Dr. Greg Story

The Cutting Edge Japan Business Show

For succeeding in business in Japan you need to know how to lead, sell and persuade. This is what we cover in the show. No matter what the issue you will get hints, information, experience and insights into securing the necessary solutions required. Everything in the show is based on real world perspectives, with a strong emphasis on offering practical steps you can take to succeed.

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Forfatter

Dr. Greg Story

Kategori

Business

Seneste episode

4. okt. 2026

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Episoder

The Big Perspective Is Needed When Presenting 04.10.2026

The podium is a powerful place for powerful ideas. Your audience has no idea where you are going to take them. For thirty or forty minutes, you are effectively master of the universe, omnipotent over everyone seated before you. The question is: what are you going to do with that remarkable opportunity? Too many business presentations stay safe, practical and buried in detail. They inform, but they...

Coach For Team Japan Excellence 27.09.2026

Japan's younger generation wants something different from the traditional boss. They need leaders who can explain the WHY behind the work, communicate persuasively, develop careers, build confidence and act as personal coaches. Sounds easy, doesn't it? We should be able to knock that lot off before lunch. Well, maybe not. The problem is that Japan no longer has the luxury of getting this wrong. Th...

Sales Objection Handling Mastery 20.09.2026

Sales objections are a normal part of selling. The problem is not that clients object. The problem is how salespeople react when they hear the objection. There is often a moment of brain fog. Then the salesperson recovers and springs into action — usually the wrong action. They start arguing with the client about why the objection is wrong. That effort normally goes nowhere. Sales objection handli...

The Mindset For Presentation Success 13.09.2026

Our mental approach to what we do has a huge influence on the result. We recognise this easily in sport and business, yet when it comes to presentations and public speaking, we often forget it. For many people, the problem starts long before they walk onto a stage or into a meeting room. We may carry old fears about speaking in front of others into adulthood. Then, as our careers advance and prese...

The Boss Is Not Allowed The Luxury Of Reacting 06.09.2026

Leadership Emotional Control: Why Effective Bosses Must Respond Rather Than React Are you moody? We might immediately say no. We see ourselves as upbeat individuals, smoothly navigating our way through the workday. Good. The problem is that the workplace is roiling with confirmed, card-carrying boss watchers. They have their antennae out every time we appear, as they gauge the risk level of any in...

Leads Are The Lifeblood Of Sales 30.08.2026

Salespeople cannot rely entirely on marketing to keep their pipelines full. Marketing may generate enquiries through search engine optimisation, online advertising, white papers, eBooks, webinars and social media, but sales professionals must also create their own opportunities. This is especially important in Japan, where gaining access to a new business-to-business buyer can be difficult. Recept...

Coach For Team Japan 28.08.2026

Japan's younger generation wants something different from the traditional boss. They need leaders who can explain the WHY behind the work, communicate persuasively, develop careers, build confidence and act as personal coaches. Sounds easy, doesn't it? We should be able to knock that lot off before lunch. Well, maybe not. The problem is that Japan no longer has the luxury of getting this wrong. Th...

How Can I Leverage My Presentation Content 23.08.2026

Business professionals invest considerable time researching, designing and rehearsing presentations, yet many treat the finished talk as a one-off event. That approach wastes valuable intellectual property. A strong presentation should become a reusable asset that improves through repetition, audience questions, feedback and adaptation for different groups, venues and formats. Why should presentat...

387 Japan Sales Mastery Podcast Interview With Dr. Greg Story 16.08.2026

  "We are not after the sale. We are after the reorder." "You can't use consultative selling until you build that trust bridge first." "If you're not a good storyteller, then you better learn to become a good storyteller." "Doing nothing has a cost — opportunity cost." "What is your true intention? Are you just trying to make a sale, or are you building a lifetime relationship with this buyer?" Dr...

Be Responsible For Yourself In Business 09.08.2026

Business responsibility begins when we stop waiting for better circumstances and start working with the assets already in our hands. We cannot rewrite our upbringing, erase every poor decision or arrange for a white knight to rescue us. We can, however, decide what we will do next. That shift—from wishing to acting—is the foundation of personal accountability, resilience and forward momentum in bu...

Why Do We Have To Put Up With Substandard Presentations 02.08.2026

Too many senior executives treat presentations as an unavoidable corporate ritual rather than a high-stakes opportunity to build trust, strengthen the brand and move an audience to action. A weak presentation does more than waste time. It can damage the speaker's professional reputation, reduce confidence in the company and squander a story that people might otherwise remember for years. Why are s...

Salespeople Need to Have Self-Awareness 26.07.2026

Salespeople often think the biggest obstacle to winning business is the buyer, the price or the competition. In reality, the salesperson's lack of self-awareness is often the real problem. When sellers talk too much, miss buying signals, push products that suit their own targets and fail to adapt when a conversation goes wrong, they damage trust and reduce the lifetime value of the client relation...

Leaders Need To Provide Visionary Leadership 26.07.2026

Visionary leadership does not begin with a corporate slogan, a strategy deck or an inspiring town hall. It begins with the leader. Before executives can credibly ask others to commit to a future, they need a clear picture of the future they are building for themselves, the values that will guide them and the goals that will turn aspiration into reality. In Japan, where employees often watch leader...

Really Understand Your Expectations Of Your Sales Team 19.07.2026

Sales leaders often blame weak performance on the individual salesperson, but the deeper problem is frequently a mismatch between the company's expectations, hiring system, onboarding process and incentive structure. In Japan, where recruiting experienced salespeople is difficult and replacing an underperformer can take months, leaders cannot afford a revolving door. They need to define the type o...

How To Be More Persuasive 12.07.2026

Persuasion starts with being concise and clear. If the audience cannot follow the speaker quickly, they will not be persuaded, no matter how clever the message may be. In this Age of Distraction, speakers are competing with mobile phones, email, LinkedIn, Slack, Teams, WhatsApp, and every other digital escape route. Leaders, executives, salespeople, trainers, consultants, and presenters in Japan,...

Why Trust Is Earned Not Commanded 05.07.2026

Leaders receive automatic compliance from their title, but they do not receive earned trust by command. Position power may get people to follow instructions, laugh at the boss's jokes, and say "yes," but it will not create deep commitment, innovation, or discretionary effort. In Japan, Australia, the United States, Europe, and across Asia-Pacific, leaders in multinationals, SMEs, startups, and fam...

How To Present Products Professionally 28.06.2026

Presenting products professionally is not just about explaining features. It is about holding attention, guiding the buyer's thinking, and making the value of the product easy to understand. Salespeople, executives, product managers, founders, trainers, and technical specialists are all competing with smartphones, short attention spans, and audience impatience. In Japan, the United States, Europe,...

Speaker Monotone Hell 21.06.2026

Speakers are now competing with mobile phones, short attention spans, and the audience's constant temptation to escape to the internet. A monotone delivery makes that escape almost irresistible. A presentation can have a powerful topic, a brilliant speaker resume, and a room full of interested people, yet still fail if the delivery puts everyone to sleep. Whether speaking in Japan, Australia, the...

Yes Boss, Whatever You Say 14.06.2026

In Japan, many leaders worry they are surrounded by people who agree too quickly, avoid bad news, and keep quiet when the boss is wrong. That silence is dangerous. It hides risk, weakens decision-making, and encourages executives to build beautiful ladders against the wrong wall. This is not just a Japanese leadership issue. It appears in multinationals, SMEs, family businesses, startups, and gove...

Build Your Sales Bridge 07.06.2026

Sales conversations need structure, not spaghetti. In Japan especially, the best salespeople do not simply pitch, push and hope. They build bridges between each phase of the buyer conversation: rapport, permission to ask questions, solution presentation, objection handling and the final close. These bridges make the sales call feel natural, respectful and useful for the client. For executives, sal...

Why I Don't Like Videos In Presentations 31.05.2026

Videos can lift a business presentation, but they can also hijack it. In the Age of Distraction, leaders, executives and salespeople cannot afford to let a slick corporate video, slide deck or screen become the star of the show. The presenter must remain the dominant force in the room. Why can videos weaken a business presentation? Videos weaken presentations when they take control away from the s...

Freedom Is All In The Mind 24.05.2026

We cannot stop the mind from travelling backwards into memory or forwards into imagination. That is part of being human. The real issue is not remembering the past or preparing for the future. The real issue is the worry we attach to both. How can we stop worry from taking over our thinking? We do not need to stop remembering the past or thinking about the future; we need to strip out the worry at...

Be Chatty When Presenting 17.05.2026

Great presentations are not speeches delivered from a mountain top. They are conversations that make the audience feel included, respected and quietly persuaded. In Japan, where hierarchy, humility and group sensitivity matter deeply, the way we stand, speak, gesture and connect can either build trust or create distance. The best presenters know how to reduce that distance fast. Why should present...

Always Be Selling 10.05.2026

In B2B sales, the real money is often not in the first deal. It is in the follow-up, the reorder, the cross-sell, the upsell, and the referral. Too many salespeople rush off hunting for the next buyer after the contract is signed, leaving serious revenue sitting on the table. Why should salespeople follow up after delivery? Salespeople should always meet the buyer after delivery because that is wh...

Low Energy Doesn't Work When Presenting 03.05.2026

Low Energy Doesn't Work When Presenting Why does low energy ruin a business presentation? If we do not grab attention and interest at the start, our message disappears. That is the core problem with low-energy presenting. A speaker can be intelligent, prepared, well read, and backed by strong content, yet still fail to leave any memorable impression. When the delivery lacks force, the audience hea...

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