Marketing Agency Power Hour

In this episode of Marketing Agency Power Hour, Cal sits down with RJ Huebert, Founder of HBT Digital Consulting, to unpack what actually drives profitable growth for agencies and brands in today’s crowded marketplace. RJ shares hard-earned insights on why most marketing underperforms, how weak positioning quietly kills conversions, and what it really takes to align brand, messaging, and customer...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with George Potts, agency leader and executive coach, to explore what it really means to lead with purpose while scaling teams, clients, and responsibility. George shares thoughtful insights on how leadership changes as organizations grow, why self-awareness becomes more critical at scale, and how intentional leadership deci...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with James Colistra, branding expert and founder of Wonderfish, to break down why so much branding fails to deliver real business results and how agencies and founders can fix it. James shares a candid look at the disconnect between aesthetics and performance, explaining why beautiful design without strategy rarely converts,...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Thi Lam, Founder and Creative Director of Garnish Studios, to unpack what it really takes to build a focused, sustainable creative agency in the competitive world of food and beverage CPG. Thi shares how his background as a CPG founder shaped Garnish Studios’ hyper-focused niche, why industry specialization beats offeri...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Hamid Ghanadan, Founder and CEO of the Linus Group, to explore what it really takes to build a focused, resilient marketing agency, especially when serving highly technical industries like life sciences and healthcare. Hamid shares how understanding the psychology of technical buyers creates more impact than leading wit...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Steve Fortunato, Founder and President of Shovel the Sidewalk, to unpack how brands can break through the noise by leading with authenticity, strong audio, and real human connection. Steve shares why he intentionally works in the business instead of scaling away from client work, how unscripted conversations consistentl...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Mary Dunn, Managing Partner and Co-Founder of Stratagess, to unpack what it really takes to build a sustainable, high-performing marketing agency, without burning out your team or yourself. Mary shares how she and her co-founder intentionally built a “small but mighty” agency made up of seasoned marketers, why they reve...

In this episode of Marketing Agency Power Hour, host Cal Wilder sits down with Taylor Adams, Co-Founder of The Creative Agency, to break down how influencer management is redefining modern marketing. Taylor shares how starting as a content creator herself led to an unexpected pivot from social media management to building a fast-growing talent agency. The conversation explores how influencer marke...

On this special re-air episode of Marketing Agency Power Hour, we take a journey back in time to learn the importance of prioritization with Johanna Bates and Erin Fogel, Co-Founders of DevCollaborative, a web development firm focused on the nonprofit sector.  The conversation explores how organizations, regardless of size or budget, face endless ideas and “wish lists,” and how the discipline of p...

This week, it’s just me, Cal Wilder, closing out the year with gratitude, reflection, and appreciation for you, the agency owners, leaders, and listeners who’ve made this podcast what it is. No guest this time, just a heartfelt holiday episode about community, purpose, financial clarity, and why the work you do truly matters. After eight months of conversations, lessons, and connection, this episo...

Get an inside look at what it really takes to build an authentic, purpose-driven PR and branding agency in this episode of Marketing Agency Power Hour with Laura Henson, Founder and CEO of HVM Communications. From her beginnings in luxury fashion to leading a values-based communications firm, Laura shares how narrowing her focus to women-led and mission-driven organizations became a catalyst for g...

Get an inside look at what truly drives a successful marketing agency in this episode of the Marketing Agency Power Hour with Zontee Hou, Founder & President at Media Volery. From choosing the right clients and building long-term partnerships to leveraging data, AI, and customer insights, Zontee reveals what it takes to run a sustainable, high-performing agency in today’s landscape. Through he...

Discover the hidden strategy, creativity, and rigor behind world-class brand naming in this episode of the Marketing Agency Power Hour. Host Cal Wilder sits down with Scott Milano, founder and managing director of Tanj, to unpack what it really takes to build a specialist agency that serves global brands with names that stand the test of time. From navigating complex renaming projects and leading...

Unlock the real-world strategies behind running a flexible, resilient, and client-focused marketing agency in this episode of Marketing Agency Power Hour! Host Cal Wilder sits down with Kate Terricciano, President of Image Marketing Consultants and Principal of C2 Marketing, to explore her 20-year journey growing a specialized agency in the evolving world of retail real estate. From adapting to in...

Host Cal Wilder sits down with Veronica Clerkin, Managing Partner of AMZG Agency, to unpack what it really takes to lead a modern, values-driven marketing agency in a world shaped by constant change. With over two decades of experience spanning entertainment, B2B, and Fortune 500 brands, Veronica reveals how transparency, clear communication, and staying true to your core strengths can transform y...

Host Cal Wilder sits down with Juda Engelmayer, CEO/President of HeraldPR, to explore the evolving world of public relations, ethics, and reputation management in the digital age. From handling high-profile crises to teaching the next generation of PR pros how to build genuine human connections, Juda reveals what it really takes to thrive in an industry where integrity and trust are everything. Wi...

Unlock the secrets to running a thriving PR and marketing agency in this episode of Marketing Agency Power Hour! Host Cal Wilder sits down with Ethan Rasiel, co-founder and CEO of Lightspeed PR & Marketing, to uncover what it takes to build lasting client relationships, manage crises with confidence, and grow a global agency with integrity. From mastering client communication to building resil...

Take your marketing agency to the next level with powerful insights on AI, automation, and how to scale your business efficiently. It’s time to streamline your operations, boost client results, and build a global team that runs like a well-oiled machine. And who better to guide you than serial entrepreneur, founder, and CEO of Robert Gerov Media, Robert Gerov. You’ll learn how to leverage AI tools...

Unlock the secrets to powerful business communication with presentation expert, Mike Teixeira, Founder and President of Deck Presentations. In this episode, Mike breaks down how clear, confident presentations can drive real results, whether you're pitching clients, leading a team meeting, or creating content for social media. From conquering public speaking nerves to designing visuals that actuall...

Transform the way you think about customer relationships with powerful insights on increasing lifetime value, leveraging Net Promoter Scores, and using AI to unlock what truly drives loyalty. In this episode, Jon Stamell, marketing strategist and founder of OOMIJI, breaks down how to turn customer feedback into an actionable strategy that scales. You’ll learn how to pitch bigger clients, build a s...

Take your agency leadership to the next level with honest, actionable insight about authenticity, networking, and building a business that supports both growth and personal fulfillment. Get ready to hear from marketing agency founder Tara Johnson, CEO of AlchemyThree and Alchemy Wealth Marketing, as she shares her journey from artist to company leader. You’ll learn how to network effectively (even...

Authenticity and strategic content can power agency growth and client trust. In this episode of the Marketing Agency Power Hour, host Cal Wilder sits down with Lauren Douglass, Founder of Reverve Agency and a seasoned marketing leader with over 18 years of experience across corporate and agency roles. Lauren shares her journey from corporate life to founding her own agency, emphasizing how authent...

Revolutionizing financial systems is a game-changer for scaling agencies strategically and sustainably. In this episode, the host sits down with James Kwon, Founder, CEO & Lead Strategist at Figmints Digital Creative Marketing. James shares how he built a multi seven-figure agency by rethinking financial management through a system he developed called “Slices,” inspired by the Profit First mod...

Consistency and strategic AI integration are essential for long-term success in B2B marketing. In this episode, the host sits down with Nick Stamoulis, B2B Fractional CMO of Brick Marketing, a B2B Digital Marketing Agency. Nick shares how his 25 years of experience have shaped his persistent, process-driven approach to digital marketing. He explores a “Wear ’em down marketing” strategy, which focu...

Adaptability and responsible AI integration are critical for staying ahead in today’s marketing landscape. In this episode, the host sits down with Helen Todd, CEO of Sociality Squared. Helen shares how her early entrance into social media marketing and her leadership at one of the first dedicated social media agencies shaped her forward-thinking approach to business. She explores how adaptability...