Fexingo
Vertical SaaS with Fexingo: Industry-Specific Software for Healthcare, Construction, Legal
Lucas and Luna examine the rise of vertical SaaS—software built for a single industry, not a horizontal market. Each episode picks one sector: healthcare electronic health records, construction project management, legal practice platforms, property management systems, or restaurant POS. They analyze which verticals are ripe for disruption, what makes an industry-specific product sticky, and why horizontal giants like Salesforce struggle to displace niche incumbents. Lucas maps the unit economics of vertical SaaS companies, comparing gross retention rates, net dollar expansion, and sales effici...
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Episodes
How Vertical SaaS Is Automating Independent Plumbing Businesses 11.07.2026 7:23
Episode 104 of Vertical SaaS with Fexingo explores how industry-specific software is transforming independent plumbing businesses. Lucas and Luna dive into the story of PipeOps, a vertical SaaS platform that replaced paper-based job management for 12,000 plumbers across the US. They break down the key metrics: 40% reduction in dispatch time, 25% increase in revenue per job through real-time upsell...
How Vertical SaaS Is Automating Independent Bakeries 10.07.2026 9:08
In this episode, Lucas and Luna explore how vertical SaaS is transforming the bakery industry. They focus on BakeSmart, a platform that integrates point of sale, inventory management, and online ordering for independent bakeries. Lucas breaks down how BakeSmart reduced waste by 30% for a Portland bakery and saved 15 hours per week on administrative tasks. Luna highlights the rise of B2B ordering f...
Vertical SaaS Is Automating Independent Veterinarian Clinics 10.07.2026 8:43
Episode 102 of Vertical SaaS with Fexingo looks at how industry-specific software is transforming independent veterinary practices. Lucas and Luna explore the case of Vetter Software, a cloud-based platform handling appointment scheduling, medical records, prescription management, and client communication for small animal hospitals. They discuss how the vet market—fragmented with over 30,000 indep...
Vertical SaaS Is Automating Independent Dental Practices 09.07.2026 11:26
Episode 101 of Vertical SaaS with Fexingo drills into how industry-specific software is transforming solo and small-group dental practices. Lucas and Luna explore the economics of a typical two-chair clinic, walking through how a purpose-built platform replaces clunky general-purpose tools for scheduling, insurance claims, patient records, and billing. They break down the numbers: a practice seein...
How Vertical SaaS Is Unifying Independent Pharmacy Networks 09.07.2026 10:29
For episode 100 of Vertical SaaS with Fexingo, Lucas and Luna explore how vertical SaaS is connecting independent pharmacies into cooperative networks that can compete with CVS and Walgreens. They examine the specific case of PioneerRx, a pharmacy management platform that now serves over 6,500 independent pharmacies across the United States. The hosts discuss how PioneerRx's software handles presc...
How Vertical SaaS Is Automating Independent Pest Control 08.07.2026 8:52
Independent pest control companies face unique operational challenges: managing recurring treatment schedules, regulatory compliance for pesticides, routing technicians efficiently, and handling emergency calls. But a new wave of vertical SaaS platforms is specifically designed to solve these problems. In this episode, Lucas and Luna dive into how one company, FieldRoutes (now part of ServiceTitan...
How Vertical SaaS Is Automating Independent Landscaping Businesses 08.07.2026 8:53
Lucas and Luna explore how vertical SaaS is transforming the landscaping industry, with a focus on the rise of software like ServiceTitan and Jobber that handle scheduling, invoicing, and route optimization for small independent landscapers. They discuss how these tools help mom-and-pop operations compete with larger competitors, the shift from pen-and-paper to mobile-first workflows, and the econ...
How Vertical SaaS Is Modernizing Independent Car Washes 07.07.2026 10:20
Episode 97 of Vertical SaaS with Fexingo explores how cloud-based software is transforming the independent car wash industry. Lucas and Luna break down the shift from manual cash-based operations to subscription-driven, sensor-equipped automated washes. They discuss specific metrics like 40% revenue increases and 30-minute time savings per customer, and highlight how operators are using data to op...
How Vertical SaaS Is Automating Independent Snow Plow Services 07.07.2026 7:56
Episode 96 of Vertical SaaS with Fexingo zooms in on a niche winter trade: independent snow plow contractors. Lucas and Luna explore how cloud-based dispatch, GPS-verified plow logs, and automated invoicing have turned a seasonal side hustle into a scalable business. They walk through the real numbers: a 40 percent reduction in customer disputes, a 15 percent uptick in per-season revenue, and the...
How Vertical SaaS Is Automating Independent Funeral Homes 06.07.2026 6:26
Episode 95 of Vertical SaaS with Fexingo dives into how specialized software is modernizing the funeral home industry. Lucas and Luna explore the case of a family-run funeral home in Ohio that adopted a vertical SaaS platform to manage everything from pre-need contracts to obituary publishing and fleet logistics. They break down the specific pain points: fragmented legacy systems, state-by-state r...
Vertical SaaS Is Automating Independent Moving Companies 06.07.2026 8:48
In this episode of Vertical SaaS with Fexingo, Lucas and Luna explore how vertical software is transforming the fragmented moving industry, which generates over $18 billion in revenue annually in the US alone. They focus on a specific case: a startup called MoveOps that replaced paper-based dispatch and paper billing for a midsize moving company in Austin, Texas. Lucas breaks down the operational...
How Vertical SaaS Is Digitizing Independent Crematoriums 05.07.2026 8:34
Episode 93 of Vertical SaaS with Fexingo examines how industry-specific software is transforming the crematorium business. Hosts Lucas and Luna discuss the shift from paper-based logbooks to cloud-based systems that handle everything from intake documentation to family correspondence. They spotlight a case study: a small crematorium in Oregon that saved 12 hours per week after adopting a vertical...
How Vertical SaaS Is Automating Independent Hardware Stores 05.07.2026 9:42
Lucas and Luna explore how vertical software is transforming the century-old independent hardware store. They dive into the story of a single-store owner in rural Ohio who adopted a specialized point-of-sale and inventory platform—cutting stockouts by 40 percent and freeing up 15 hours a week for customer service. The hosts compare general-purpose retail software versus hardware-specific tools bui...
How Vertical SaaS Is Automating Independent Insurance Adjusting 04.07.2026 13:20
Episode 91 of Vertical SaaS with Fexingo dives into the world of independent insurance adjusters — the self-employed professionals who investigate claims after hurricanes, fires, and car accidents. Lucas and Luna explore how a new wave of vertical software is digitizing their workflow, from automated photo tagging to AI-driven damage estimation. The episode centers on Xactware's Xactimate, the leg...
How Vertical SaaS Is Automating Independent Coffee Shops 04.07.2026 10:40
In this episode, Lucas and Luna explore how vertical SaaS is quietly transforming independent coffee shops. While big chains have had custom point-of-sale and inventory systems for years, independent roasters and cafes are now adopting purpose-built software that handles everything from bean sourcing to pour-over timing. Lucas breaks down the rise of platforms like Toast (adapted for coffee) and n...
How Vertical SaaS Is Digitizing Independent Commercial Real Estate Agencies 03.07.2026 8:02
Independent commercial real estate agencies — the small firms handling strip malls, medical offices, and industrial warehouses — are the latest vertical to get a software upgrade. Lucas and Luna examine how two startups, VTS and Reonomy (now part of Altus Group), are building workflow tools that replace spreadsheets and local databases for leasing, asset management, and property intelligence. They...
How Vertical SaaS Is Automating Independent Optometry Practices 03.07.2026 13:39
Episode 88 of Vertical SaaS with Fexingo zooms in on independent optometry — a $40 billion industry in the US alone, where over half of practices still use paper charts and manual billing. Lucas and Luna examine how niche software like EyeCare Pro and RevolutionEHR are transforming how small optometry offices handle everything from patient intake and insurance verification to inventory management...
Vertical SaaS Is Automating Independent Crematoriums 02.07.2026 11:42
In this episode, Lucas and Luna dive into a rarely discussed corner of vertical SaaS: cremation management software. With the US cremation rate approaching 60% and projected to hit 80% by 2040, independent funeral homes are increasingly turning to specialized platforms like CRÁiL and FuneralTech to digitize paperwork, compliance, and family communication. Lucas breaks down how these systems handle...
How Vertical SaaS Is Automating Independent Physical Therapy Clinics 02.07.2026 11:44
In this episode of Vertical SaaS with Fexingo, Lucas and Luna dive into the rapidly digitizing world of physical therapy. With over 200,000 independent clinics in the US alone, a new wave of vertical software is replacing paper-based patient records, scheduling, billing, and even home exercise programs. Lucas breaks down how one platform, WebPT, has grown to serve over 100,000 clinicians by focusi...
How Vertical SaaS Is Automating Independent Bookkeeping Firms 01.07.2026 7:33
Episode 85 of Vertical SaaS with Fexingo explores how cloud-based accounting software is transforming independent bookkeeping firms. Lucas and Luna examine the rise of practice management platforms like Karbon and Jetpack Workflow, which automate client communication, document collection, and workflow tracking. They discuss how these tools have boosted efficiency by 30-40% for small firms, enablin...
Vertical SaaS Is Automating Independent Dry Cleaners 01.07.2026 7:21
In this episode, Lucas and Luna dive into how vertical SaaS is transforming the independent dry-cleaning industry. They explore a specific case: CleanCloud, a software platform that handles point-of-sale, order tracking, route management, and customer communication for over 2,000 dry cleaners worldwide. Lucas breaks down the economics of a typical cleaner before and after adoption, showing how aut...
Vertical SaaS Is Automating Independent Insurance Agencies 30.06.2026 11:31
Episode 83 of Vertical SaaS with Fexingo examines how cloud-based platforms are modernizing independent insurance agencies. Lucas and Luna unpack the specific pain points these agencies face: legacy systems, paper-based workflows, and compliance burdens. They focus on a concrete case: Applied Systems, the dominant player in agency management systems, and its transition to cloud-native software. Th...
How Vertical Software Is Reshaping the Private Security Industry 30.06.2026 8:32
Episode 82 of Vertical SaaS with Fexingo explores how purpose-built software is transforming the private security guard industry. Lucas and Luna examine the case of TrackTik, a Montreal-based vertical SaaS company that raised $85 million in 2021 to digitize workforce management for security firms. They discuss how legacy paper-based reporting is giving way to real-time incident logging, GPS-verifi...
How Vertical SaaS Is Digitizing Independent Veterinary Clinics 29.06.2026 4:32
In this episode, Lucas and Luna examine how vertical SaaS is transforming independent veterinary clinics, focusing on Vetter Software — a cloud-based platform that handles scheduling, medical records, billing, and client communication. They discuss how Vetter's specific features, like digital radiology integration and automated prescription refills, address the unique pain points of small animal p...
How Vertical SaaS Is Revolutionizing Independent Dental Practices 29.06.2026 8:48
In Episode 80, Lucas and Luna explore how vertical SaaS is transforming small dental practices—often overlooked in the health-tech boom. They focus on one specific platform called DentalIntel, which helps independent dentists manage scheduling, billing, insurance claims, and patient recall. With over 12,000 practices using it, DentalIntel claims to reduce no-show rates by 22% and cut claim process...
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