Vertical SaaS with Fexingo: Industry-Specific Software for Healthcare, Construction, Legal

Episode 4 of Vertical SaaS with Fexingo examines the surprising economics of dental practice management software. Lucas walks through how a single cloud-based platform — think Dentrix or Curve Dental — generates recurring revenue from hygienist schedules, insurance claims, and patient recall lists. He breaks down the $1.2 billion dental software market, the typical 1–3 percent of practice revenue...

Episode 3 of Vertical SaaS with Fexingo focuses on legal software, specifically Clio, the cloud-based practice management platform that dominates the small-firm market. Lucas and Luna walk through how Clio grew from a single feature—time tracking—into a $3 billion ecosystem by solving the specific pain point of billable-hour capture. They discuss the 'network effect' of integrations with payment p...

In this episode of Vertical SaaS with Fexingo, Lucas and Luna break down how Procore became the de facto operating system for the construction industry. Starting with the fact that 90 percent of construction firms have fewer than 20 employees, they explore why vertical SaaS thrives in fragmented, non-sexy markets. The conversation covers Procore's pivot from a project-management tool to a platform...

In the first episode of Vertical SaaS with Fexingo, Lucas and Luna drill into one company that defined industry-specific software: Epic Systems. With over 300 million patient records and a 30-plus-year grip on large US hospitals, Epic shows how deep domain knowledge creates moats that horizontal competitors can't cross. Lucas unpacks Epic's founding story — founder Judy Faulkner started the compan...