Neville Hobson and Shel Holtz

For Immediate Release Podcast

For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.

Vizitează neapărat site-ul podcastului și susține-i creatorul: www.firpodcastnetwork.com

Autor

Neville Hobson and Shel Holtz

Categorie

Business

Site-ul podcastului

www.firpodcastnetwork.com

Cel mai nou episod

12 oct. 2026

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Episoade

FIR #531: Should You Mimic Your Detractors? 12.10.2026
OTSP #9: The Uneven Introduction of AI to Employees 07.10.2026
FIR #530: Has AI Created a Demand for Human Ghostwriters? 06.10.2026
Circle of Fellows #133: AI and the Communication Leadership Moment, Part 2 26.09.2026
FIR #529: Fake Quotes from Fake Experts Find Their Way Into Top-Tier Media 26.09.2026
OTPS #8: Employee Engagement Matters. It Is Not the Goal. 17.09.2026
OTSP #7: No Story? No Strategy. 06.09.2026
FIR #528: Why Marketers Are Suddenly Obsessed with Fandom 03.09.2026
Circle of Fellows #132: AI and the Communication Leadership Moment 28.08.2026
OTSP #6: One Size Fits Nobody -- A Better Way to Communicate Employee News 23.08.2026
FIR #527: Delegating Hiring Decisions to AI 22.08.2026
FIR #526: Forget the AI Watermark. Can You Defend Every Sentence? 17.08.2026
FIR #525: The Consequences Businesses Will Face from Work Slop 12.08.2026
OTSP #5: Finding Your Leader's Voice for Internal Stakeholders 09.08.2026
FIR #524: Managers Aren't Ready for AI 03.08.2026
FIR #523: No Brand Is An Island 25.07.2026
Circle of Fellows #131: The Evolving Media Landscape and What it Means for Media Relations 24.07.2026
FIR #522: Is Podcasting 2.0 The Future of Podcasting? 13.07.2026
AI, trust and the answer economy – Pete Blackshaw on the future of brand credibility 13.07.2026

Your brand is no longer defined solely by what you say about yourself. Increasingly, it is defined by the answers AI gives when someone asks about you. In this FIR Interview, Pete Blackshaw joins FIR co-hosts Neville Hobson and Shel Holtz to discuss why AI should be viewed less as another marketing channel and more as an auditor of organisational credibility. Together, they explore why trust, tran...

FIR #521: AI Layoffs Are Here. Wait. Strike That. Reverse It. 06.07.2026
FIR #520: AI's PR Meltdown 28.06.2026
OTSP #4: Are Corporate Values Useless, Harmful, or Necessary? 27.06.2026
FIR #519: Is Misinformation Biased Against You? 22.06.2026
FIR #518: Is the PR Industry Blowing It Again? 15.06.2026
Episode 3: If Its Not Two-Way, It's Not Communication 12.06.2026

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