Our B2B SaaS Journey

In this episode, Mitch battles a cold while Gavin shares the huge success of the very first Founders Collective event, built on the SixSides platform. We dive into what went right, what could improve, and how the app held up in a real-world stress test. Subscribe to our newsletter: https://sixsides.substack.com/ We also reflect on a sales call that felt like a slam dunk... until it wasn’t. There’s...

In this episode, we celebrate our 30th episode with a jam-packed update on everything happening across SixSides, Founders Collective, DealBuddi, and beyond. From shoutouts on LinkedIn and Stripe giving $1,500 in credits, to onboarding a Laravel legend to help build the dashboard – it’s been a huge week. Subscribe to our newsletter: https://sixsides.substack.com/ Expect a candid, behind-the-scenes...

In this episode, Mitchell and Gavin break down a major pivot in SixSides’ pricing strategy — moving away from per-event pricing in favour of a tiered annual model designed to grow with communities. They also share behind-the-scenes stories from meetings with Volunteering WA, the launch of the Founders Collective in Brisbane, new sponsor engagement features, and how a simple ticket code change coul...

In this episode, Mitchell and Gavin are back with updates on life, lead gen, and looming travel plans. Gavin’s been down with the flu, but that hasn’t stopped him from pushing lead generation, testing video outreach on LinkedIn, and prepping for some big upcoming calls. The duo chats Father’s Day, outdoor adventures, and the strategy behind showing up in-person at key events. Subscribe to our news...

In this episode, we break down everything that went right (and wrong) during our first real customer event at Laravel Live Denmark. From a midnight Redis disaster to 500 attendee connections and surprise AWS credits, we’re giving you the full behind-the-scenes debrief. We also cover our new lead gen strategy, launching a Substack for the podcast, and the emotional rollercoaster of watching a poten...

In this episode, we hit a huge milestone as SixSides goes live at Laravel Live Denmark. Mitch ships the Android app just in time, supports the event from Sydney into the early hours, and the team watches real time adoption, photos, and questions roll in. We also workshop our 30 second pitch, set an ambitious $300k revenue goal for next year, and talk about what’s next, including dashboards and pos...

In this episode, we finally lock in our company values, vision and mission — and talk through how they’ll shape the way we build SixSides moving forward. We also check in on lead gen, accounting drama (featuring Roman and Mel), and the final countdown to Laravel Live Denmark. Plus, Mitch finally finishes the app and gets some much-needed breathing room. Expect a candid, behind-the-scenes look at w...

In this episode, Mitch and Gavin pull apart money, momentum, and mild panic: how we’re splitting revenue (hello, 40/40/20), why the iOS app is live but Android is still pending, early feedback from Laravel Live Denmark (thanks, Rasmus!), plus a candid chat about our fears — from deep water to wasting time — and how we’re evolving SixSides from “event app” to “community engine.” Expect a candid, be...

In this episode, Mitchell and Gavin celebrate a huge milestone—submitting the SixSides app for review ahead of Laravel Live Denmark—while also unpacking the real costs of getting there (including a spicy $6K invoice). From Strepsils at 9am to strategic conversations about offshore hiring, they reflect on the emotional and financial rollercoaster of bootstrapping a SaaS. Expect a candid, behind-the...

In this episode, Mitchell returns from Bali with sunburn, margarita memories, and a deadline staring him down — the Denmark app launch. Gavin, meanwhile, has been neck-deep in grant writing, trying to win $97,000 to accelerate SixSides… even if it means giving himself four times Mitch’s salary (which comes up, hilariously, on the show). They also dive into building in public, Gavin’s evolving Link...

In this episode, Gavin chats with Roman Galikov — co-founder of Recit Advisory and a long-time mate from their RedEye days — about the financial realities and blind spots that can make or break a startup. From Roman’s wild upbringing in a Cold War-era Russian missile town to co-founding an accounting firm helping Aussie tech founders scale sustainably, this episode is packed with insights (and a f...

In this episode, Mitch is not in Bali (yet), Gavin almost gets Roman cancelled, and the guys dive deep into their TestFlight adventures, app store approvals, and why the new comments UI looks suspiciously like Instagram. They also talk through Gavin’s sales strategy for SixSides, the launch of DealBuddi, and how they’re building a community-led approach to founder support in Brisbane. Oh, and ther...

In this episode, Mitch reveals the mounting pressure of delivering the new SixSides app as the team approaches a self-imposed TestFlight deadline. Gavin brings a new sales strategy to life, and the guys explore the delicate balance between progress and burnout. Expect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped. Got q...

In this episode, Mitchell and Gavin reflect on a huge milestone: SixSides has hit the six-month mark - and things are finally starting to move. They dive into a brilliant new sales call that reshaped their positioning, reveal how WorkOS helped them ship auth in record time, and unpack what it means to bootstrap while juggling other businesses. Expect a candid, behind-the-scenes look at what it rea...

In this episode, Mitchell and Gavin finally meet up in person after four years of online collaboration, and their strategy session delivers a massive product breakthrough for SixSides. They share how a simple conversation unlocked a critical insight about user onboarding and future product direction. Plus, Gavin shares his experience at the CEO Sleepout, Mitchell locks in a wedding venue, and they...

In this episode, Mitchell flies solo without Gavin (who’s soaking up the sun in Fiji) and sits down with Laracon AU organiser and SixSides’ very first customer, Michael Dyrynda. They dive deep into what it takes to run a developer conference, how Laracon AU has evolved over the years, and how SixSides went from talk idea to full-blown product. Expect a candid, behind-the-scenes look at what it rea...

In this episode, Mitchell and Gavin catch up before Gavin jets off to Fiji for a family holiday, and reflect on how juggling multiple businesses is helping them bootstrap SixSides. From battling sunburn at the beach to shipping major infrastructure changes, it's a wild and very real look into the life of early-stage SaaS founders. Expect a candid, behind-the-scenes look at what it really takes to...

In this episode, Mitchell takes us deep into the development of SixSides’ new real-time theme designer—built with Next.js, Cloudflare, and a dash of Cursor magic. Meanwhile, Gavin begins his “CTO in training” journey by installing GitHub for the first time (with only mild resistance).  We also get into the behind-the-scenes planning for Mitchell’s wedding (yes, it’s a side project), a live wrap vi...

In this episode, Mitchell and Gavin go full meta – reflecting on why they’re podcasting, who they’re doing it for, and how this little weekly ritual might become a key pillar in the SixSides journey. Along the way, there’s SixSides merch, a powerful personal story about homelessness, and a marketing website rebuild that may or may not have caused Gavin’s eyes to glaze over. Expect a candid, behind...

In this episode, Mitchell and Gavin reflect on 12 weeks of podcasting, the power of Low Rider to set the mood, and why Gavin’s red jumper might be cursed. They dive into lessons from listener feedback, debates around SEO-style episode titles, and a light-hearted competition over who’s got the better LinkedIn banner. 6 weeks of SEO-based titles will start next week! Expect a candid, behind-the-scen...

In this episode, Mitch and Gavin celebrate the launch of the new SixSides marketing site, reflect on their growing list of reviews, and dive into the weird world of AI agents. They also discuss their latest challenges with domain negotiations, cold outreach woes, and how they’re staying lean with software and services. Expect a candid, behind-the-scenes look at what it really takes to launch a B2B...

In this episode, Mitchell and Gavin hit the 10-week milestone and dive into what’s working, what’s changing, and what’s coming up for SixSides. From reading their first podcast reviews to debating LinkedIn banner designs, it's a candid look into the real work behind building a B2B SaaS. They chat about Gavin’s cold outreach efforts using Apollo, the challenges of multi-brand personal profiles, and...

In this episode, Mitchell and Gavin talk about the chaos of trying to launch a YouTube live episode, the ongoing saga of securing their SixSides.com domain, and how Cursor is radically speeding up their app development. Mitchell shares insights on when AI tools shine and when they get in the way, while Gavin opens up about new lead gen plans and early sales lessons. Plus, a hilarious story about d...

In this episode, we dive head-first into the rebuild of the SixSides mobile app – and the reason why we’re shifting from one-off event apps to a centralised, community-focused experience. Mitch finally caves and uses AI to help with coding (thanks to a little nudge from Heroly), and Gavin shares a big sales milestone: our first paid client . Expect a candid, behind-the-scenes look at what it reall...

In this episode, Gavin gets emotional over SixSides’ first two verbal client yeses (yep, there were actual tears), while Mitch celebrates a major milestone - securing the sixsides.com domain. We dive into the momentum that's building, the technical and emotional rollercoaster of early traction, and the fast-tracked setup of all the boring-but-important SaaS admin stuff like Stripe, Xero, and legal...