube? 59:42 5. What a podcast costs, but can do 1:09:03 $10k months free workshop: ⁠Access⁠ Take the $10k...

This took us too much time and money to learn - here's how to become a successful online coach. This week's topics: 1. How A.I. has helped dial in our business 16:16 2. Where PTs miss the mark with niching 29:28 3. The layers of marketing you need 39:15 4. How to be definitive in your message 50:05 5. Outreach is mandatory - here's how 56:01 Register for the free workshop: Access Take...

Want to be a successful full-time online coach? Here's the essentials checklist. This week's topics: 0. Why you're scared to take the next step 25:40 1. Mentality 44:19 2. Model 49:00 3. Service 52:56 4. Sales 1:00:33 5. Skills 1:03:40 Take the $10k Scorecard: Access Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our community:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

From picking up the phone to weekly sessions - how does your service portray you? This week's topics: 1. From the phone to the gym floor 41:42 2. Goal & timeline = longer retention 51:53 3. Do you offer nutritional guidance? 1:04:41 4. The value of your face-to-face time 1:09:56 5. Your personal image & presentation 1:17:08 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our co...

Celebrating Jess' 10 year milestone, we discussed traits seen in the most successful PTs. This week's topics: 1. Be able to choose to stay in the industry 13:15 2. Emotional highs & lows as a coach 24:27 3. The most important trait as a new PT 34:41 4. Looking past monetary value, for skill 47:36 5. How to attract / build your own team 1:03:56 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠...

The most consistent habits of highly successful PTs we've worked with - past and present. This week's topics: 1. A routine for relentless consistency 12:44 2. Be client-centric & business-minded 25:00 3. Train yourself to be more adaptable 36:47 4. The truth of branding, marketing & sales 53:18 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our community:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

What's the biggest difference to making $1k weeks vs. $10k months? This week's topics: 1. Define "success" & know your numbers 16:46 2. Don't forget the tools that work 26:02 3. Create a bulletproof vision & mentality 38:30 4. Setting up your week to work for you 54:26 5. What strategies worked for us in 2024? 1:00:58 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠ Join our community:  ⁠⁠⁠⁠⁠⁠...

The boys are raring to go. Here's how we've laid out our 2025 - have you thought about yours? This week's topics: 1. Our 2025 personal & business goals 12:30 2. When will we "leave" coaching? 28:10 3. What we struggle with personally 37:33 4. Our biggest business challenge in 2025 48:59 5. Going from $1k weeks to $10k months 58:30 Become a Standout PT: ⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠ Join our community: ...

After rough periods this year, here's how the boys have both backed themselves and leaned on the team. This week's topics: 1. The January churn no one expects 14:52 2. Learning to show up & value your time 19:13 3. How do you know it's time for change? 32:45 4. Backing ourselves as well as the team 44:18 What we're proud of & look forward to 56:45 Get your custom sales presentation: ⁠⁠⁠⁠⁠⁠...

With all our affiliated gyms kicking off, we're turning our attention to running challenges to drive business - Here's how (and why) we're doing it, with none of the guilt/ick. This week's topics: 1. Has UStrong reached its final form? 14:22 2. Why we didn't buy our HQ / gym 31:05 3. What is the goal of your challenge? 45:56 4. Figuring out how your challenge will run 58:50 5. How our message is c...

Having done it all - home garage, boutique gym, commercial gym, and online - What has that taught coach Emily? Emily: Instagram This week's topics: 1. From retail, to flight attendant, to PT 9:07 2. Misconceptions about commercial gyms 23:40 3. What makes a confident coach? 42:41 4. Transforming fear into ambition & vision 47:43 5. The importance of getting into the room 59:19 Become a Standou...

After 3 years of "doing the thing", it's been a while since we upskilled ourselves and paid for a course. What are we looking for this time around? This week's topics: 1. Courses we've done - The good & the bad 14:36 2. What revolutionised our entire business 41:17 3. A period of consolidating & "doing" 47:42 4. Why we purchased this latest program 51:05 5. Embracing our egos, fears &...

How different or similar should programming for gen pop clients be, compared to more serious / competitive clients? This week's topics: 1. Non-number wins for clients 29:30 2. How important is cardio / NEAT? 38:46 3. The best program / split for them 52:03 4. Adherence is based on conviction 1:07:05 Get your custom sales presentation: ⁠⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠⁠⁠Access⁠⁠⁠ Join...

Going past the surface level of who you coach - who do your clients WANT to be? This week's topics: 1. Marketing that avoids "guilt"? 29:32 2. Acceptance is easier than change 46:40 3. Why "I coach busy people" doesn't work 1:06:35 4. Being aware of who you portray 1:11:23 5. Who you are vs. Who you want to be 1:18:34 Get your custom sales presentation: ⁠⁠⁠⁠⁠⁠⁠Access⁠⁠⁠⁠⁠⁠⁠ Become a Standout PT: ⁠...