The Roofr Report

What if staying small was the key to growing fast? In just 12 months, Brent Girouard turned Brentwood Roofing into one of the most trusted names on the Texas Gulf Coast — without chasing every storm or scaling too fast. In this episode of The Roofer Report , host Pete McKendrick sits down with June’s Roofer of the Month to unpack how Brent built a booming business by focusing on neighborhood trust...

In this episode of the Roofer Report, host Pete McKendrick chats with Austin Blomquist, our May Roofr of the Month. Austin shares his inspiring journey into the roofing industry, his passion for his late father's innovative product, Snow Grip, and his unique marketing strategies that have garnered over 200,000 social media followers. Learn how Austin is making a difference in his small Michigan co...

In this episode of the Roofr Report, hosted by Pete McKendrick, April's Roofr of the Month, Lisa Coates from DeLeon Roofing, shares her incredible journey from general contractor to Director of Operations. Lisa discusses innovative approaches to managing a roofing company in Halifax, Nova Scotia, including the use of subcontractors, implementing effective software tools, and creating a culture of...

This episode of The Roofr Report features Pete McKendrick interviewing Todd Hauser, the Roofr of the Month for March. Todd shares his journey from being a high school teacher in Orlando, Florida, to founding a successful roofing business. He discusses the challenges of transitioning careers, learning the roofing trade, and eventually obtaining his own roofing license. Todd emphasizes the importanc...

In this episode of the Roofr Report, host Pete McKendrick sits down with our February Roofer of the Month, Joshua Keith, CEO of Roofing Technologies Unlimited. Joshua shares his remarkable transition from playing professional football with the Los Angeles Chargers to building a thriving, faith-based roofing business in Houston, Texas. Discover how Joshua and his brother grew their company from hum...

Join Pete McKendrick on The Roofer Report as he sits down with Jeremy Simpson of Simpson Roofing. Dive into the fascinating history of this New Jersey-based, third-generation family business and learn about the unique challenges and triumphs along the way. From the impacts of industry downturns to the importance of team building and customer relations, Jeremy shares invaluable insights you won't w...

In this episode of The Roofer Report podcast, host Pete McKendrick interviews Don McKee, founder of B.A.N.A. Roofing , a veteran-owned business in Davis, Oklahoma. Don shares his journey from working in asphalt and various sales roles to establishing a successful roofing company. He emphasizes the importance of trust, community engagement, and local reputation in building a thriving business. The...

In this episode of The Roofr Report, host Pete McKendrick interviews Hannah Smith from Smithrock Roofing, the Roofr of the Month for October. Hannah discusses the company's growth, from its origins nine years ago to its current structure and achievements. She shares insights on scaling the business, integrating technology, and balancing sales and production. Hannah also highlights the importance o...

Join Pete McKendrick on The Roofr Report as he interviews the September Roofr of the Month, Corey Combs from South Shore Roofing. Corey shares his journey from the restaurant industry to becoming a successful roofing contractor. He discusses the challenges of running a roofing business, the importance of processes, and adapting to market changes. Corey also provides insights into the benefits of f...

Join Pete McKendrick on The Roofr Report as he sits down with Thais Saenz, founder and CEO of Saenz Global, to discuss the integral role of back-office support in the roofing industry. Thais shares her journey from corporate life to launching Saenz Global, a company dedicated to streamlining administrative tasks for roofing professionals. They delve into the importance of CRM utilization, standard...

In this episode of The Roofr Report, host Pete McKendrick interviews Juan Rodriguez, the August Roofr of the Month. Juan shares insights on the rapid success of his new company, Salus Exteriors, in the competitive Houston market. They discuss the importance of diversifying services, effective sales strategies, and utilizing technology to streamline operations. Juan details Salus Exteriors' approac...

In this episode of The Roofer Report, host Pete McKendrick introduces Ben Morrow, known as Ben Tiger, as the Roofr of the Month for July. Ben discusses his roofing company, Roof Tiger, emphasizing its rapid growth since its inception in 2020 and subsequent expansion into solar with Solar Panther. He shares insights into the importance of mimicking successful practices, focusing on local markets, d...

In this episode of the Roofer Report, host Pete McKendrick introduces Amanda Veinott, the owner and founder of Maven Roofing and Exteriors in New Jersey, to discuss the journey of her 100% woman-owned roofing business. Launched in March 2023, Maven has seen extraordinary growth, specializing in roofing and gutters while navigating the unique challenges and successes of being a woman in a predomina...

In this insightful episode of the Roofer Report podcast, host Pete McKendrick welcomes Jason Shumway, our celebrated ‘Roofr of the Month’ for April. Jason shares his remarkable journey from starting Bradford Xteriors on the heels of Hurricane Ike to becoming a multifaceted entrepreneur with investments spread across the roofing industry and real estate. Discover Jason's philosophy on keeping a bus...

In this episode of The Roofer Report, our host Pete has an insightful conversation with Joe Andrews, owner of Mastercraft Roofing, notoriously known for his innate ability to flawlessly blend old-school customer service with modern tools for outstanding results. Joe's journey in the construction industry started at the tender age of 12, witnessing the pitfalls of traditional practices and deciding...

We're kicking off 2024 and Season 3 of the Roofr Report with a much-anticipated guest. Roofr's very own CEO and founder, Richy Nelson, joins Pete to share the story behind the Roofr CRM. What's the goal of Roofr? Was a CRM always the plan? How did Roofr get started? And what connection does Richy have to the roofing industry? Why start a roofing tech company, anyway? In this very special episode o...

As a roofer, how confident are you in the experience a homeowner has? Well, in this episode, you can hear it directly from someone who bought a roof! Jennifer Cote shares her experience shopping for roofs, including what made her choose the contractor she did, what would have won her business quicker, and 3 things roofers can do in 2024 to ensure they sell more roofs. Nic Capobianco joins to provi...

If anyone knows AI, it's Sebastian Jimenez. As CEO of RillaVoice — a speech analysis AI tool for sales — AI is his bead and butter. In this special Roofr Report, Sebastian joins our host, Pete McKendrick, to talk about the rise of AI both in roofing and outside of it, how it's changing the way we connect with others, and what impact it is already having (and will have!) on the world of roofing.

VP of Marketing Marc Hansen joins Pete to chat everything marketing for roofers. Lead gen, inbound marketing, text message marketing, and connecting with the modern homeowner will all be explored. Get tips and tricks you need to build a marketing plan that works.

Can authentic connection, emotional intelligence, and vulnerability really impact your roofing business? You bet it can! Pete is joined by Marc and Melissa from Improv My Sales to explore the value of authenticity, and to provide some real examples of what this looks like for roofers.

Did you know you can upload drone images to Roofr.com and receive accurate roof measurements without needing to climb a ladder? Well, now you know!

Want to stop climbing on Roofs? Roofr.com is here to save you with satellite and digital measurements.

What role does social media play in today's roofing business? Or for an individual roofer? TJ and Pete explore social trends, social media, and the importance of brand in this episode of the Roofr Report. Thank you to TJ McCormack for joining us as today's guest. To listen to more episodes, explore the Roofr Report on Spotify, YouTube, or on Roofr.com .The Roofr Report is produced by Roofr: The al...

Tune into this episode of the Roofr Report podcast with guest, Corey Combes. After spending over a decade in roofing, Corey started his own business and is now the CEO of SouthShore Roofing: a roofing business known for it's outstanding culture and training. In this episode, Corey talks about what he did to create a culture that both attracts and retains top talent, and gives you actionable tips t...

You might know him from his loud trucks or social media videos– and that's by design. The tiger stripes of Ben Morrow are hard to miss! His unconventional thinking has built Roof Tiger into a giant in the roofing industry. Today, he joins us on the Roofr Report to share how he did it.