The Buyerside Chat

Do you feel like you're lost in a sea of brands on Faire? With more and more brands joining Faire, its more important than ever to ensure that you are optimizing your Faire page to stand out and attract your ideal buyer. Today I'm sharing my top 5 tips that will help your brand stand out on Faire. These tips come from my own experience as a buyer on Faire, further proven by the results my students...

In today’s episode I’m going to talk about how you can design or buy into your product assortment strategy to make it actually drive profit for your business and help you hit your sales goals. In this episode, I chatted about: How to design or buy into your sales goals. What a balanced and productive assortment actually means and how you can start to think about that in your product based business...

In today’s episode I’m going to talk about why it's important to have a strategy behind a product assortment (and what a product assortment actually is - just in case you're not sure!) In this episode, I chatted about: What is a "product assortment" and other terms it's known as... The importance of having a strategy behind your product assortment What the product breadth and depth is and why you...

Hey product people! I’m back and I am so excited because this is really the official launch of the Product to Profit Podcast. On this first episode back I’m going to get real and talk about some mindset blocks that i’ve been working thru these last 2 months. It’s been a bit of a process for me and i’m just honoring the transparency that i want to bring to this podcast and laying it out there for y...