Douglas Burdett
The Marketing Book Podcast
Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
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Autor
Douglas Burdett
Categoria
Site do podcast
Último episódio
23 de ago de 2024
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Android 5 mi+ downloads · nota 4,8
iOS em breve
Episódios
053 The Content Formula by Michael Brenner 15.01.2016 44:30
"The Content Formula: Calculate the ROI of Content Marketing & Never Waste Money Again" by Michael Brenner and Liz Bedor Click here to see the show notes! https://www.salesartillery.com/marketing-book-podcast/the-content-formula-michael-brenner
052 Think Like a Rock Star by Mack Collier 08.01.2016 35:04
Think Like a Rock Star: How to Create Social Media and Marketing Strategies that Turn Customers into Fans by Mack Collier https://www.salesartillery.com/marketing-book-podcast/think-like-a-rockstar-mack-collier Recorded 9/30/2015
051 Subscription Marketing by Anne Janzer 01.01.2016 32:22
" Subscription Marketing: Strategies for Nurturing Customers in a World of Churn " by Anne Janzer Click here for the episode's show notes and links. https://www.salesartillery.com/marketing-book-podcast/subscription-marketing-anne-janzer
050 The Business of Podcasting by Donna Papacosta 25.12.2015 22:29
"The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional" by Steve Lubetkin and Donna Papacosta Click here for show notes! https://www.salesartillery.com/marketing-book-podcast/the-business-of-podcasting-donna-papacosta
049 The Challenger Customer by Pat Spenner 18.12.2015 31:08
"The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results" by Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman Click here for show notes! https://www.salesartillery.com/marketing-book-podcast/the-challenger-customer-patrick-spenner
048 Maximize Your Social by Neal Schaffer 11.12.2015 49:16
Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success by Neal Schaffer https://www.salesartillery.com/marketing-book-podcast/maximize-your-social-neal-schaeffer Recorded 11/3/2015
047 Manipurated by Daniel Lemin 04.12.2015 32:04
Manipurated: How Business Owners Can Fight Fraudulent Online Ratings and Reviews by Daniel Lemin https://www.salesartillery.com/marketing-book-podcast/manipurated-daniel-lemin Recorded 10/27/2015
046 Social Wealth by Jason Treu 27.11.2015 33:33
"Social Wealth: How to Build Extraordinary Relationships By Transforming the Way We Live, Love, Lead and Network" by Jason Treu https://www.salesartillery.com/marketing-book-podcast/social-wealth-jason-treu
045 Making Rain with Events by Scott Ingram 20.11.2015 33:47
"Making Rain with Events: Engage Your Tribe, Create Raving Fans and Deliver Bottom Line Results with Event Marketing" by Scott Ingram https://www.salesartillery.com/marketing-book-podcast/making-rain-with-events-scott-ingram
044 Likeable Social Media by Dave Kerpen 13.11.2015 33:08
Likeable Social Media, Revised and Expanded: How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More by Dave Kerpen https://www.salesartillery.com/marketing-book-podcast/likeable-social-media-dave-kerpen Recorded 10/15/2015
043 YouthNation by Matt Britton 06.11.2015 26:20
"YouthNation: Building Remarkable Brands in a Youth-Driven Culture" by Matt Britton https://www.salesartillery.com/marketing-book-podcast/youthnation-matt-britton
042 Spin Sucks by Gini Dietrich 30.10.2015 28:20
Spin Sucks: Communication and Reputation Management in the Digital Age by Gini Dietrich https://www.salesartillery.com/marketing-book-podcast/spin-sucks-gini-dietrich Recorded 9/15/2015
041 The Invisible Sale by Tom Martin 23.10.2015 35:26
"The Invisible Sale: How To Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads" by Tom Martin https://www.salesartillery.com/marketing-book-podcast/the-invisible-sale-tom-martin
040 The Content Revolution by Mark Masters 16.10.2015 28:21
"The Content Revolution: Telling a Better Story to Differentiate from the Competition" by Mark Masters https://www.salesartillery.com/marketing-book-podcast/the-content-revolution-mark-masters
039 Shareology by Bryan Kramer 09.10.2015 32:09
Shareology: How Sharing is Powering the Human Economy by Bryan Kramer https://www.salesartillery.com/marketing-book-podcast/shareology-bryan-kramer Recorded 8/12/2015
038 Speaking Up without Freaking Out by Matt Abrahams 02.10.2015 29:48
"Speaking Up without Freaking Out: 50 Techniques for Confident, Calm, and Competent Presenting" by Matt Abrahams https://www.salesartillery.com/marketing-book-podcast/speaking-up-without-freaking-out-matt-abrahams
037 Optimize by Lee Odden 25.09.2015 27:50
"Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing" by Lee Odden https://www.salesartillery.com/marketing-book-podcast/optimize-lee-odden
036 The Passion Conversation by Geno Church 18.09.2015 37:20
The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing by Robbin Phillips, Greg Cordell, Geno Church, and John Moore https://www.salesartillery.com/marketing-book-podcast/the-passion-conversation-robbin-phillips-greg-cordell-geno-church-john-moore Recorded 6/30/2015
035 Content Inc. by Joe Pulizzi 11.09.2015 44:28
Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses by Joe Pulizzi https://www.salesartillery.com/marketing-book-podcast/content-inc-joe-pulizzi Recorded 8/26/2015
034 Twitter Power 3.0 by Joel Comm and Dave Taylor 04.09.2015 31:54
"Twitter Power 3.0: How to Dominate Your Market One Tweet at a Time" by Joel Comm and Dave Taylor https://www.salesartillery.com/marketing-book-podcast/twitter-power-3.0-joel-comm-dave-taylor
033 The Sales Acceleration Formula by Mark Roberge 28.08.2015 29:56
"The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million" by Mark Roberge https://www.salesartillery.com/marketing-book-podcast/the-sales-acceleration-formula-mark-roberge
032 Hacking Sales by Max Altschuler 21.08.2015 32:06
"Hacking Sales: The Playbook for Building a High Velocity Sales Machine" by Max Altschuler https://www.salesartillery.com/marketing-book-podcast/hacking-sales-max-altschuler
031 Web Marketing That Works by Adam Franklin and Toby Jenkins 14.08.2015 36:56
"Web Marketing That Works: Confessions from the Marketing Trenches" by Adam Franklin and Toby Jenkins https://www.salesartillery.com/marketing-book-podcast/web-marketing-that-works-adam-franklin-toby-jenkins
030 Fizz by Ted Wright 07.08.2015 30:58
"Fizz: Harness the Power of Word of Mouth Marketing to Drive Brand Growth" by Ted Wright https://www.salesartillery.com/marketing-book-podcast/fizz-ted-wright
029 Marketing Lessons from the Grateful Dead by David Meerman Scott 31.07.2015 27:22
Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History by David Meerman Scott and Brian Halligan https://www.salesartillery.com/marketing-book-podcast/marketing-lessons-from-the-grateful-dead-david-meerman-scott-brian-halligan Recorded 7/22/2015
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