Torch Talk

In this episode of Torch Talk, Lindsey Chupp sits down with Wyatt Dickmyer, Fierce Creative Solutions’ videography intern, to discuss how he turned his interest in creative work into hands-on experience and a clearer career path. Wyatt shares how his interests shifted from photography toward video editing while studying communication technology at York Tech. Since joining Fierce in April 2026, he...

In this episode of Torch Talk, Lindsey Chupp sits down with Brian Miller, President and CEO of ProVia, to talk about leadership, company culture, and what it takes to grow an organization without losing sight of what made it successful in the first place. Brian shares his journey to ProVia and reflects on the company's growth from roughly 300 employees to more than 3,000. Rather than treating...

In this episode of Torch Talk, Lindsey Chupp takes a practical look at what service-based businesses should be thinking about as they build their 2027 marketing plans. Marketing is changing quickly, from the growing influence of AI to the way customers search for businesses across Google, social media, and other platforms. Lindsey breaks down what these changes mean for service businesses and why...

In this episode of Torch Talk, Lindsey Chupp sits down with Kage Rush, CPA and Partner at Whitaker-Myers Tax Advisers, for a conversation about helping business owners make smarter financial decisions and approach taxes with a long-term perspective. Kage shares why tax planning is about much more than filing returns. Drawing from his experience working with business owners, he explains how thought...

In this episode of Torch Talk, Lindsey Chupp sits down with Mike Myers, Marketing Director at EcoSeal Home Solutions, to talk about marketing strategy, video storytelling, AI, and what it takes to help service businesses stand out in a crowded market. Drawing from his experience as a videographer, agency owner, and now in-house marketing leader, Mike shares how his perspective on marketing has evo...

In this episode of Torch Talk, Lindsey Chupp sits down with Jeremy Miller, President of Rosedale Bible College, to talk about leadership, developing the next generation, and staying true to your mission while navigating growth. Jeremy shares his journey from pastoring a local church to leading Rosedale Bible College, along with the lessons he's learned about organizational leadership, culture...

In this episode of Torch Talk, Lindsey Chupp sits down with Renee West, founder of Renee West HR Solutions, to talk about what it really takes to build strong teams, retain great employees, and create workplaces where people want to stay. Drawing from decades of HR leadership experience, Renee shares practical advice on hiring, onboarding, compliance, leadership, and company culture. The conversat...

In this episode of Torch Talk, Lindsey Chupp sits down with Thomas Cooper, entrepreneur and owner of Cooper Digital and Professional Carpet Systems, to talk about building businesses, creating brand awareness, and finding opportunities in unexpected places. Thomas shares his journey from launching a carpet cleaning business as a teenager to owning a pizza shop, growing multiple companies, and buil...

In this episode of Torch Talk, Lindsey Chupp sits down with Les Miller, owner of 89 Homes, to talk about building a business, leading a family company, and navigating growth in the homebuilding industry. Les shares his journey from working in construction to launching his own business during the 2008 housing market downturn before eventually taking ownership of 89 Homes. Along the way, he reflects...

In this episode of Torch Talk, Lindsey Chupp takes a look at the marketing trends shaping 2026 and what business owners need to understand to stay competitive in a rapidly changing landscape. Lindsey breaks down the real-world changes businesses are already experiencing, from AI-powered search and content creation to shifting social media algorithms and evolving consumer behavior. Rather than focu...

In this episode of Torch Talk, Lindsey Chupp sits down with Jordan Ray, Digital and Local Sales Manager at WKYC and TEGNA Media, to unpack the rapidly changing world of advertising, streaming television, and data-driven marketing. As media consumption becomes more fragmented, Jordan explains how businesses can navigate the growing number of platforms, target the right audiences, and make smarter m...

In this episode of Torch Talk, Lindsey Chupp sits down with Rachel Summers, COO of Fierce Creative Solutions, for an honest conversation about leadership, growth, hiring, and what it takes to build a strong team. Drawing from her experience helping grow Fierce over the last four years, Rachel shares lessons learned from navigating rapid growth, developing company culture, and building systems that...

In this episode of Torch Talk, Lindsey Chupp sits down with Suzi Lantz, leadership development consultant and founder of Personal Peak Consulting, for a conversation about leadership growth, team dynamics, and what it takes to build healthy organizational cultures. Drawing from her experience coaching executives and leadership teams, Suzi shares why many leaders get stuck, how self-awareness shape...

In this episode of Torch Talk, Lindsey Chupp and Julia Kooser break down what branding actually means in 2026 and why it’s far more than just a logo or color palette. The conversation explores how strong brands create clarity, consistency, and trust across every customer interaction. Lindsey and Julia explain how businesses can build brands that actually stand out in a crowded market, from messagi...

In this episode of Torch Talk, Lindsey Chupp sits down with Rob Robincheck, better known as Cutco Rob, to talk about sales, customer relationships, and what it takes to build a successful career around trust and consistency. After nearly three decades with Cutco, Rob shares how a summer job turned into a lifelong career and how he became the company's top-performing representative worldwide....

In this episode of Torch Talk, Lindsey Chupp breaks down what’s changing in search engine optimization and what businesses actually need to pay attention to moving into 2026. As AI continues to reshape how people search, Lindsey explains why relying on Google alone is no longer enough and how businesses need to think about visibility across multiple platforms. The conversation walks through what S...

In this episode of Torch Talk, Lindsey Chupp sits down with Mike Eberly, President of Weaver Commercial Contractors, to talk about leadership, growth, and what it takes to run a successful commercial construction company. Mike shares his journey from working on a dairy farm to stepping into the president role and why that brings a unique perspective shaped by hands-on experience and years of worki...

In this episode of Torch Talk, Lindsey Chupp sits down with Julia Kooser to break down what’s actually changing in social media and what businesses need to be paying attention to moving into 2026. As platforms evolve and search behavior shifts, social media is no longer just about posting content. Lindsey and Julia unpack how social is now directly tied to visibility, search, and long-term brand g...

In this episode of Torch Talk, Lindsey Chupp sits down with Dwayne Detweiler, owner of Salt Creek Coffee Roasting Company, to discuss building a business rooted in quality, consistency, and community. After spending decades in ministry, Dwayne shares how he transitioned into entrepreneurship and what it looked like to grow a coffee roasting business from a small garage setup into a full-time opera...

How to Spend Smarter on Paid Ads In this episode of Torch Talk, Lindsey Chupp breaks down what’s happening in the world of paid digital advertising and what businesses need to understand about PPC moving into 2026. As platforms like Google and Facebook continue to evolve, Lindsey explains how AI is changing the way ads are created, delivered, and optimized—and why many traditional strategies no lo...

In this episode of Torch Talk , Lindsey Chupp sits down with Leah Hudson, a strategic marketing leader, for a deep dive into what it actually takes to build, scale, and adapt marketing in a growing organization. Drawing from her time at Culligan, Leah shares how she helped lead regional expansion, digital transformation, and post-acquisition integration across multiple markets. Her experience high...

In this episode of Torch Talk , Lindsey Chupp sits down with Rodd Welker, leadership coach and founder of Eagle Advisor Group, for a practical conversation about developing leaders, strengthening teams, and improving performance through intentional growth. Rodd shares over 35 years' worth of insights from working with organizations across industries and leadership levels. The conversation exp...

In this episode of Torch Talk , Lindsey Chupp sits down with Cody Carpenter, Vice President of Branches Worldwide, for a behind-the-scenes look at building a global organization, navigating growth, and developing leaders with long-term impact. Cody shares the story of Branches from its early days to where it is today, along with all of the challenges, setbacks, and lessons learned along the way. T...

In this episode of Torch Talk, Lindsey Chupp sits down with Shasta Mast, Director of Leadership Holmes County at the Holmes County Chamber of Commerce, to discuss developing leaders, strengthening communities, and building connections that last. Shasta shares the story behind Leadership Holmes County and how the program was created to address a real need: developing confident, capable leaders in a...

In this episode of Torch Talk, Lindsey Chupp is joined by Julia Kooser for a blaze Business Expo wrap-up, breaking down the key insights, frameworks, and marketing resources shared during the event. The conversation focuses on one of the biggest challenges business owners face today: lack of clarity. Lindsey walks through how many companies are making marketing decisions based on guesswork instead...