Brent W. Peterson
Talk Commerce
If you are seeking new ways to increase your ROI on marketing with your commerce platform, or you may be an entrepreneur who wants to grow your team and be more efficient with your online business. Talk Commerce with Brent W. Peterson draws stories from merchants, marketers, and entrepreneurs who share their experiences in the trenches to help you learn what works and what may not in your business. Keep up with the current news on commerce platforms, marketing trends, and what is new in the entrepreneurial world. Episodes drop every Tuesday with the occasional bonus episodes. You can check out...
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Brent W. Peterson
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Senaste avsnittet
9 okt 2026
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Avsnitt
Revolutionizing Home Sharing: Trust, Community, and Scaling with Bo Abrams 10.09.2024 35:25
Bo Abrams, the CEO of Komu, discusses the concept of home sharing and how Komu is creating a social network for sharing primary homes. He highlights the importance of trust and relationships in the home sharing process and how Komu aims to connect people within their trusted networks. Bo also talks about the challenges of scaling the platform and ensuring that hosts list their homes for cost rathe...
Magento Community: Meet Magento Netherlands and Beyond with Sanne Bolkenstein 07.09.2024 20:37
Sanne Bolkenstein, the producer of Meet Magento Netherlands, discusses the importance of community in the Magento ecosystem. She highlights the role of Meet Magento in bringing the community together, organizing events, and facilitating knowledge exchange. Sanne also talks about the Magento Association and its role in representing the community's needs and providing a platform for collaboration wi...
Value-Based Marketing with Wordsmith Extraordinaire: Kristin N. Spencer 03.09.2024 36:35
In this insightful episode of Talk Commerce, host Brent Peterson sits down with Kristin N. Spencer, a renowned marketing strategist and self-proclaimed "biggest word nerd." Kristin shares her journey and the innovative approach she brings to marketing, shedding light on why she believes the traditional methods have an expiration date. The conversation kicks off with a discussion on customer avatar...
Mastering Content with AI: A Dive into Data-Driven Marketing with Kate Bradley-Chernis 27.08.2024 40:42
In this conversation, Brent Peterson interviews Kate Bradley Chernis, CEO of Lately, about the role of machine learning in content creation. They discuss the importance of understanding the neuroscience behind content engagement and the need for human curation in AI-generated content. Kate explains how Lately leverages AI to analyze social media analytics and create personalized messaging that res...
From Flatlining to Flourishing: How to Grow Your Podcast with Anthony Nwaneri 20.08.2024 38:41
In this conversation, Anthony Nwaneri, founder of getmorelisteners.com, discusses his journey in the podcasting space and offers insights on how to grow a podcast. He emphasizes the importance of focusing on the content and creating episodes that are attractive and intriguing to listeners. Nwaneri also highlights the need for persistence and learning from failures along the way. He suggests asking...
Magento's Southeast Asian Renaissance with Muliadi Jeo 18.08.2024 14:34
In this episode of Talk Commerce, Brent Peterson interviews Muliadi Jeo, the CTO of CirClo, about his role in organizing Meet Magento events in Southeast Asia. Muliadi shares his passion for e-commerce consulting and customer behavior experience. He explains how he started Meet Magento Indonesia and why he decided to expand to Malaysia. Muliadi discusses the importance of building a strong local c...
Meet Magento Poland: Kuba Zwolinski's Vision for Community-Driven Commerce 16.08.2024 24:23
Kuba Zulinski, founder of SnowDog and active member of the Magento community, discusses his role in organizing Meet Magento Poland and Meet Commerce events. He emphasizes the importance of supporting the Magento Association and the need for an independent organization to take care of the Magento open source ecosystem. Kuba also shares his passion for adventure racing and outdoor activities. keywor...
Scents of Heritage: How Albisa Candles is Lighting Up E-commerce with Cuban Flair with Isabel Alvarez 13.08.2024 25:47
Isabel Alvarez, founder of Albisa Candles, shares her journey of creating unique candles that evoke memories of Cuban culture. She discusses the inspiration behind her candles, the scents that set them apart, and the importance of sharing her heritage. Isabel also talks about the challenges of being an entrepreneur and the involvement of her family in the business. She mentions her plans for expan...
Why Magento Matters: A Passionate Perspective from Brazil 12.08.2024 17:09
Join host Brent Peterson as he chats with Leandro Jesus, organizer of Meet Magento Brazil! In this episode, Leandro shares his passion for Magento and his insights into the thriving Brazilian ecommerce scene. He discusses the highlights of the recent Meet Magento Brazil event, including its unique free-to-attend model and the exciting plans for next year. Leandro also emphasizes the importance of...
Bold Strategies for Ecommerce Growth with Peter Karpas 06.08.2024 32:35
Join host Brent Peterson as he talks with Peter Karpas, CEO of Bold Commerce, about the often-overlooked world of checkout optimization. Discover why merchants are afraid to touch their checkout process and how Bold Commerce helps them overcome this fear to unlock significant revenue growth. Peter shares insights on the "checkout power trio" - conversion, average order value, and lifetime value -...
Why Attend Magento Magento with Vijay Golani 31.07.2024 7:52
Summary The conversation covers the Meet Magento New York event. The speakers discuss the benefits of attending the event, opportunities for attendees, and the importance of using the Hyva theme for Magento sites. They also mention the networking opportunities and social events at the conference. takeaways They highlight the benefits of attending Meet Magento New York and the various opportunities...
Home Watch Heroes: Guarding Paradise While You're Away with Diane Pisani 30.07.2024 28:05
Summary Diane Pisani, founder of Home Watch Academy, discusses the Home Watch industry and its potential for millennials. Home Watch is a service where homeowners hire a company to take care of their unoccupied homes. With two out of three wealthy Americans owning second homes, the industry is growing. Diane recognized the need for standards and education in the industry, leading her to start the...
The Future of Magento with Sanne Bolkenstein 29.07.2024 31:48
Summary In this episode of Talk Commerce, Brent Peterson interviews Sanne Bolkenstein, the Commercial Director at Hyva. They discuss the importance of a performant front-end theme for Magento, the benefits of using Hyva, and the future of the Magento community. Sanne also emphasizes the need for diversity within the e-commerce industry. keywords Hyva, Magento, front-end theme, performance, communi...
Maximizing Your eTail Experience: Planning and Networking Tips 26.07.2024 23:28
Summary Kristin Schoenstein, Portfolio Director for eTail US shows, discusses the process of putting on a conference and the importance of retailers attending eTail. She highlights the community aspect of eTail and the opportunities for networking and collaboration. Kristin also emphasizes the variety of content and activities available at eTail, including themed summits, networking breaks, cockta...
Magento Maverick: Jisse Reitsma's Bold Vision for Open Source E-commerce 24.07.2024 54:06
Summary In this conversation, Brent Peterson and Jesse Reitsma discuss the state of the Magento community and the impact of Adobe's acquisition of Magento. They explore the differences between the European and US Magento communities, with Europe being more skeptical of Adobe's messaging and US being more receptive. They also discuss the role of MageOS in challenging Adobe's dominance and the need...
Can Agencies and Tech Vendors Collaborate for Greater Success with Simon Jones? 23.07.2024 28:31
Summary Simon Jones, founder of Code Extension, discusses his role in helping agencies discover new technology and tech vendors reach out to more agencies. He connects with agencies and tech vendors through LinkedIn and Slack, organizing partner intro calls and LinkedIn live sessions to showcase success stories and build relationships. Simon is passionate about building a community and helping age...
The Importance of Analytics in AI and Machine Learning with Lori Schafer 16.07.2024 30:14
Summary Lori Schaeffer, CEO of Digital Wave Technology, discusses the role of AI in product information management and marketing. She emphasizes the importance of automation and analytics in the e-commerce space, and highlights the value of personalization, social commerce, sustainability, and dynamic pricing. Schaeffer also discusses the impact of voice technology, blockchain, and augmented reali...
Solving the Problem of Excess Inventory and Waste with Diz Petit 09.07.2024 38:46
Summary In this episode, Brent Peterson interviews Diz Petit, the co-founder and CEO of Liquid Donate, a sustainable social impact software company. They discuss the importance of corporate social responsibility, the issue of excess inventory and waste, and how Liquid Donate is matching excess inventory with schools and nonprofits in need. Diz shares her journey from working at Postmates to starti...
Seamless Ecommerce Checkouts with Linda Xu of Skipify 02.07.2024 36:34
Summary In this episode of Talk Commerce, Brent Peterson interviews Linda Xu, the Chief Commercial Officer at Skipify. They discuss how Skipify is revolutionizing the e-commerce checkout experience by providing a next-gen connected wallet that makes online transactions smoother, more secure, and user-friendly. Linda shares insights on the importance of authorization rates, personalized shopping ex...
The Impact of AI and Machine Learning in E-commerce with Peter Van der Westhuizen 25.06.2024 22:40
Summary Peter Van der Westhuizen, from the partnerships team at Linnworks, discusses the importance of technology in creating a seamless customer experience in e-commerce. He highlights the four key areas of focus: omni-channel marketing, shipping and fulfillment, continuous engagement, and post-purchase experience. Peter emphasizes the need for the right technology stack to manage inventory, orde...
Challenges for Amazon Sellers: Perishable Foods and Apparel with Chris Moe 18.06.2024 34:30
Summary Chris Moe, CEO and founder of Cartograph, discusses his role in helping consumer packaged goods brands succeed on Amazon. He highlights the importance of crafting compelling product listings and utilizing advertising to drive visibility and sales. Moe also discusses trends in the food and beverage industry, such as the rise of emerging brands and the popularity of gummies as a new form fac...
Rewire Your Entrepreneurial Mind for Success with Karim Boktor 11.06.2024 43:37
Summary In this episode of Talk Commerce, Brent Peterson interviews Karim Boktor, a leadership and business hypnotherapist. Karim shares his personal journey of overcoming anxiety and depression in his own business and how he discovered the power of the subconscious mind. He explains that 80-90% of our decisions and behaviors are driven by the subconscious, and understanding and rewiring the subco...
Turbocharge E-Commerce Growth with AI: Secrets from NetElixir's Udayan Bose 04.06.2024 41:01
Summary Udayan Bose, founder and CEO of NetElixir, discusses the importance of AI in digital marketing and the challenges faced by e-commerce merchants. He emphasizes the need for experimentation and testing, as well as reserving time for learning and staying updated with industry changes. Bose believes that AI-powered experimentation is essential for businesses to thrive and recommends his compan...
The Top 3 Strategies to Skyrocket Your Marketplace Sales, with Channel Engine's Jordi Vermeer 28.05.2024 29:54
Summary Jordi Vermeer, Vice President of Revenue for North America at Channel Engine, discusses the role of Channel Engine in helping brands and resellers list, optimize, and manage their marketplace sales. He explains how Channel Engine integrates with platforms like Amazon and offers automation and tools to streamline the process. Vermeer also discusses the trend of hybrid selling, where brands...
The Top 3 Secrets to Accelerating Your Digital Transformation, with Ben Johnson of Particle 41 27.05.2024 33:20
Summary In this episode, Ben Johnson, the CEO and founder of Particle 41, discusses the importance of OKRs (Objectives and Key Results) in goal setting and measuring progress. He explains how OKRs can bring a data-driven culture to organizations and shares examples of how they can be applied in business. Ben also talks about Particle 41's services, including software development, application moder...
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