Roll Model Business

Whether it's a birthday, tournament performance, or promotion, finding ways to celebrate achievements both on and off the mats can be a game changer for your retention! Don't let the world continue to drag down your community. Find ways to celebrate the big and small things that help to make our lives better! This podcast is for business owners, particularly martial arts business owners, who want...

On this episode, we talk about the necessity of cleaning house occasionally, whether that relates to employees or customers. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: Cleaning house is not m...

On this episode, we talk about bringing back lost students. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). It is said to be anywhere form 5 - 25x cheaper to bring back a lost customer than it is to get a new...

On this episode, we focus on marketing ideas for April. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: This podcast episode delves into the intricacies of marketing strategies specific to the mon...

On this episode, we discuss the role that a pro shop can play in increasing revenue for your academy, including different items you might stock. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: Thi...

On this episode, we walk through different ways to meet new students and get in front of them. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: This podcast episode delves into the imperative quest...

On this episode, we reflect on marketing concepts we learned and/or noticed on our trip to Costa Rica. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: This podcast elucidates the omnipresent marke...

Spring into March with some fun themed marketing ideas! This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: The salient theme of this discussion revolves around the strategic utilization of March mark...

This week we discuss how to best use Instagram's features to boost your online presence, including some of Instagram's newer features. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: This podcast...

It's so important to have a system in place for new students or customers, from their first interaction with you. Having a system allows you to train others, which enables consistency in your business. In this episode, we discuss first contact through end of first class. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and comm...

On this episode we give you some rapid-fire ideas for February marketing strategies. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: This podcast episode elucidates strategies to effectively capit...

On this episode, we discuss how hosting and attending events can develop community and boost business growth. We dive into specific events, discussing how each one can be a benefit. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses...

No matter what time of year it is, it's not too late to set SMART goals. In this episode, AJ and Risser discuss how to set meaningful goals that push you and your business to the next level! This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other bu...

Join us and dive into the world of Facebook - transform it from a time vampire to a robust tool you can use strategically to build your community and boost engagement. This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run b...

In this episode, we dive into one of AJ's favorite marketing plans - the Marketer's Trio! Newsletters, emails, and random touches, oh my! This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI Summary: The rule o...

In this brief podcast episode, meet AJ Clingerman and Jennifer Risser, the co-hosts for your new favorite podcast! This podcast is for business owners, particularly martial arts business owners, who want to grow their brand, business, and community! AJ and Risser run a Brazilian Jiu Jitsu gym, along with a host of other businesses (largely run by AJ!). AI summary: This podcast episode elucidates t...