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AI can make a small creative team faster... but it can also flatten the very thing clients pay for: the human touch. Taylor Pfeifer sits down with Chad, Frank, and Eric of JIG to unpack how they are using AI without losing craftsmanship, instinct, and soul. What starts as a conversation about a Saskatoon creative studio quickly turns into a sharp, honest look at the future of creative work. JIG is...

The advice that will change your career might not come from a performance review. Bonnie Wan reveals why the most powerful brief she's ever written was for herself, and how that same life-clarifying framework is now helping people and teams make sharper, braver decisions. Bonnie has spent nearly 30 years shaping some of the world's most recognizable brands, from Got Milk to Adobe, BMW, Comcast, an...

Shad reveals why the best creative careers are built on risk, joy, and refusing to let the work turn into just a job. From a sister secretly entering him into the contest that funded his first album to the "love of the game" mindset that carried him from rap into CBC's Q , Hip Hop Evolution , and beyond, this conversation is packed with the kind of hard-earned creative wisdom artists, founders, an...

Join us as we explore the innovative world of sports engineering with Gillian Pinder, who combines technical expertise with athlete-centered design to push the boundaries of mountain sports gear and footwear. Discover her journey, testing methodologies, and insights into inclusive product development.

In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos interview Jillian Ross, a master printer and collaborative artist based in Saskatoon, Canada. Jillian shares her journey into printmaking, her experiences in establishing a collaborative studio in Johannesburg, and her work with renowned artist William Kentridge. The conversation explores the importance o...

In this episode of the Memo podcast, host Corey Michel interviews Mike Schwarz, founder and CEO of MyZone AI, a digital transformation agency focused on helping entrepreneurs navigate the complexities of AI. They discuss Mike's journey in automation, the impact of AI on the creative industry, and the fears surrounding AI adoption. Mike emphasizes the importance of embracing AI as a thought partner...

Summary In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos interview Leland Maschmeyer, CEO and co-founder of Collins, a renowned brand and design consultancy. Leland shares insights on the intersection of design and AI, the importance of brand differentiation, and his experience transforming Chobani from a single product company into a wellness platform....

In this engaging conversation, George Stroumboulopoulos shares his unexpected journey through the world of media, music, and culture. He reflects on the profound impact of music on his life, the importance of embracing chaos, and the strength of empathy. Through personal anecdotes and insights, Strombo discusses the consequences of curiosity, the lessons learned from high-risk experiences, and the...

In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos interview Blair French, Chief Growth Officer at LMNO. Blair shares insights from his extensive career in branding and marketing, emphasizing the importance of sustainability in business practices. He discusses the evolving landscape of career paths, the role of a Chief Growth Officer, and the significance...

In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos sit down with Farzin Ghayour, a Toronto-based senior creative manager at StackAdapt. Farzin takes us on a journey through his dynamic career, starting from his early days at EA Games, where he transitioned from flipping burgers to working at Canada's largest video game company. He shares candid insights a...

In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos welcome Joelle Tomlinson, an accomplished journalist and storyteller. Joelle shares her journey in journalism, discussing her experiences with nerves before interviews, her involvement with the Calgary Stampede, and her deep connection to her hometown of Saskatoon. She emphasizes the importance of storyte...